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Business Planning Articles
If you are a new small business owner without a long track record, you may find it difficult to talk to your potential clients about results. Fabienne Fredrickson shares simple ways that can help you do so.
One of the biggest challenges for small business owners is to keep the fire going, no matter what is going on. But sometimes things happen that lower the flame or even snuff it out completely. Susan Martin shares some ways to re-light the fire again.
Need help on how to leverage your business? Meredith Eisenberg shares tips and practical advice to help you get your business to the next level.
Want to attract new clients easily and effortlessly? Michele Pariza Wacek has put together a quickie 7-point checklist you can follow if you want to start attracting new clients into your business.
Achieving success takes time. Be persistent and consistent – and over time you will reach your destination. Dr. Laureen Wishom shares her list of the best success tips and advice for career and business women.
Most small business owners start feeling stretched and get to the point where they can no longer do it all alone. Fabienne Fredrickson explains how hiring a Virtual Assistant (VA) can help grow your business.
If you’re like most entrepreneurs, you get really excited about the idea of growing your business – attracting more clients, developing new revenue streams, implementing new marketing activities, etc. But it’s critical to not only look at top line growth…You must keep an eye on your bottom line, too. Dana D'Orsi shares 9 areas in your business to take a look at to see if you’re leaking money.
A lot of people get stuck trying to determine what would be the best kind of business for them to do – often to the point that they end up doing nothing at all, because they can’t decide what is the right thing to do. Meredith Eisenberg shares some ideas to get you started.
Are looking to create a business whose structure is based around the use of the internet to acquire and service customers? Meredith Eisenberg shares the five biggest myths that stop people from starting their own business.
What’s been your experience with business partnerships, agreements and deals? Susan Martin shares what she learned from a local business attorney to help you with some questions you may have.
When you are looking to get new clients, one of the best ways is to have a phone call with prospects to get to know them a bit and tell them about your services. Fabienne Fredrickson recommends offering a “Get Acquainted Call.” and the three reasons why this is a much better approach to get clients.
While you can read books, attend training, even work with mentors or coaches who can tell you what you need to know; until you’ve actually put all of those things into practice and experienced failure or success on your own – you won’t get to a place of deep understanding. Holly Chantal explains a few circumstances when training and certifications are useful (or not).
Small business owners, busy with the ins and outs of running their business, often overlook the importance of financial planning until they’re dangerously close to retirement or something untoward happens. Susan Martin shares tips on on what all small business owners should consider.
If you're a business owner, you know that starting your own business requires a lot of energy and time. In fact, I've seen some entrepreneurs become so focused on growing their businesses that they let parts of their personal lives fall apart. Dana D'Orsi shares two key "business" activities to consider incorporating into your life as well are setting goals and creating systems.
As your small business grows beyond the start up phase, you become very busy. You calendar is close to being full or is jammed. Yet, you still want to grow your business and work on client attraction. Fabienne Fredrickson give suggestions on how you can make a shift in business growth.
We all like to feel special and appreciated. It's a normal human desire. And it's one we need to honor with our clients. Cindy Schulson lists 10 ways to treat your clients and community like the VIP's they are.
Has this been happening in your business? When you first started out, getting clients seemed to flow for you. Now a few years into building your business, your pipeline has slowed and client attraction feels more difficult. Fabienne Fredrickson explains that there are two big reasons why this change occurs.
Ask any successful business owner how they achieved so much and they’ll likely give all the credit to their business mentor. Notice I didn’t say coach? There’s’ a reason for that. Coaches provide information. Mentors give strategy. Shannon Cherry explains why mentors can be the difference between reaching and surpassing your goals, and struggling to get by.
How do you know if your business model is right for you? Michele Pariza Wacek shares 4 things to consider so that you can put a plan together to transition from the business model you currently have to one that will better serve you.
You cannot live in fear and be successful. When we look at fear for the small business owner we pretty much hear the same ones all the time. Michele A. Scism shares the five fears that are destroying your business.
Take it from my nap-loving orange cat: there are far more reasons to take a nap than to slave away working yourself to the bone. Ah, but perhaps you were raised by HUMANS who over-emphasized the virtues of hard work. And you may say, “But I own a business- if I don’t work, who will?” I’m not saying to abandon work and responsibilities, but chances are you’re working harder and not working smarter. Here are 5 reasons why you want to showcase your expertise and make it a big part of your marketing so you can work smarter and not harder.
Are you on a quest to be more successful, more productive, and more effective with your time? If you are, then you are in good company. And you are going to like what I have to share with you in today's article.
Sometimes business owners ask me what is the best incentive to get referrals from their clients. There are several ways you could incentivize your client base to encourage them to share referrals and find new clients. However, I’m not sure that is necessary. This is what I believe.
Do you think in details? Does it stop you in your tracks from creating something amazing? Often details can overwhelm us. After all, that’s where the devil is, right? But there are ways to get around this: and that’s to focus on the bigger picture. Shannon Cherry shares tricks to learn to think outside of the box so that you can approach any problem from an entirely new perspective.
When you are building your practice, sometimes you choose to work with a client for free for a number of reasons. While paying clients are of course more desirable, the freebies often provide their own advantages. Fabienne Fredrickson explains that there is nothing wrong with having a few practice clients who can help you attract paying clients, as long as you set clear boundaries.
You already know from years of experience (even in high school) that popularity breeds more fans. And when you have more fans, more people listen to your recommendations and purchase what you tell them to. Shannon Cherry explains that in order to become an expert you must start at the beginning.
Do you want to add passive income to your business? Wouldn’t it be nice to be able to keep getting those “you’ve made a sale” e-mails – even when you are sleeping? There is really no reason why you can’t take what you have now and create something that will bring you more prospects (and more buyers) each and every day. Michele A. Scism has some hints for you to do that.
We all know how challenging it is to get a new client and as coaches, consultants and service-based business owners, without clients we don’t have a business. Jeannie Spiro shares a few things you can do to attract a client and convert them.
As business owners, we’re constantly making decisions. We’re responsible for choosing which opportunities to take advantage of, what new programs or services to offer, whether or not to hire help, who to hire, how to set our prices, etc. Dana D'Orsi shares her top tips for making better decisions, more easily.
Case studies can be very powerful in persuading a potential client to become an actual client. People like to see that your product/service/process has been successful for someone like them. It is often the answer to their final question – “will this work for ME?” Meredith Eisenberg shares 7 tips for creating great case studies.
For many entrepreneurs, when you first start your biz, you end up with a one-on-one service delivery model. In other words, you sell whatever you do (typically it’s some sort of service) one-on-one to clients. While this tends to be the easiest, fastest and cheapest way to get a new biz off the ground, it’s not without its limitations. Michele Pariza Wacek explains how to find the right solution for YOU.
Some entrepreneurs have no clue if they’re making the right financial decisions for their online business. Every solopreneur running an online business needs to identify their own specific needs to make that determination. Jeannie Spiro explains that there are several basic essentials you need before you begin.
The one question that Dr. Laureen Wishom is asked 95% of the time from accomplished women is: “What strategies can I implement to ensure a big win as a business owner?” Laureen shares her top 5 responses which will help to ensure a big win as a business owner.
If you’re new to using personal development tools to get over your mindset blocks (like blocks around money or success or sales … or really anything that’s keeping you from growing your biz) this handy dandy checklist by Michele Pariza Wacek of the 7 top tools is a great way to get you started.
Want a “behind the scenes” look at tools you can use to help stay productive in your business? Dana D'Orsi is sharing 10 of her favorite time-saving resources. Enjoy!
If you want to grow your business, you’ll have to figure out the most effective ways to grow your customer base. After all, you can’t very well make any money without working with enough clients who are willing to pay you well for your services. Marley Majcher shares the top 5 tips you can use to build your customer base quickly.
How do you coach a group and still make impact on each individual in the group by being able to address their individual needs? Karen Cappello shares ideas to help you with your group coaching sessions.
Do you know what will lead to success for the small business owner, the startup or the employedpreneur? Well wonder no more – Dr. Laureen Wishom shares the top 7 ways to build your small business.
As an online entrepreneur we’re always looking for new ways to innovate and create businesses we love. We don’t settle for the status quo, if we wanted to do the same thing day in and day out, and make the same salary ever year we’d get “real jobs”. But that would be lame. Holly Chantal explains that it’s time to give yourself a raise, and doing so may not be as hard as you think.
Do you know how to work the system? One of your top goals in your business should be to have it running like a well-oiled machine. Without efficient business systems, you’re wasting time and energy, and opening yourself up to costly mistakes. Dana D'Orsi shares some examples of systems in your business that you may want to take a look at over the coming months.
List size does NOT tell the whole story. What you want to do is build and nurture a community of people who love you, follow you, listen to your recommendations and tell others about you. These people buy your products and services AND they buy products and services from folks your recommend (i.e. your joint venture [JV] and affiliate partners). Michele Pariza Waceck shares tips on how to get started.
The typical entrepreneur, business owner or professional spends most of his or her time working "in" the business, instead of working "on" the business; and this is the most significant reason that most small businesses don’t work. Susan Martin shares some of the areas that are overlooked when you only work "in" the business.
BNI (Business Networking International) is one great networking resource. The great thing about BNI is they offer exclusivity based on your business type. Fabienne Fredrickson shares 5 steps to choose the right BNI group for you.
It really is true, you can improve any area of your business merely by focusing on something specific and actually putting some attention on making it better. Magic, right? Now we just need to do it. Follow these 5 Super Simple Steps by Marley Majcher for fattening up your bottom line (or anything else for that matter!)
Many people ask me, “Ali, how do you get so much done? Especially growing your business while raising twin babies? And you seem to take good care of yourself too. You must have amazing self-discipline…” Well, yes and no.
There’s a school of thought that says if you’re stuck at a certain income level, it’s because you have reached your money set point. And, just like your weight set point, your money set point doesn’t move very easily — but it CAN. Michele Pariza Waceck shares 3 tips for raising your money set point.
Imagine what your world would be like if you had an online empire. Would you have more time with your kids or spouse? More money to spend on extras like travel? Would you be able to hire help with cleaning, errands, etc.? Michele A. Scism shares the 7 steps to making that happen
Your Career Portfolio provides the ‘evidence’ of your potential by demonstrating what you have accomplished in the past. If you are looking for your next opportunity, start by following these steps by Dr. Laureeen Wishom when preparing your Career Portfolio.
Once you’re ready to start your business, you’ll have many important decisions to make. This is especially true in the first months of opening. You might worry that you’ll have to make every decision on your own. Ultimately, you are responsible for the decisions you make, but you can always consult others to get guidance. A mentor could be an invaluable resource to you. Marley Majcher shares steps to finding and working with a mentor.
Do you have your plan in place? Dana D'Orsi shares six common mistakes that people often make when they set their goals. Are you making any of these?
It’s hard to mesh the notion that we should be faster and more productive with the idea that we should track our business, analyze our time, and optimize what works. If you can’t find the time to add systems to your business, try a little addition by subtraction. Eva Gregory shares the fast, simple things that you can do to make your business more profitable.
Contrary to popular opinion (among soloprenuers), you can’t do everything yourself. However, solopreneurs often run into business management issues because they just don’t understand the importance of delegation or how to use it to your best advantage. Susan Martin talks about common delegation mistakes.
Are you just starting your online business? Or, have you been around for “awhile”, see other people making it work and wonder what’s YOUR missing piece? This article from Michele A. Scism is all about the “real secrets” to creating an online business that works for YOU.
If you ever have one of those days when you’re absolutely dragging, and feel like you don’t have a creative bone in your body (or maybe it’s one of those REALLY bad days when you feel like you may never be creative again) or maybe you just need a new perspective on something, take heart — these 25 tips from Michele PW may be just the ticket you need to rev up your creativity, and get those ideas sparking again!
As your business grows, you will eventually need some help to avoid overload. So how are your delegation skills? Susan Martin explains that being a Soloprenuer doesn’t mean you do it all yourself.
So how do you hire an assistant and figure out what they can do for you? Fabienne Fredrickson shares six steps to help you get clear on what you need.
Many entrepreneurs make the mistake of scheduling their appointments whenever the client is available, as opposed to thinking about when is best for them as a business owner. Fabienne Fredrickson explains how clustering client appointments can make the biggest difference from the early stages of your business to the days when you need to manage a full practice.
Dr. Laureen Wishom shares her five strategies to help make the transition of being in a corporate position to a position of being your own boss.
Nancy Marmolejo has assembled 4 super easy tips to get you clients. You don’t need to learn any software or spend money. These are things she used to build her business 10 years ago and if she had to start all over again, she'd do the exact same thing.
I’m a firm believer that inspiration happens outside the office. Implementation happens when you are sitting in front of your computer. So if you are looking for fresh new, creative ideas, a different perspective or a shift in energy as you create articles, blog posts or work on that digital product, you probably aren’t going to find it sitting there, staring at your computer screen.
If you’ve spent the time imagining your ideal client, you are ahead of 95% of your competitors. Most people have a vague idea of of their target audience and therefore are wasting time and money marketing to the wrong people. Meredith Eisenberg shares tips on how you can turn that ideal client profile into a real live ideal client.
Your biggest strength is also your biggest weakness. And that’s not only true of people, but also of things created by people. Like the traditional business model, which is very masculine. And while that’s most definitely a strength — it’s also a weakness. Michele Pariza Waceck shares 3 Tips to bringing feminine energy into masculine business models.
The secret to building your ideal business and life is to get crystal clear on your core values and then to let them guide every decision you make and every action you take. Dana D'Orsi shares a few ways she typically helps people identify their core values.
What is an Employedpreneur? It’s a person who is a career professional by day (employed) and is either launching or running a business (entrepreneur) evenings and weekends. Dr. Laureen Wishom shares the remaining 4 of her top 7 Tips for Being a Strategic Employedpreneur.
What is an Employedpreneur? It’s a person who is a career professional by day (employed) and is either launching or running a business (entrepreneur) evenings and weekends. Dr. Laureen Wishom shares 3 of her top 7 Tips for Being a Strategic Employedpreneur.
As entrepreneurs grow, they can often get caught in a cycle of overwhelm. The passion that ignited them to start their own business can get drowned out by too much work, too much time, and too much effort. Michele A. Scism explains that once you get past a certain point, your business can only grow if you start to use systems because you really can only be in so many places at once.
There is something so attractive about being very clear about your niche, the challenge of the people in that niche, and the solution you provide. When you can articulate this clearly, you become the ‘go to’ person for this particular group of people. It is easy to recommend you. Clients feel drawn to a specialist. Karen Cappello shares tips on how to become THE solution to your client's biggest challenge.
You’d be surprised at what decisions a high-achieving woman will make to achieve their definition of success. Dr. Laureen Wishom shares the three secrets of strategic high-achieving women.
Are you more of a planner, with every stop along the way pre-planned? Or, are you more of an explorer, taking off to parts unknown with a general idea of where you are going, but the trip forms itself as you go along? Meredith Eisenberg shares her list of the basics you need to strike a balance between planning and exploring in your business.
Be honest, what will your calendar reveal about your priorities, commitments, and goals? And what would it say about how much you value your time and even your sense of self-worth? Kendall SummerHawk shares her favorite best-practices tips on getting control of your calendar.
Six best video practices that turn viewers into raving fan: provide information of value, remember that shorter is better, command attention at the start, add how-to videos into the mix, include a call to action, and be YOU.
Eventually, if it hasn’t happened already, your business is going to reach a point where you’ll want to make a decision. Stay the size you are and manage your business, or grow your business. If you’ve decided that you want to grow your business, then one key area to look at is building your sales team. Shannon Cherry shares five reasons why an effective sales team is important for the success of a business.
Let’s say you are out at a networking event to find clients. You start having an engaging conversation with a person who fits your target and would be an ideal client. Then you get asked a question that stops you in your tracks: “Can you tell me how your coaching will impact my bottom line?” Fabienne Fredrickson explains how you answer a question about quantifying your impact.
Have you heard of the 80/20 rule? Basically it says that 80% of all your money, comes from 20% of all your efforts. 80% of all your headaches, come from 20% of all your employees or software programs. Marley Machjer invites you to evaluate your business and evaluate what’s bringing in the most money and equally important, what’s causing the most headaches.
Waiting for instant results in your business? Tired of how long it takes to make a sale? In this video by Nancy Marmolejo, she shares 4 “seeds” to plant in your business for long term and short term results.
Knowing your core competencies is one of the most important pieces of information you could have in your business. This is the one thing that you do better than anybody else. It’s the one thing that sets you apart from your competitors. It’s the one thing that, if done right, could make you #1 in your space. Shannon Cherry explains how to focus on your core competencies.
In today’s busy world, it is more important than ever to maintain an efficient office. We’re pulled in so many different directions, between our families, social lives, technology, and of course our businesses. As entrepreneurs, it’s up to us to keep it all going at once, running like a well-oiled machine. So here are 5 must have tips from Marley Majcher for a more productive office.
Ask any successful business owner how they achieved their glory and they’ll likely give all the credit to their business coach. Business coaches can be the difference between reaching and surpassing your goals and building a business you never imagined, and struggling to get by. Shannon Cherry shares tips on how to find the perfect business coach.
As you manage your business, you will be faced with important decisions that may impact the future of your company. This may seem stressful, but keep these tips from Marley Majcher in mind and you’ll find yourself making wiser decisions in no time:
As you grow your business, you will be looking to delegate more of your workload. That means that you’ll need to find great leaders to help you in running your company. What is it exactly that makes a great leader…and how will you be able to determine whether someone fits the bill? Here’s a list of ways to identify the poor leaders.
One of the keys to good working relationships with interns is to have clear agreements. These agreements should cover just about any possible disagreement that could come up over the course of your working relationship. Shannon Cherry lists a few things that your agreements or negotiations should cover.
OUT with old, tired business planning methods. IN with new modern business planning strategies designed for creative entrepreneurs with fast-evolving businesses and ideas! Are you avoiding business planning because you feel it will take away your freedom and flexibility? Shift your thinking about business planning to a new way that gives you focus you need to succeed with flexibility you need to release your creativity!
Are you looking to attract clients by creating your proprietary system? This is the foundation of your business and tells the story of how you solved a problem for yourself. Once you have the system, that’s how you share your method so others can learn how to do it too. Fabienne Fredrickson explains how to take a look at your proprietary system with fresh eyes.
No matter where you are in your business – you need accountability. It keeps you focused, fired up and ready to face that new challenge. It also forces you to ask for help. If you don’t want to lose face, and you don’t know how to do something – you are going to tap your resources to figure it out. Monica Shah provides some suggestions to set up some accountability structures for yourself.
One thing small and medium sized business owners can learn from Fortune 500 companies is the practice of regularly looking to cut costs. This is something you should be doing at least twice a year, if not quarterly. Shannon Cherry suggests to look over all your expenses and identify ways to reduce your costs.
It’s great to dream big and please don’t stop. However, your startup must have a laser-focused plan in the beginning to get the market and investors’ attention. Dr. Laureen Wishom shares four laser-focused strategies that are most likely to lead to a victorious business startup.
Are You (and Your Biz) Being Sabotaged By Your Subconscious? Michele Pariza Wacek talks about exactly HOW your subconscious blocks you, so you can start recognizing the signs and patterns. Because the only way you can start getting a handle on your blocks is if you can finally see them (and they’re tough little buggers to see).
The fact is, most businesses that start, fail. By some estimates over 95 percent of all new businesses fail, with over half failing in their first year. That’s a lot of failure. Shannon Cherry shares the most common reasons for failure and how to eliminate most of these problems by not making these mistakes.
Often when we talk about increasing profits, we talk about getting more customers, building your list, raising your conversion percentage. While those things are important, they are not the only way to make more money in your business. Michele A. Scism shares three steps to increasing your business profit margin.
Entrepreneurs often live with the hope that if they build it, customers will come. But in today’s economy, it takes a lot more than hope to get people to purchase your products or services. Dr. Laureen Wishom shares 8 steps for generating new business opportunities.
If you’re in the business of transformation then it’s imperative that your clients get into action and actually implement all that they are learning from you. So what do you do when a client promises to take a step forward…and instead, stalls out? Kendall SummerHawk shares a few of her favorite strategies for handling "L.O.A.D." (that is, lack of accountability disorder). Oh, and you can use these strategies for yourself, too!
Finding the right contractor can make all the difference in the world when getting help for your business. Find a good match and you’re able to let go of tasks and focus on building your business and your bottom line. Get stuck with a poor match and you end up doing twice the work and wasting a whole bunch of your precious time. Shannon Cherry shares tips on how to find just the right one for you.
Emergencies are emergencies for a reason and while you don’t know when they will happen, at least you can create a game plan ahead of time in case they occur. Holly Chantal talks about systems you can put into place for personal emergencies that might take you away from your business for a short amount of time.
You’ve probably heard the question: How do you know what your ideal client needs? Michele A. Scism suggests you can rephrase it to ask: How do you know what your ideal client THINKS they need?
Dr. Laureen Wishom shares her interview questions and responses based on her book Fit, Fine & Fabulous in Career, Business & Life to help you discover how to have a better career, a better business, a better life, and how to be a better you.
Sometimes we are too close to the problems in our business. We can’t even see them. It could be the lack of systems, the fact that we’re playing too small, or that we’re not paying enough attention to our clients. Justin Krane shares 5 things you can do to be more aware of what’s going on in your business.
As business owners we’re often looking for that golden idea that’s going to transform our business. Often that golden idea is right within our grasp, but we just don’t see it. We’re often too close to our business to see what’s right in front of us. Cindy Schulson identifies some examples of those golden treasures that are within our reach.
Every once in a while it’s nice when a coach asks, “What do you think you should do?” This allows the client to coach herself which is empowering. But the truth is, most people are begging to be led. Fabienne Fredrickson talks about the two schools of coaching. Which one do you use more often?
Creating a well developed product funnel can seem like a lot of useless work when you’re first getting started. In fact, a lot of people decide it isn’t worth the effort and just don’t do it. This leaves potential sales on the table because you may not have the right product to offer to someone at any given time. Michele Scism explains that by having that well developed product funnel, you’ll be able to offer potential clients different products without more work on your part.
Positioning yourself as the go-to expert in your field is a critical step in developing a profitable business. But what do you do with that position once you’ve established it? Once you stake your claim and establish your position you will need to make a conscious decision to maximize and capitalize on it.
Every entrepreneur will face a crisis at some point – losing a client, losing an employee or an issue with a vendor. It is going to happen, so you need to have a “Reset Plan” in place. Marley Majcher shares her 5 super simple strategies for when you need to hit reset.
As an entrepreneur, you know you excel at several things. You are really good at what you offer and there are some additional “back office” skills that you handle well too. But you are not good at every single thing, nor should you expect that of yourself. Fabienne Fredrickson explains why hiring a Virtual Assistant can take the burden off your to-do list.
Traveling for business can be unnerving for entrepreneurs at all levels. Most of us get so busy keeping shop that we forget to make the transition from personal traveler to professional traveler—and the result is wasted hours, money, and time. Below are a few tips on how to start traveling like a pro. Remember, as a business owner, your time is money!
Are you looking to find more clients to grow your business? The “warm letter” as a powerful way to enlist the help of your current network of friends, family and colleagues. Fabienne Fredrickson shares suggestions on how the warm letter can work for your business.
We all know being creative is definitely an asset when you’re an entrepreneur. But…your greatest strengths are also your greatest weakness. And being TOO creative can actually keep you from building the biz of your dreams. Michele Pariza Wacek digs into how creativity can actually hurt you in biz.
Dealing with bookkeeping is likely your least favorite part of running your business, especially if you’re a creative type. The good news is, you don’t have to be your own bookkeeper in order to be empowered with money in this area of your business. Kendall SummerHawk shares 3 critical aspects that come into play any time you’re discussing, managing, planning or making money.
When you position your business strongly, you open the doors to more opportunities, more clients, and more money. Nancy Marmolejo provides a handy checklist to help guide your path to success.
What should you be spending your money on? It’s a good question. Monica Shah shares a priority list of what is important and in what order you should spend that moolah.
Are you regularly communicating with your customers? If you aren’t, you are leaving valuable money on the table. Existing customers are a great source of new business and of referrals. Michele A. Scism shares some ideas for nurturing existing clients.
There will always be other people who do what you do, but you don’t need to fear them as competition if you are clear about what you do and who you do it for. There is no one exactly like you and there is an abundant supply of clients to go around for everyone. But… you have to let your unique qualities shine through loud and clear so the people who want what you have know that you are the one who can give it to them!
When it comes to building a business, solo entrepreneurs face decisions every day. We need to decide if we want to take on a certain client, who we want to partner with for joint ventures, or if we want to take on a new marketing project. One reason businesses suffer from indecision or poor decisions is that they skipped over the foundational work that sets the stage for what the business stands for.
It is a recognized maxim that fear is the greatest barrier for most people when it comes to achieving goals. Dr. Laureem Wishom talks about the different stages of they typical business life cycle and how you can conquer your fears at any stage.
Is your new practice not where you thought it would be? Dr. Laureen Wishom shares 10 essential tips for how to run a successful business that will be valuable in helping you clarify your thinking and also in prioritizing some activities in your planning and startup mode.
We live in a competitive business world. And sometimes there’s not a lot that separates us from our business competitors. That’s where￼ leverage comes in. Great companies learn how to leverage the resources they have—and do more with less. It seems like everyone wants it, everyone is talking about it, but not many entrepreneurs know how to actually create leverage in their business. Here are the top five ways that Dr. Laureen Wishom has created leverage and established her business to run on autopilot.
Are you looking for new ways to add money and profits to your business? Who isn’t, right? The key to doing so is to think outside the box to brainstorm for solid monetization ideas. Here are some examples from Shannon Cherry to get you started.
You need a well developed sales funnel to increase business, but what about follow-up? This is something so many entrepreneurs forget to do because they’re so busy managing their current business. The problem with that though is follow-up is a critical way to get NEW business you’ll need 2 weeks, 2 months, or even 2 years down the line. Without follow-up, you may have business today but there’s no guarantee that you’ll keep getting more business. Michele Scism explains the value of the follow-up.
Joint ventures are one of the fastest ways to build your list and your business. But there is a lot of mystery and confusion surrounding joint ventures. What’s the difference between a joint venture and an affiliate? How do you do a joint venture? How do you find joint venture partners? Who would be a good joint venture partner for you? Cindy Schulson shares tips on what you should look for in a joint venture partner.
Do you suffer from workaholic/perfectionism/superhero syndrome? As entrepreneurs and small business owners, one of our biggest challenges is balance. How much time to spend on our business? On our families? Ourselves? And how do we fit it all into the only 24 hours we have? Michele Pariza Wacek lists questions to ask yourself so that you can find out how balanced you are.
We all dream of the clients that sign up for our $10,000 programs the first time they come to our website but we also know that isn’t the likely or common scenario. What is more likely is to establish the relationship and your expertise through smaller programs and then eventually get that $10,000 level. One way to help you do this is by having a well-developed product funnel. Michele A. Scism shares some levels to consider.
Do you struggle with charging a fee for your services, but want to start building your business? Whether you are a coach or a massage therapist, you cannot survive if you give your services away for free. Some first time business owners have difficulty with the idea of earning a good living by helping others. They think they shouldn’t charge right away or if they love what they do, they should give it away. Fabienne Fredrickson shares several essential reasons why you cannot continue this practice of working for free.
Tesla. I don’t want to mess with ya. You are the talk of the town. The stores are filled with people wanting to buy you. Your CEO Elon Musk is a stud. He founded Paypal, started Space X, and is now CEO of You. Why are Tesla cars the talk of the town? Justin Krane shares 5 things entrepreneurs can learn from the success of Tesla Motors.
Some business owners are not only great at what they do, but very fast as well. Their proprietary system gets to the heart of the matter super quickly and provides solutions in just a few sessions. This amazing efficiency has good and not-so-good aspects to it. Fabienne Fredrickson explains that if this describes how you do business, you could be not only short changing your clients by not providing enough access to you, but you could also be limiting your income.
Making decisions is a fact of life. The best we can hope for is that we make the best decisions possible with the information we have. In searching for guidance to make the best decisions possible for some personal and business situations recently, I came across what is referred to as the Four Way Test.
For some people – perhaps even for you – increasing productivity is akin to finding the Holy Grail. Why has upping productivity taken on such mythical proportions? Simply put, increasing productivity means increasing earning potential. If you own a business where you provide any type of service, taking steps to increase your ability to deliver the service in less time will allow you to take on more clients and earn more money. Use these strategies from Eva Gregory to increase your efficiency so you can be more productive.
Whether you are new in your business or you’re at a turning point where you’re ready to leap to the next level and you’re not quite sure how, mastering these 5 key elements from Kendall SummerHawk will change your success.
I’ve noticed a pattern among new business owners when it comes to marketing. It’s one of those BSO’s (bright shiny objects) I talk about. This particular marketing mistake truly is bright, shiny, and irresistible to new business owners because it has all the elements that the new business owner is looking for in a marketing method: 1) no personal touch, 2) a way to get in front of hundreds or thousands of people, 3) a flashy marketing piece that looks cool.
One of the best ways to create awareness of your business and brand yourself as an expert is to have another entrepreneur “vouch” for you by inviting you to speak or write for their audience. What an honor! If you make this a great experience for THEM and show them what a cool person you are to work with, then they will be more inclined to refer clients your way and/or collaborate on future projects with you. Holly Chantal shares tips so that you are the best guest expert you can be.
Most entrepreneurs and small business owners create a business with big hopes and dreams about what their life will be like owning a successful business: the freedom, family time, financial security, etc. Reality is often far different.
Do you really need a strategic plan if you have already developed a business plan? Dr. Laureen Wishom explains that while a strategic plan is a type of business plan, there are several important distinctions between the two that are worth noting.
You know the old story about the grasshopper right? He played all summer and when winter came he was starving and out in the cold because he didn’t spend any time preparing. He was at the mercy of the ants who were prepared because they kept working all through the summer so they were comfortable and ready for the long winter. What’s your philosophy?
If you’ve been in business for a few years, then you know what it’s like to get into a rut. Have you ever been stagnate or stuck because you were continually reinforcing the negative stories in your mind. Have you heard yourself saying: “Why can’t I be like so and so?” “I’m not good at growing my business” or “What’s wrong with me?” or “What am I missing – why can’t I get it?” Dr. Laureen Wishom shares actions every business owner can take that will move him/her in the direction of business success and help him/her re-program their “poor me” thinking so they can “get on their dime.”
Several months ago, I saw an ezine which looked very similar to mine – same format, same dots, etc. I sent a note to the publisher and she said “I loved the design of your ezine so I gave it to my graphic designer and asked her to recreate it for me.”
Concentration and focus is so huge in business. Do you ever feel like you need to get away from the office to get work done? In business, sometimes you need time to get away and be by yourself. You need some peace and quiet. Justin Krane shares his list of strategic stuff you can do on your block-out-time days.
Right now, your business, combined with the daily actions you are/are not taking, is perfectly designed to achieve the results you are currently getting. If you aren't getting the results you want, that simply means you simply haven't designed a business that will get them for you and you're not taking consistent action on that design.
As an entrepreneur, and especially if you are a solo-preneur, there are dangerous areas that can lead to business paralysis which can lead quickly to business failure. Michele Scism shares issues that can be fatal if not addressed.
One of the biggest questions I'm asked is "Why isn't my business doing better?" or "Why, after 3+ years in business am I still struggling?"
A policy that I implemented early on in my business was to work to a lighter schedule during the summer. I get many clients asking me how I do this without affecting my income. Read on to find out exactly how I do that.
Recently I’ve had the opportunity to listen to talks from many successful business owners. In listening to their stories there were a few common themes evident no matter what type of business they had. One theme was… ASK! Over and over again they shared stories of amazing things that happened to propel their business forward just because they asked.
If you are working to transition from one business to another, then you need a way to jump start your business and get things off the ground quickly. Many entrepreneurs are looking for how to use their time efficiently, so they can launch their new idea, while they still have money coming in from the original business. Fabienne Fredrickson recommends that to jump start your business, the single strongest step you can take is to start speaking.
This article is all about creating an effective market research system. If you're not getting the results you want in your business, it could be down to not providing the RIGHT solution to your client's biggest problems!
Blanket sponsorship is similar to attempting to put out a forest fire using a dribbling garden hose. It’s not effective and is just a bad situation in the making. Shannon Cherry shares 5 good reasons blanket sponsorships don’t work.
Is your current marketing strategy helping you earn as much as you’d like? Does your marketing plan help you generate new prospects each week and then convert them to paying clients? Are you getting the bottom line results you want from your marketing efforts? To get the results you want, your clients must trust you, they must believe in you, and then believe in your products or services. Dr. Laureen Wishom shares 6.5 tips on how to build trust and build your business.
What would you rather do… make a little money for a lot of work or make a lot more money for not as much work? It takes just as much effort to sell one thing to someone as it does to sell something in quantity to someone. I’m talking about products. If you have a product to sell wouldn’t it be better to sell a batch at a time instead of trying to sell one here and one there?
What does it take to create uncommon results in one’s business? The kind of results that astounds everybody around you and makes them say, “Huh? How’d she do that?” Fabienne Fredrickson shares two lifelong success strategies that all highly successful people adopt.
To be in the trenches with your clients, you’ve got to come from your heart which is a place of service. Fabienne Fredrickson explains that when talking to prospects, you let them know you are right beside them in the trenches, sharing everything that works.
During a recent call, a client asked me what, in the most basic of terms, did I think it took to be successful with an online-based business. Hmm...
What do you think are the two key things your prospective clients most care about when deciding if they want to work with you? It’s really simple, but you need both pieces in place. Cindy Schulson explains how can you easily show your prospective clients that you CAN help them and that you CARE about helping them.
Recently, I’ve been focused on encouraging my readers and listeners to think more deeply about why they are in business and what the purpose of their business is. In other words, identifying their core values. Why is this so important? Because, if you don’t take the time to think through these basic fundamentals it is too easy to get off track and get lost. Without these basics in place you have no point of reference and no foundation to go back to. No safety zone.
There are essentially two types of businesses: hobby businesses and gotta-make-money-businesses. If you have a hobby business and that works for you, then this article doesn’t pertain to you (you can read it anyway if you wish). If you have a gotta-make-money-business however, you want to read on. . .
Have you fallen victim to the “6 Figure Myth”? You know, the myth that so many gurus perpetuate which implies that once you “break through” (sounds hard!) to 6 Figures, all will be well: You’ll pay off your mortgage and invest in a bigger home. You’ll take multiple tropical vacations. You’ll convert those 6 Figures to millions while working 4 hours a week. You get the idea. Fact is, it’s a myth. All of it.
Are you wishing you were further along in your business? It’s okay. . .I’m not offering you a $10,000 “mastermind” where you can pay to hang out with some new friends who will help you generate amazing new ideas for your business and then disappear into the shadows when it comes time to implement. I’m asking as I’m afraid you may be in “mindset overwhelm”. Here’s what I mean. . .
How do you find your clients if you don't live anywhere near networking events? Perhaps you are dutifully heading out to local networking events and your ideal clients just aren’t there. And when you do meet a client, it is few and far between. Monica Shah provides solutions if you are struggling with this problem.
If it hasn’t hit you yet, it will soon — there are an awful lot of live events happening in the online world. Now there’s an excellent reason for this — hosting your own event can be a huge business booster, so many entrepreneurs find themselves giving the whole event-hosting a whirl. However, for the attendee, it can be downright overwhelming to decide which events are worth the
time/money/aggravation to attend. Michele Pariza Wacek lists 3 questions to ask yourself when an event invitation crosses your path.
A recent article title 'Can you describe your business in one word?' has generated a lot of buzz. This little question is creating a lot of unexpected conversation on LinkedIn and in my networking circles.
You’re busy. I get it. Your family demands attention. I get it. You’re overwhelmed. I get that too. You’re in *this* business to live your desired lifestyle and your desired lifestyle isn’t working nights and weekends while wondering where the revenue is. I get it. And there’s SO much to do that sometimes it’s easier to focus on other things. I understand. So let me ask you one simple question. . .
Many small business owners, particularly those who are adding an online component to their business or are new to online marketing, try to take shortcuts to the point where it actually kills their business -- all the while nickel and diming themselves into the poor house.
Revenue-generating activities in your business are directly related to bringing in income or getting a client.
The ability to describe your business in one word is a lesson in creativity, deep thinking, and real commitment. It isn’t that easy to do but once you have it down you will be amazed at how one little word will shape future decisions and help you make smarter choices and save you time and money.
When it comes to running and managing your business, there are two types of business owners: 1)Just in time 2)Just in case. We all have tendencies of both; chances are, however, you swing towards one or the other.
Leverage. One of the biggest words you need to focus on in business. It’s about getting the best bang for your buck – or your best use of your time. Justin Krane provides a few ideas to help you gain some leverage in your business.
You’re so excited about your business. You haven’t quite hit all your revenue and client goals, but you are giving it 110%. And it just doesn’t seem like your partner gets it at all. You want his unconditional support and love – no matter what results are coming from your business. But you aren’t getting that support. Monica Shah gives a couple of pointers to make it easier.
Do you think about your business model often? No? Well, you’re not alone. It’s not something that is top of mind for most people. Or, is it?
Most solopreneurs make the assumption that they need to manage everything in their business and often times they wait to hire an assistant. Jeannie Spiro explains how it's time to stop doing everything and start doing what you need to do in order to have more conversations to grow your business.
If you don't know what you're going to be doing this year in your business, this article outlines 3 simple steps to get your business on track.
Do you feel like everyone else has the answers and you’re just scraping by? Like you were missing class when they were passing out the instructions? Let me reassure you, there is no shortcut on the road to success.
The term “boundaries” or “setting boundaries” often comes with a negative connotation – one of exclusion or closing people out. In reality, setting boundaries is symbolic of sustained success for your business. Boundaries are simply systems set up to support you and ensure your business stays in integrity, with you and with itself.
Everywhere we turn, we're told "do what you love and the money will follow" or "follow your passion". Reality however, tells us that being passionate about our mission or simply doing what we love isn't enough.
When most small business owners think of business continuity or business contingency planning, they're thinking of disaster-type scenarios: natural disasters such as storms, earthquakes, fires, other tragedies which destroy your office, total computer meltdown where you lose everything and discover your backup never backed up, ect. It's critical to have a plan in place for any of the above -- unless you're ready, willing and mentally-financially-time-able to start everything over.
So how would you rate your business success strategies? Dr. Laureen Wishom lists 6 business success strategies for growing and going that you can implement into your business on a daily basis.
Every business needs to have a professional photo done at one time or another. As a business owner, especially with a service-based business, you’ll want to have a photo done that represents you and your brand. Jeannie Spiro share some simple pointers you should know before having a professional headshot done.
There’s lots of places I could go with this article. After all, the Small Business Administration states that 63% of all small businesses fail in the first 5 years. It’s also said that 95% of all online businesses fail in the first 4 years. And there are lots of reasons for the above.
In this world where we’re all so disconnected from each other, it’s easy to blame technology. But at the same time, technology can bring us together. If you’re a solopreneur working from your home office you understand exactly what I mean. If you’re like me, there are probably people you’ve collaborated with and worked with and yet never met. We need community to help us grow and to make us feel like we’re not all alone in this world of entrepreneurship. Cindy Schulson provides ideas to help create a community of your own.
Do you ever feel like you are spinning your wheels but not actually going anywhere? Do you just keep putting more effort into trying to force a change or do you stop and assess the situation to see you need to do something different? I've got three ideas to help you if you're stuck.
One of the benefits of being self-employed is the independence to make your own choices and do things your way. However, too much independence can actually be limiting. Collaborating with others in a similar situation can open up all kinds of possibilities that are not always possible on your own.
It’s easy to become overwhelmed as a business owner. In fact, it’s so easy to become overwhelmed and paralyzed that overwhelm is a major reason most small businesses fail.
Whether your business is new or you are expanding your offerings, the very first thing you want to do is let people know what you are up to. The more people who know, the better your chances of getting referrals which will help get your client pipeline flowing. Fabienne Fredrickson provides strategies to quickly educate your environment about your business with a “Warm Letter of Introduction”.
How can you go from a nervous wreck to a confident, motivating and mesmerizing workshop leader? Kendall SummerHawk shares how to transform speaking from something to be feared into one of the most lucrative, exciting and fun ways of growing your business and exactly how you can use speaking to systematically generate income at EVERY stage you’re at with your business.
Professional development may be easy to overlook when it comes to business planning because you don’t want to spend the time or money required but it can make all the difference when it comes to succeeding. People who invest themselves have that little something extra that gives the power to push through and to get to where they want to go. Because they have a clear vision of the future they know what they need to do to get there.
From the startup phase to expansion phase, inevitably everyone wants to know success tips for business growth. Dr. Laureen Wishom shares her best advice if you want to be successful and have growth, success and acceleration in business.
Your business model is how your business makes money - what people pay you for. To be successful, determine who you want to work with, what you want to deliver, and what your client or customer wants to buy.
Consistent daily actions will get you the fastest results. It’s all about going to back to the basics and doing a few things on a daily basis that support your overall vision. You can apply these principles to any area of your life that you are trying to improve.
On the plus side, creative entrepreneurs have no shortage of ideas. But on the downside, we often have the problem of too many ideas just waiting to be explored. And creativity "run amuck" can actually side track you from taking action or cause you to spin your wheels, wasting your time and your talent. So how do you know which ideas to act on and which are just distractions? Kendall SummerHawk shares a simple system for using your intuition to decide which ideas are worth your time and effort.
Learn about the “3 Stages of Business” and how to know where you are and what to do in in the beginning stages of business.
Have you ever seen those commercials where the business owner talks about wearing every hat including the janitor’s? While those commercials are definitely true, they also imply it’s okay to KEEP wearing all sorts of hats in your business, like the janitors. You see, it’s one thing when you first start out to do everything in your business. The problem comes in when you never leave that place. Michele Pariza Wacek lists the 3 top things you need to keep a big picture eye on in your business if you want it to grow to a successful, sustainable, profitable business.
As a small business owner, everywhere you turn there’s something else to do. Whether on your own or with a team, there’s still so many hats to wear. When something “pops up”, how do you know if it’s an opportunity to take advantage of or yet another “bright shiny object” intent on distracting you from your revenue-producing projects?
After chatting with a colleague, it dawned on me then that one of the secrets of success is to be able to tap into both sides of our brain as needed. I've seen lots of classes on how to succeed if you're "right" or "left" brained, but few which acknowledge that we need both.
Have you developed a plan that includes Laureen Wishom's 12 strategies for becoming more profitable and less stressed? If you are not sure if your plan includes all 12 strategies; or if you have not developed a plan; or if you are just curious about the 12 strategies, continue to read.
If you want to know if your business is healthy or not, you need to know your numbers. Numbers tell the story of what is going on – good or bad. The only way to make your story better is to know where you are at and what needs to happen to make it as good as you want.
For the solo entrepreneur who wants clarity, commitment, and confidence a business plan is essential. Many business owners skip this vital step when starting a business and realize the importance of it only after it’s too late. Keep reading for an overview of what a business plan covers.
Do you know what’s important for the success of a small business owner or entrepreneur? Knowledge, Skills and Talent. Many of your competitors also possess these same traits. So what is the key that will separate you from your competitors? Dr. Laureen Wishom lists tips to implement that will lead to your growth.
Many strategies on how to achieve business success may not be new to you — but accomplishing them may be; especially if you want to reach a whole new level of you, grow your company and achieve success. Dr. Laureen Wishom lists 10 Strategies that lead to growth and success.
Successful entrepreneurs know that it takes more than just a good business plan to gain the competitive advantage. It takes a solid understanding of one’s strengths and investing in developing those strengths adds significant value to the bottom line. Learn about three areas where a better understanding of yourself can add up to a better business.
According to the SBA, one of the top reasons small businesses fail is due to poor accounting, which boils down to one thing – not looking at the numbers. Do you have a system and process in place to monitor your bottom line? If not, how will you know when you’ve achieved your financial goals? Michele A. Scism shares 5 key steps to help boost your business profits and achieve your financial goals.
One of the mistakes I see many, many business owners making is being so focused on the size of their list (i.e. the total number of subscribers) that they’re not paying attention to actually what’s going on in their list. And then they wonder why they’re not making the kind of money they want to be making. This article shares with you the three numbers you need to know when it comes to growing your business.
You want to pay down your debt. But you’ve been making the same money for the past 2 years. You know that something has to change. You totally want to upgrade your website, hire an employee, get a MacBook Pro, and invest in social media. But your credit cards/ other debt are killin’ you. You feel stuck because you are not sure what to do – pay down debt or invest in your biz. Justin Krane gives advice on how you can do both.
Should you hire a consultant? After all, if you are a business owner who would like to achieve growth, success and revenue acceleration, it makes sense to hire someone who has a proven track record of expertise in the field you have chosen to consult in. Dr. Laureen Wishom lists top 10 reasons that organizations hire consultants.
Most business owners would love to be so busy that clients are lined up waiting for their services. Do you want to know how to smooth out the ups and downs of the Feast-or-Famine Syndrome? Dr. Laureen Wishom shares four tips to help you strike a balance between serving your existing clients and finding new ones.
If you want to make a quantum leap in your business—really multiply things—you must be willing to do what you haven’t done before. You’ve got to be courageous. You’ve got to walk into the opportunity and even walk into the fear that you have associated with it—because it’s usually a fear that stops us. Fabienne Fredrickson explains the five steps you must follow if you want to multiply your business this coming year.
Taking a stand means to publicly express an opinion about something—even if it’s not very popular. Think of it as putting out a manifesto or getting up on your soapbox and telling the world what you think about the situation at hand. Now, how does this apply to client attraction and business building? Fabienne Fredrickson explains how she personally takes a stand for her prospects and clients in her business.
Writing a business plan is critical to the success of your small business. With business plans in place you have clear goals, and lack of a business plan could mean thousands in lost revenues.
Creating a business plan and having a specific marketing strategy is the foundation of building a thriving and profitable business. Let me show you how easy creating a marketing strategy can be.
Setting goals the SMART way will help you achieve whatever you are after faster and more accurately than just winging it. Follow the steps in this simple acronym to give yourself the best chance of successfully completing your goals and feeling the satisfaction of a check mark!
Is your business model generating more money or more stress? Your business model is basically how your business makes money. For example, how you attract prospects, convert them into clients and make a profit. If you have a full plate when it comes to clients, I’ll bet you wish you didn’t have to work so hard to make about the same amount of money year in and year out. Justin Krane explains that a better business model is to have scale, leverage and passive income, in addition to working one-on-one with clients.
No matter what business you are in, the longer you get paid by keeping clients, the better. You have to make your client/customer feel like your product or service is a must have, so they will stay with you. Justin Krane provides tips on how to keep these clients so you can spend more time doing your vision work, your strategy stuff, and working on your business.
For entrepreneurs, holiday shopping can be an especially big undertaking. We have holiday cards and gifts to send our customers, VIP clients, JV partners, and vendors. And this doesn’t include all the personal holiday shopping that needs to be done for our families, loved ones, hair stylist, pet sitter, nanny—the people in our lives who deserve our gratitude. We’re blessed to have so many people in our personal and professional networks, but unfortunately, there is one person who often gets forgotten: YOU. Giving yourself a gift is not a selfish act—it’s a way to honor yourself, your business, and your path as an entrepreneur. So this year, when you’re coming up with creative gifts for everyone on your list, add something special that will make YOU happy too. Yes, I know there are bubble baths and massages. But here are a few “gifts” to help fuel your success.
It’s easy to feel overwhelmed when it looks like everything necessary to up level your business needs to be implemented all at once. Especially for women, who have an amazing ability to process and hold tons of information all at once in our brains, yet at the expense of our emotional sanity. Kendall SummerHawk shares 4 simple essentials, showing you exactly what to focus on — in priority order — to create 6 and multi 6-figure success with your business.
After having conversations with hundreds of business owners over the years, here are my top reasons why business owners are frustrated with their lack of business growth ... and none of it is rocket science, or some secret, super-duper, magic formula! Just plain, old business management issues!
Are you struggling with getting ahead because you keep getting distracted and losing focus on the big picture? If you don’t have a plan this is probably exactly what’s happening. Imagine how great it would feel knowing exactly what actions to take to achieve the level of success you desire.
One of the biggest issues from entrepreneurs is how much they struggle with overwhelm. Unfortunately there’s no easy answer to get you out of overwhelm completely, but if you start making a habit of these 3 tips from Michele PW, chances are your life is going to get a lot easier.
One of the most difficult things to do as an entrepreneur is to predict the future. Yet, without having an idea of how much sales you will produce, you may find yourself struggling. That’s why you need to forecast your sales. Shannon Cherry provides questions to ask yourself for successful sales forecasting.
One of the stages that many new coaches pass through in building a business is feeling that everything about it is too hard: too much time, too much energy, too much sacrifice. There’s no question that effort is required to get a new business up and running – but that doesn’t mean it has to be a struggle. Kendall SummerHawk gives you a fresh look at at what you’re doing and what it means to own your own business.
The cornerstone for career successes and business growth is one’s ability to make things happen. People who make things happen almost always have exceptional leadership and time management skills. They are the movers and shakers who control the game, whereas those who watch things happen are unfortunately controlled by the game. Dr. Laureen Wishom describes how every activity, task or project undertaken can be placed into one of four categories and that when you become proactive, you make things happen.
If you’ve been working on your business for any amount of time, you already know, there is no magic bullet to success. What it takes is hard work and some fundamentals that most people don’t think about – especially when they start their businesses. Shannon Cherry shares the lessons she's learned from experience.
You’ve opened up your business. Perhaps, you’ve been in business a few years and your practice is still not full yet or you’re just looking to fill your programs even more. The big question you may have is where do I find clients? Fabienne Fredrickson shares her four best tips for how to find your ideal client and how to get in front of them in large numbers and inexpensively.
Taking on a Beta Client might not be for everyone, but if you’re just starting out, it can be a great way to get the word out about your business fast. And implementing this strategy during the slow holiday period could prove to pay off in the new year with a few new clients. Here’s how to get started.
To prepare for something, you have to know what it is and how you’ll recognize it. Growth is more than just hitting a set of numbers - it’s a package that includes changes to your company in terms of operations, production, systems and staffing (team). Dr. Laureen Wishom shares the 9 Ways to Prepare for Growth and Acceleration with your business.
Change is inevitable. Many believe that being a high-achieving woman entrepreneur is the fast track to personal growth. As an entrepreneur, the challenge does exist to always explore new frontiers and learn new skills because the marketplace is ever changing. Dr. Laureen Wishom shares 5 ways for high-achieving women to upgrade their business for growth, success and acceleration.
Planning for success as a solo entrepreneur requires developing strategic thinking skills. Learn 3 ways to develop this important skill.
In this article Laureen discusses things that can make a difference in helping you ‘Get on Your Dime, Create Your Exclusive Space and Take You to a Whole “NEW” Level’™. She has excerpted some of Melinda Emerson, the SmallBizLady 5 ‘must dos’ and included some of her own additional techniques and tips.
Read Laureen's 38.5 tips for high-achieving business owners.
How can changing you perspective up your profits? It's easy.
Whether you’re transitioning from a corporate job into a new business or if you are transitioning from one business to another, it can feel like a bit of an identity crisis. The identity crisis and the angst comes from the fact that you don’t want to lose income from the first business or job, but you also need to let others know about what you’re doing. Fabienne Fredrickson has several tips for you about how to transition from one into the other peacefully and easily.
You are ramping up your business, looking for individual clients. While networking, you meet many people who are also in the business building stage. They are interested in your work, but aren’t sure they can afford it. So, rather than pay you, they offer to exchange services with you. The barter discussion follows. Fabienne Fredrickson gives 5 reasons why you should not barter to create products.
Opening a new business? Get a head start by heeding these time-tested success factors -- doubly important for the Solo Entrepreneur!
One of the ways to leverage your business is to really look at what your strengths are in the business and what is the ideal team because as you start to leverage you need to bring on team members. You simply can’t do everything yourself. Fabienne Fredrickson shares four categories for your ideal team and explains how to set that up in your business.
Have you noticed how every time you make the decision to up level your business, it requires a financial investment? And that making this investment can feel like the biggest stretch you’ve ever had to make? Luckily, finding the money to invest in your growth can be a lot easier than you think. Kendall SummerHawk reveals her favorite checklist of ways to quickly access the money you need to fuel the growth of your business.
If you want to continually succeed and keep growing by leaps and bounds, you must take care of your team and hire people who are super talented, who love working with you and who will do anything to stay at the company. Fabienne Fredrickson shares 6 ways to have a team that loves working with you so that they want to stay and tell others about you.
Every once in a while a business owner who has had great results for a while begins to lose traction or begins to stay at the same level for a few months or a few years, without continuing to grow. Fabienne Fredrickson explains that the minute you incorporate more of your life purpose into your business, all of the opportunities show up.
As a serial entrepreneur, Michele Scism has given a lot of thought as to what makes a business “go”. As a result, she has come up with super six rules for success as as an entrepreneur.
Would like more money, more clients, and more impact in your business? Monica Shah shares a few things she has learned along the way about how to play big in your business and continue to make quantum leap after quantum leap.
As a woman entrepreneur, one of the most powerful mindset shifts you can make is to choose your numbers instead of letting your numbers choose you. Kendall SummerHawk gives you these 3 easy steps to implement that will have you choosing how much you make, and creating the kind of security and freedom you desire from your business.
Do you have a huge to-do list that weighs you down? Maybe you have ideas, but you aren’t sure which one to do first? Fabienne Fredrickson provides a strategic four step system to prioritize your projects.
How does surrounding yourself with advancing people help you get more clients? Fabienne Fredrickson explains that the law of association is one of these universal or spiritual principles that really apply everywhere.
I’m noticing a trend that is holding many of my clients back. It may be affecting you as well: you are taking things personally. Here are some examples that I’ve worked with my clients through. Perhaps you can relate.
Sometimes even the best business becomes more of a drag than an inspiration. As a result, you may contemplate selling the business, close it down or try to skate by until inspiration strikes. Shannon Cherry shares some alternatives to keep the passion for your business burning brightly.
One of the biggest ways women entrepreneurs hold themselves back from rapidly growing their business is by telling themselves they’re not ready. The only way to soothe this inner worry is to get your hands on a practical checklist that makes it easy for you to confidently know you are ready. Kendall SummerHawk gives you 4 easy tips to get you started.
No matter how desperate for customers you are, you must get that under control. People will sense desperation and either run from you or try and take advantage of you. Neither is all that good for you (either your business or your psyche). So what can you do? Here are 3 tips to help you stay strong no matter what's going on in your business.
Even though solo service professionals find themselves being "busy" all day, many of them are focusing on the WRONG things. Read on for five strategies on how to become more productive by focusing on the RIGHT things!
Attending events can change the course of your business almost overnight. Kendall SummerHawk shares her 5 favorite tips on how to confidently, authentically and ethically take advantage of your opportunities to grow your business.
If you are working on building your list, Fabienne Fredrickson explains how organizing a compelling Telesummit can quickly bring in hundreds of new contacts for your database.
As an entrepreneur one of your primary responsibilities is to plan your business. Unfortunately, if you’re like many business owners there just isn’t enough time in the day to plan. Shannon Cherry shares her tried and true tips to help you become a great planner.
If you aren’t routinely using systems in your business, you’re wasting your most valuable and non-renewable resource – your time. Kendall SummerHawk provides tips to motivate you to put some systems in place, leaving you to focus on what brings you joy - and income.
Being an entrepreneur is all about taking risks. Nancy Marmolejo provides 7 tips to get out of your comfort zone and put yourself out there in ways you haven’t before. You can take risks, be vulnerable, and survive.
Do you feel invisible within your business? Kendall SummerHawk shares a checklist of simple steps you can take to stop being the brilliant-but-invisible entrepreneur and to start owning your gifts in a public - and profitable - way.
There are few things more frustrating than being stuck at a plateau — whether it’s a losing-weight plateau, a business-growth plateau or any other plateaus. So what do when you ARE stuck at a plateau, more specifically a business-growth one? Well the below 3 keys should put you on the right track to busting through.
If you’ve been on an airplane, you’ve probably heard the airline stewardess give you the little safety spiel. How you buckle your seatbelt. What to do in case of a water landing. And what happens if those little oxygen masks drop down. What you’re supposed to do is put your mask on first then put the masks on your children. That order. You, then your kids. Why? Because if you pass out while trying to help your kids, you’ll help no one, least of all yourself and your kids. Which is the point of my article today. Are you putting your clients’ needs above your own?
Many service-based business owners, such as VAs, designers, social media specialist, etc, are frustrated. Some are doing well, but are getting a little freaked out by all the pressure to create as many billable hours as possible. And they are worried… worried that if something happens and they can’t work… then what? What they may not realize is that as a service provider, YOU are in control of your business and your results, and that change is possible, even if you’ve been resisting change. Shannon shares three secrets to taking charge and growing a successful service-based business.
Have things slowed down for your business now that the warmer months are upon us and people are on vacation or otherwise taking a break from their usual routines? Use this downtime to focus on getting your business ready to rock for the fall by implementing some of these 8 ideas.
Trust me on this one: it’s not too much work to customize a strategy so your business gets more visibility and more buzz. Here are some tips on making the most of what you have so you can truly take action and get your business into the spotlight.
You have to have a clear message to attract clients. Then, you have to have the right marketing to pull in those clients. Then, you better understand the math game (volume) to make it all work. There is definite strategy to business and without realistic practical plans businesses fail. Read on where I can also share emphatically how those practical plans never get implemented.
So, just a little piece of advice about business. If it were easy everyone would do it. If it were easy no one would need me (or many of you.) If it were easy you probably wouldn't be reading this. And not only is it not easy- some of it can be hellish. Continue reading for directions out of "Hell".
I still look forward to getting mail, cards, and goodies through the good ole fashion US Mail. There is a child-like excitement about holding, opening, and reading mail. AND in the day and age of email onslaught and Viagra spamming (it really is amazing how many of these still exist), direct mail can make you pay attention.
Read on where I will show you how a single postcard turned into $20,000.
Something that generates a great amount of curiosity is the fact that I built my coaching business to a relatively large level of success while working a day job.
Read on where I can show you how I made this possible.
Michele has found that there are certain numbers that are very important in business and she would like to share her thoughts with you.
There is a lot of misinformation out there about what you "have to have" to start up an online business, and a lot of unscrupulous internet marketers selling products, programs and tools promising easy riches with little effort. The truth is that you don't need most of what they are selling. Here's the bottom line on how to save lots of time and money on what you DON't need -- and tips on what you really DO need to start your online business.
If you want to grow your business, there are 2 ways you can go about it. Slow and fast. So let’s talk about fast. Another way to view growing your business quickly is by taking a quantum leap, which basically means you leap frog ahead versus taking your growth one step at a time. If you want a quantum leap, how do you get one? Here are 3 steps to get you started.
Have you come to the decision that it’s time to leave your job so you can focus on your business? That is a very exciting time. But if you want to do things right, you need to have a plan in place to ensure your success.
Admittedly, nothing can feel more unbalancing for a woman entrepreneur than being stuck in neutral. This phase can happen for a variety of reasons. Kendall shares 3 simple tips to help you find your footing again. Once you do, you’ll have all of the clarity, vision and steps to move forward quickly. And you’ll begin to see the income streaming in as a result!
Make no mistake. Your competition is spying on you. Wait, let me clarify that. Your smart competition is spying on you. Study your competition. What’s working for them and why? Here are a few items for you to research and think about to rise to the top in your business.
How can you keep your projects from going off course and stop wasting so much time and energy? Follow these guidelines.
Are you struggling to succeed? No wonder that every year thousands of businesses fail. In fact, business experts say that one in five businesses will fail within just a few years of launch. The actual numbers are probably quite a lot higher. You don’t want to fail. You want to succeed. Shannon shares some of the reasons why you may be struggling.
The essential ingredient to creating Breakthroughs in your business year after year is to execute smart actions as rapidly as possible. Not just any action, but smart actions. Smart actions are ones that hit that sweet spot. They are revenue generating and create an impact.
You know the old adage, “If you fail to plan, you plan to fail”? A footnote to add to that might be, “And if you fail to have Plan B, you’re really in trouble.” The secret to keeping Plan B in mind, is that you don’t always know what it’s going to be. It may require you to think on your feet, be spontaneous, and even try something new. Nancy will share her strategy with you along with specific examples of how to navigate the waters of Plan B.
All of us have blind spots. Maybe it’s in a relationship that’s having problems, maybe it’s around keeping in shape and healthy. But without a doubt most of us have blind spots in our businesses.
Whatever stage of business development you’re currently in, you’re likely looking at simple ways you can improve your results. Making more sales, attracting ideal clients, up leveling your branding, hosting workshops, affording more team, growing your list and more. Follow these 3 simple steps that keep Kendall centered and focused and out of overwhelm.
There is a difference between business training and customized business strategy – and as business owners we need both at every level of our business. Here is a fundamental concept that will help you understand the different kinds of information out there and the ways to take it all in.
Here are 8 Breakthrough Steps! They are the essential ingredients to your six-figure or multi six-figure breakthrough.
Step-by-step guides do work for some things. But can you make the fabled “seven figure income” by following someone else’s step-by-step plans or “secret” formula?
One of the single biggest differences between how men and women run their businesses is in the area of boundaries. For the most part, guys rarely spend time worrying about the myriad of boundary issues that can easily (and often do!) consume a woman’s day. So what’s the cure? How do you strengthen your boundaries without coming across like a you-know-what? Here are 3 of Kendall's simplest steps for establishing and upholding boundaries.
A few weeks ago, a woman named Anna freaked out on my Facebook page that I had referenced a certain well-known person as a brand.
What makes one entrepreneur successful while the other one not-so-much? Chances are they’re making one (or all three) of these mistakes. What are these mistakes and how can you avoid them?
When I was teaching at an event recently, there seemed to be one theme cropping up again and again — how to plan your marketing activities. So, in this article I want to share with you my simple way for you to create your very own marketing calendar — an essential tool for any business owner.
Running a business in the new economy means that most of us spend a big chunk of our workdays behind a computer screen. And as many can attest, the longer we work from home, the fuzzier the idea of looking presentable gets.
Ah, the lure of the Internet. On the surface, it’s a dream come true. You can start a business out of your home selling your products and services everywhere and anywhere in the world without big marketing budgets or lots of advertising. Then you put your first website up and the dream comes crashing down with a big thud. It’s not nearly as easy as it first looks. Well, never fear — help is here! Read on for 3 tips to help you get more success with your Internet Marketing strategies.
You may have heard the phrase “playing to win or playing not to lose.” And while it sounds good to say “you’re playing to win” in your business, what exactly does that really mean?
I was very excited about how I ended 2010. I finally hit a financial milestone. However, I wasn’t an overnight success. I started this process in 2005 to transform my business from a one-woman freelance copywriter to president of a copywriting and marketing company. Here are five things that contributed to my success.
Business owners may find they need to fill their programs, find referral partners and make more money at the last minute. Cash flow has run short and they need money yesterday. Can you relate to this scenario? Perhaps it shows up in your life as feeling out of control, or in your business as feeling afraid and worried about making enough money each month.
There are so many ways you can go about selling your business. You can sell it outright to a buyer or you can merge with another firm. In either case, finding the right buyer is key.
Many of you business owners don’t realize that your business can be a great source for adding money to your retirement nest egg. Because of that, you don’t take the necessary steps and plans for selling your business as you near retirement. Talk about leaving money on the table! Selling your business before you retire is like falling into a boatload of cash with a lot of perks.
As entrepreneurs, one of our most important duties is keeping our minds open to fresh moneymaking ideas. Holding regular brainstorm sessions can uncover fresh spins on our original ideas, and keep the passion alive—not only within ourselves, but for our customers and clients as well.
Studies have confirmed that while there are many personality characteristics common to most entrepreneurs, a very independent spirit is the one trait shared by each and every one. Most small business owners would not give up the freedom that comes along with owning their business to work for someone else, even if it meant making more money. But there is a danger to being too independent.
When the spark of a new business idea tugs at you for weeks, one of the smartest ways to turn your inspiration into something real is to draft up a business plan.
One of the biggest problems my clients tell me they have is getting more clients – or even getting their first client. The good news is, as with anything you do in your business, it’s so much easier if you have a system in place for doing that. Read on for a simple, 5-step, “Get More Clients System”.
Most service providers and helping professionals, coaches, consultants, or change agents get into business by accident. Here are the four areas that I see self-help folks not helping themselves, and it is not only hurting their business it is killing an industry from its highest level of transformation.
One of the most important ways to share your gifts and make a difference is get attention in a big way. I am expecting that if I can get your attention, I can give you some great advice; I can share some good stuff. I can help you start your movement; but none of it happens until you pay attention. And it all starts with your email subject line.
Do you start beating yourself up when you read someone’s e-zine about how they only work 5 hours a week and are making multiple-six figures? Or how she has a 90% conversion rate with every sales call? Or when you notice someone pull off a six-figure launch with a preview call and few e-mails Then you go into what I call the “what are they doing that I’m not” scenario.
High-end coaching programs can be one of the most richly rewarding ways to be of service to your clients. But there’s no question that these types of programs are high intensity, high commitment experiences. That’s why when difficulties arise, as they sometimes do, you may find yourself resisting addressing the issue at hand. Here are 3 of my best tips for maintaining your boundaries while handling challenging participants in high-level programs.
Business is expensive. It takes investment, time, commitment, and effort. Do you know the business owner who won't go to the networking event because they have to pay for parking or breakfast or travel?
Remember when Sally Field won the Oscar and squealed, "You like me. You really like me?" Truth: Many of you are doing that in your business and you need to stop. Read on for my top three tips on how to fast track to focusing on what matters so you can make more money.
In today’s instant communication era, a personal letter sent through the mail is considered somewhat of an anomaly. But that’s why it’s so valuable. When you write a note by hand and the sentiment is personalized, it demonstrates to the recipient that they were important enough for you to pull out the stationary box and choose your words carefully. And as a business owner, sending a “thank you” note sends a very clear message: you are important and valued. Here are 5 easy steps to the perfect “thank you” note.
Are you using stories in your business? Do you realize how incredibly powerfully your stories will attract new business and make profound connections with people?
It’s often said that hindsight is 20/20, but it can turn into foresight when we start to learn from our mistakes and apply our new knowledge to future situations. So, how do you look at your failures and turn something negative into a positive? Let’s take a look…
Many people want to grow a successful business that’s profitable. And often times, it’s some of the little details that end up making or breaking it. Here are the most common mistakes that can easily be corrected and make a difference to profits.
One of the biggest roadblocks many women entrepreneurs have to growing their business is thinking they have to first invest in office space, a fancy website, a blog and more before they can be successful. It isn’t the trappings of business that make prospective clients take you seriously. Kendall would like to share with you simple budget-stretching tips to help you attract high-end clients, without breaking the bank.
For a quick dose of inspiration and focus, read these 10 Business Success Tips to get you back on track and in the groove. Let these tips serve as a beacon for your business success. You’ll make more money, have staying power, and make the impact on the world you’re destined to make.
Most successful entrepreneurs will tell you that to stay passionate about your work, you must infuse new life and purpose into your business on a daily basis. It’s not always about throwing out your old ways of doing things. Sometimes, all it takes are a few small changes. Read on for six ways you can revive your passion and purpose in your business.
We’re all affected with the ‘Bright Shiny Object’ Syndrome in one way or another. The Information Age that we’re smack in the middle of sometimes offers almost TOO many things to work on. You may find yourself caught in the web of all the bright shiny opportunities you want to take advantage of. The problem is, these distract us, pull away our focus and dilute our efforts. How can you stay focused?
Although it’s always been a part of the coaching and consulting business, I’ve seen the ‘Fake It’ model being used more and more. Here are just a few of things I’ve heard lately.
Whether you’re driving a food truck or selling consulting services, your ability to stand out is what will keep you top of mind. Here are 3 tips to stay relevant, innovative, and #1 in your customers’ eyes.
Not everybody has it easy, especially entrepreneurs. Revenue fluctuates, competition moves in, and sometimes you wonder if this whole gig is worth it. To add to the torture, you see “successful” people in your industry publicly enjoying their riches with pictures on Facebook of their expensive cars, vacations, shoes, purses… and even the holiest and most grounded of you feel that tinge of resentment from time to time. Come on… we can be honest here. It happens. But you deserve a whole lot more than tailspinning into negativity, so let me give you 3 tips to keep your business afloat, your attitude strong, and money coming into your business.
Most women entrepreneurs see all of the different ways they can grow their business — teleseminars, high-end programs, groups, workshops, 1-on-1, info products, membership programs, telesummits, etc. — and feel overwhelmed. How can you decide exactly what to focus on first and which activities are best saved for later?
Traveling for business can be a little unnerving for entrepreneurs at all levels. Most of us get so busy keeping shop that we forget to make the transition from personal traveler to professional traveler—and the result is wasted hours, money, and time. Below are a few tips on how to start traveling like a pro. Remember, as a business owner your time is MONEY!
Every day I’m talking to women who think there is something that they are doing wrong. Or something that they just don’t know about in their business. Do you feel that way? Do you just wish you could find that one person who would give you the “secret sauce”, that answer that if you just implemented would give you the ultimate lifestyle and immediate clients and money that you SO crave. I get it. I’ve been there. For years, I just thought I wasn’t good enough to be successful. I hid under a guise of confusion and I listened to every free teleclass out there hoping to find the answer, that one thing that would make all the difference. Here’s what I learned.
Can I tell you what breaks my heart? The number of women who are beginning business owners (with no list and very little client experience) who call me and tell me, “I just want to launch products and do large group programs today. In fact I have a product and I don’t know why it isn’t selling and I only had 3 people interested in my last group program.” Ladies, please know that just like any other business, there’s a model to the service business – meaning there’s a certain sequence of steps. If you follow these steps, you’ll succeed. If you don’t, you won’t get the numbers that you are looking for. Here’s the sequence of steps to launch products (and large group programs) in your service business (yes, breathe that sigh of relief).
Lots of amazing women business owners tell me that in spite of lots of effort, they regularly struggle with how to get more clients. They are experienced experts, with creative ideas and a burning desire to make a go of their business. But they feel out of sync when it comes to marketing.
You’ve heard the stories: the office manager quits her job and becomes a successful wedding cake decorator, or the talented dressmaker makes the leap and opens a hip downtown boutique. Transforming a hobby into a lucrative business may sound like an impossible dream, but thousands of people are getting paid for doing what they love by turning their passions into profitable enterprises. Before you wave goodbye to your day job, check out these five steps to help you turn your hobby into a profitable business.
I believe the key to more clients, more in-come, and more time off, is making your business run like a well-oiled machine. Right now, you may be handling everything yourself, or perhaps delegating a little bit of it. The problem with that is your business is probably running YOU, as opposed to you running your business. And that probably means lots of stuff is falling through the cracks, which then means lost opportunities and fewer clients and less money coming in. How can you make your business run smoothly and avoid chaos?
Every business is run on agreements. Some of the agreements are printed and signed, as in contracts with your clients, vendors, etc. These agreements can be felt, seen, read and discussed. But what isn’t always so obvious is the unspoken agreement we’re entering into. This is the one that, when everyone is in alignment, makes our business a joy to run. And, when not in harmony, it’s the type of agreement that can cause us hours of stress, unhappiness and messy situations that are difficult to navigate. I call these Soul Agreements. Here are 3 simple tips for aligning your business contracts with your Soul Agreements, so that both remain in integrity and you avoid broken contracts or hurt feelings on either side.
Last week I wrote a blog post on the 3 numbers that you must track in your business. I received this comment: “Hey Monica, any advice for someone who’s already tracking revenue and expenses numbers, but it’s still hit or miss all the time? I used to avoid it, but now I’m avid about tracking it, yet my consistency doesn’t seem to be yielding the results I’d like.” – Angela Minelli. What an amazing question.
I’m on the heels of the Be The Change Event with Suzanne Evans. I had the pleasure of speaking at a breakout session during her event. My breakout session was all about Money: how to make money decisions, stop avoiding the numbers and attract more of the green stuff into your life (this was all grounded in real strategy, not money magic). Here are some key numbers that will make getting to 10K or 100 K in a month SO much easier.
We are supposed to be advanced. Didn't we burn bras and get liberated and say we were equal? So, what happened? We are supposed to be advanced. Didn't we burn bras and get liberated and say we were equal? So, what happened?
Of the hundreds of business owners I’ve worked with personally over the years, I see many of them get carried away with the “image” of entrepreneurship. They want the big team, the latest software, new computers, a pretty office, and the like right off the bat. And many of them tell me they truly think they NEED them in order to make it. Well, as someone who started her own business with less than $20 in my bank account, I can tell you, it’s simply not true. So, if you’re on a tight budget (and who isn’t when they get started solo) then you need to what we call “BOOTSTRAP” your business.
Every year, people like you start their business with lofty goals and stars in their eyes. Yet, every year thousands of businesses fail. In fact, business experts say that one in five businesses will fail within just a few years of launch. The actual numbers are probably quite a lot higher, since many open a small business on the internet and never even get it off the ground. Here are the top reasons why entrepreneurs fail.
There is a nasty rumor in the business world. Coaches, healers, helpers, "well, 'those people' just aren't serious about business." I hear it all the time and there are some facts to back it up. Typically, helping professions earn less, focus less on numbers, and carry more debt.
If you’re flooded with business ideas, but still aren’t sure how to turn them into a generous income, you’re not alone. Ideas are easy to come by, but the road you need to travel to create a solid business from them isn’t all that clear to most people.
During the Six Figure Breakthrough Summit I interviewed 14 amazing women business owners. It was simply an incredible experience to be present to the wisdom and insight that these women possess. Here are 8 Breakthrough Steps that I’ve compiled from the event. They are the essential ingredients to your six-figure breakthrough. Here’s to Your Six Figure Year!
We buy from people we know, like, and trust. So what are the factors behind getting this to work in your favor and using it to boost sales? Here are 5 tips to boost your credibility so you can enjoy increased sales and more opportunities!
To create a successful (read: profitable) long-term business you need to follow a plan. Let me share with you today my 3-step process for creating that plan.
So how do you decide if doing another training course is the right decision for you and your business? Follow these three steps and you’ll find that you’ll never jump into a training program again without having a plan.
Years ago, there was a question in my intake packet for new clients titled, “What is holding you back or slowing your progress?”, as it related to attracting all the clients they needed and having a full practice. Having worked with hundreds and hundreds of clients over the years, I’ve seen it all. Other than “no knowledge of marketing,” one thing seems to come up over and over again, and it happened again recently, with a brand new client. The client answered this: “Sometimes, the ‘Little Voice’ inside me asks, ‘Who needs my program anyway? This is basic information that I offer. People already know this stuff!’” This is so common, but in most every case, this is absolutely not accurate.
Are you choosing to fail? I get all types of messages all the time from people facing the cycle of quitting. Recently, someone wrote me that they barely had the money for groceries and gas and certainly not coaching. I am sure they thought my response would be, "I understand."
If you’ve been watching the news lately you may have bought into the idea that all is doom and gloom and that the end of the world as we know it is nigh, that business is bad and that no one has any money and that small business is doomed to failure and… well, you get the picture.
Now is a perfect time to take an honest assessment of where you are now, where you want to be in one year, and how to get there. It’s time to get back to basics and profit from your business.
Most of us start our business with passion and commitment, but over time our goals and ideologies change, sometimes leaving us feeling restless and unfulfilled. Answer these questions to see how committed you still are to your business.
I’ve been studying a lot lately about the differences between the masculine and the feminine mind. For the most part, the party jokes you hear about how guys can only do one thing at a time are true, while a woman’s mind is easily able to bounce between twenty different topics in the space of only a couple of minutes. Which explains why men typically have a much easier time designating goals then planning the steps to reach those goals while women often struggle with competing thoughts and an overwhelm of ideas. Since every successful business is based on a clear set of goals and steps to accomplish those goals, what women need is an alternative way to plan for success that taps into their intuitive and creative spirit. Here are 3 creative steps you can use to plan your goals, action steps and successes for the year. My coaching program clients are typically shocked at how easily their plan comes together using this strategy.
This is the time of year when you need to be spending lots of time on your small business strategy looking at what worked and what didn’t work in your business this year and what you will eliminate, add or change next year to really soar. It’s kind of like performing surgery, then creating a solid plan for renewal.
The true lynchpin in my seven figure year: EVENTS! It was the most important thing I did. Read on for five important tips so that you can make the most of events.
It's time to start thinking about a small business plan. Without the right help, strategies and systems most small business owners will remain stuck.
We’ve all been there – that point where you need to create some instant cash flow. Perhaps you’ve got a car issue that needs to be fixed. Or you want to sign up for a really cool training program (ahem, hint, hint). Or maybe you just need a little extra cash to take your kids out to the new Harry Potter Movie and a nice lunch (or yourself). Oh and then there’s the dreaded credit card bill. Here are three suggestions that you can use literally roll out tomorrow to make some “fast” cash in your business. Put them in place quickly so that you can start to fill that wallet and create some room to concentrate on bigger and better for next year.
According to the U.S. Government Small Business Administration's home page, about 50% of small businesses fail within the first five years. Whether you're a corporate refuge, a recent grad, or a mom re-entering the workforce, you'll want to avoid the pitfalls that others just starting out have experienced. You know you can be on the successful side of the statistic, and here are some mistakes you'll want to avoid.
All the business building, marketing classes, social media spin offs, and mindset adjustments in the world will not help you make money or make a difference if you decide to let the obstacles be in control. Read on for tips on how you can overcome your obstacles and stay in control.
I hung up the phone in frustration and a bit of sadness. I’d just had a conversation with a coach who was clearly unhappy with her business, wasn’t making the money she wanted, and SAID she needed help. But when it came to taking action, she balked.
You have the power to take the rug off the elephant and create a new level of understanding and engagement. But how do you know when is the right time? And how do you use your newfound social media visibility to do this?
It happens to all of us at some point: you get a customer or client who’s just not a good fit. So what do you do then?
Here are 7 things you can – and should – implement in your business if you’re looking for success and sustainability.
Running a business means dealing with problems, just like any other part of your life. You’ll run into problems with technology, client problems, marketing problems, problems with your outsourced help or employees and life problems that take time and energy away from your business. How you deal with those problems will have a big impact on your success.
A "blueprint" is a model or prototype -- most often used by architects to build homes and by car manufacturers to provide specs for model designs. You follow the steps -- 1, 2, 3, etc. without variation to get the same result repeatedly. This works for homes and car designs which start with the same raw materials and want to end with the exact same results. It does not work for businesses. Here's why.
It’s summer. . .a time of school vacations; hazy, hot and humid weather; and, according to some, the slowest business season of the year. Not so here in Lakeville! We’re going gangbusters and there’s a few reasons why which you can easily use/adapt for your business.
I meet many entrepreneurs passionate about creating businesses around their exciting ideas, which is great, but too often they forget to do a little math to ensure profitability. After all, if you’re not a hobby or a non-profit, you need to make a profit to sustain your business. Don’t be afraid of the numbers because they can be really helpful in shaping your direction. Answering a few simple questions will help reveal the wisdom of your business idea, or uncover a flaw that you can rework to ensure success.
There are times in your business when you need to make the tough decision to do what’s best for you, your business in the long term. What do you need to let go or add?
If you’ve started a small business and you came out of the corporate world where detailed, endless paper work can sometimes take precedence over creativity and marketing, you may feel pressured to create an elaborate business plan. In fact traditional thinking is that you should never start a business without an elaborate business plan.
Being the Go-To-Goddess means having enough confidence in what you offer and how you change people’s lives so that you are at the top of the list for other people to recommend you for clients, to the media, and to their colleagues for joint ventures. Getting to the Go-To-Goddess level means it gets easier to attract clients and opportunities. But to get there, you have to commit to 5 things.
Learn what can YOU as a smaller business owner do to take advantage of the downward cycle of the economy.
If you’re an entrepreneur, I seriously doubt you need any more ideas. Giving creativity tips to entrepreneurs is like walking into a crowded Starbuck’s and telling people coffee is great. It’s just a given that we’re all on the same page. But monetizing the creative ideas… this is where the struggle begins. Here are some tips for monetizing your creative ideas that can help you map out what steps to take immediately, and what to put on the back burner.
Reality: According to the SBA, 63% of all small businesses fail in the first 5 years. OUCH! It sounds harsh, but it's true. And having been in business for over 6 years, I can tell you I've seen many colleagues go the way of "have to get a job" in order to put food on the table and take care of their families. And the sad part, many of those businesses could have succeeded.
Whether or not you believe global warming could be the end of civilization, there are compelling reasons to take action to be environmentally friendly in your business.
Just at the point when your frustration level is high because you’ve been working hard, doing all the “right” things and yet still not making the income you want, you may feel like quitting. But that may be just the point at which you’re about to reach the boiling point.
We all have our ‘George’ days, when we feel like we’re getting nowhere, and we don’t know what to do about it. We feel miserable and unworthy, useless and helpless. But what happens when George decides to do the ‘opposite’?
There’s this big myth out there... Once you reach “6 figures” (or beyond), all will be well. The truth is far from that. Revenue is great, profits are better. Learn about the 6 Figure Myth and how to discover the truth for your business.
Entrepreneurs are famous for getting great ideas. Sometimes those ideas can be total breakthroughs, and other times they create paralyzing clutter. I’ve got 3 steps to share with you so you can activate your tipping point and enjoy success in any economy, despite any personal challenges, and regardless of how much time you have.
The "4 Hour Work Week" book which came out a few years ago and a rash of "online gurus" have sparked a trend "How can I make as much money as possible while doing as little work as possible?" This line of thinking, conscious or not, leads to mass inconsistency in what's provided to their client base. So what should you do instead?
So many coaches talk about "boundaries" and "holding your boundaries" with clients, team members, etc. in order to create the business/life of your dreams. Boundaries, to some, exist, in part, to create a certain perception of when and how much one works in their business as a symbol of perceived success. Not so for me. So what exactly are boundaries?
Where are your teachable moments and how can you capture them to create a stronger bond with your ideal clients? Here is an exercise to assist you in capturing those teachable moments.
Playing to your strengths in business is where your profits lie—but how do you focus on those strengths that will make you money? It’s a question that has baffled businesses for hundreds of years until economist and sociologist Vilfredo Pareto spotted a recurring pattern in his studies in 1906. From his observations he developed a potent business formula that empowers managers to improve the fortunes of their businesses.
Do you ever find yourself confused about the thing you do versus the magic you offer? If so, you’re not alone. One of the biggest problems I see with my clients is their struggle to see the difference between what they do and the solution they offer. They think they are a coach or a healer or a teacher and they try to sign up clients leading with that. But that’s not where the magic is. People don’t come looking for a healer, teacher or coach. The reason people come to you is very simple.
If your small business growth is stagnant and you’re feeling stuck, first of all take heart---we’ve all been there and you’re definitely in good company. That said, how long has this been going on? That’s the key question because if it’s been more than a short while this article about mindset is for you. It’s your wake up call.
So, the entrepreneur that succeeds is the one that surrounds him or herself with good stuff - and that good stuff could only come one way. With removing the need to be right and get the credit we can all go places far beyond our wildest dreams if we let those two go.
My friend shared with me that she often feel uncomfortable revealing how successful she's been over the last couple of years while so many professionals have a hard time getting just a few good clients to make ends meet. I thought she was right; often I feel the same way. Then I realized that my friend, myself, and many of my clients who are growing their businesses fast right now are following a specific formula that works!
Think of *one thing* in your business right now that is frustrating you? Once you have that 'one thing' in mind, what is the next thought that pops into your head? Now read on to learn how to move forward.
Decision making is an important part of everyday life, whether at home or in business. We’re constantly being challenged to make decisions, but why is it that the biggest and most important decisions are often presented to us when we are under pressure? When we are under stress we may be swayed into making a bad decision, and one that we regret for years to come. These five “own the moment” strategies will help you make clear-headed decisions, keeping you in control when it really matters.
Why do so many small or solo businesses fail? Is it because the owners weren’t good enough at what they did? In most cases that’s just not true. Most of them were very skilled and talented in their area of expertise. So why do people continue to struggle without enough clients or income?
Browse the business section of any bookstore, and an avalanche of titles promising a vast array of keys, secrets, and formulas to running a successful small business threatens to overwhelm you. When you stop to think about it, there are only three routes you can follow toward making more money.
As 2010 looms just around the corner, I've been making space to open the flow for what's going to be my biggest year yet. Read this article for ways you can do the same.
There’s a lot of talk right now about this being a bad time for business. However, those who have owned their own businesses for a while can tell you that any time can become a bad time for business – if you ever find yourself in the unfortunate situation of having lost your enthusiasm. When the spring goes out of your step and you just can’t seem to muster up the energy and spirit required to keep your dream afloat, what can you do to turn the tide? We’ve got nine tips that just might help.
With the start of the New Year comes the knowledge that you need to be more organized, and have a plan! But for many solopreneurs knowing where to start can be quite daunting. Read on as I will share with you three basic steps to business planning success so that you can grow your online business!
Creative entrepreneurs love the idea of “having a plan” but often struggle with how to make one, given the deluge of ideas they have spinning around in their head. The planning process can feel overwhelming and the end result is often a plan that still doesn’t answer the essential question, “What do I do FIRST?” If that sounds like you, then you’re in luck. As a highly creative entrepreneur I’ve figured out how to honor my creative, feminine spirit AND design a practical plan that will ensure I meet my financial goals.
It's time to make business goals. How much time have you scheduled in for planning this year? If you want a successful business, you have to plan!
Stop what you’re doing and take a good look at your business. Are you working hard doing marketing activities and trying to get clients but your bank account is still not reflecting your hard work? Are you dreaming about a solid 6-figure income but it always seems just out of reach? Its time to develop a model that will take your clients through a series of strategic purchases so they don’t just buy from you once and disappear. Here are the basic steps you’ll need to follow to create your Business Design.
Successful businesses have systems and processes which result in prospects and clients being treated the same way every day, every encounter regardless of what you're doing. Here are a few simple systems/processes that you can put in place this week which will make a huge difference in the experience for your prospects and clients.
In business, there needs to be a systematic way to grow your income and your money mountain. Before you start creating, developing, and running the marketing rat race, slow down and start here!
Have you ever embarked on a long car journey, and suddenly realized that you have no idea where you are going? You drift, you meander, and you can’t figure out how to reach your final destination. Running a business without a strategic plan is like getting lost on a road trip. Your business fortunes should not be left to chance.
As a business owner, business consultant, and business professor, I have been asked numerous times for the secrets of recession proof businesses. Recession proof businesses that I work with all seem to have one thing in common: recession proof business owners. Here are the top 5 vital qualities of recession proof businesses and their owners.
I've been knee deep in online business for years now - coming up on ten years actually - and despite all the great new things that arise in the online world it all comes back to this simple formula.
As you're growing your business, your own personal level of confidence and passion comes into play on a number of levels. When you're confident in your business and you're working on a project you love, your clients can tell. In fact, they feed from your positive energy and learn to trust you as a resource. That's why choosing the right path and taking the right steps along the way can tremendously improve your business – and your bottom line. Here's how.
Certainly, for some, this has been a tough time. But for most of us, the opportunity to succeed in our business is as great now as ever. All you need is to know is how to do “the right things, right.” How can I be so certain? Because I’m experiencing the best year, ever
But rather than keep what we’re doing to achieve these kinds of results a secret, I prefer to share a few tips with you as to exactly WHAT we’re doing that’s working in this economy.
Here’s a simple checklist of what every business owner must put into place to quickly create 6-figures. Remember what I always say: it’s easier to make MORE money than it is to make less, once you know the secrets!
Savvy entrepreneurs know that a recession is a time of change and a chance to retrench. While others take refuge from the storm, these entrepreneurs stand firm and meet the recession head on, confident in their products or services. In fact, many large, successful corporations including Burger King and Hewlett Packard entered the marketplace during turbulent times. These companies recognized a change in consumer needs and responded accordingly. Here's how you can spot an opportunity and act on it during a recession.
An online friend of mine - someone met at a workshop years ago and we've casually kept in touch - direct messaged me on Twitter the other day to ask which of two upcoming workshops she should attend as she "needs a boost this year". This made me think "when should you go to conferences and workshops?"
Most businesses start out with just one or two products or services. Maybe you’re selling services like coaching, event planning, personal training, web design or massage therapy, or maybe it’s an online info product like an e-book or course. Whatever it is, before long you find yourself selling time for money with your income limited by how many hours there are in the day.
Recently I offered a free tele-class called The 10 Profound Breakthroughs That Created My 6-Figure Business. It was the first time I truly opened up about the underlying breakthroughs that have been responsible for my business success and that I’ve passed on to my small business clients.
If you own a small or solo business or practice, or are an independent service professional here are some great business building ideas for you.
Whether it's pride or just human nature that keeps professionals from asking for help sooner, it's just plain silly to keep "toughing it out" when there are so many strategies for generating new business fast.
While a rosier global economic forecast may still be a few months away, smart entrepreneurs are taking control of their cash flow now, and wisely implementing simple strategies to increase how much they make, AND, how much they keep. Here are five simple tips to help you get a handle on your cash flow now, so you’re sitting pretty in the “money driver’s seat.”
Your biggest client decides to quit working with you, for no apparent reason, leaving you with a huge income hole to fill. Your shopping cart bills your customers three times for a single purchase. Your virtual assistant decides to fly off for a spur-of-the-moment week away, leaving you with hours of admin nightmare to deal with.
Think of your business model as the design of your various services, info products and programs. Too many entrepreneurs offer a bunch of “stuff” without any real thought as to how each offer will best leverage their time, plus create the maximum amount of revenue.
The latest rage among internet or online-focused businesses is the high level (over $10,000/year) coaching or mentoring program frequently referred to as "Gold", "Platinum" or "Diamond" programs - it seems that almost everyone has their version of one. These can be amazing programs. However, there are several things you need to consider before joining a high level program.
In a time when information - good and bad - surrounds us and we're hit (it actually feels like I'm being hit sometimes) with thousands of marketing messages every day around what we should do with our business, it's no wonder you're confused about the best way to get where you're going.
Yes the government is doing crazy things. Yes we have pirates and pig flu and everything else. But you shouldn’t be panicking because it’s very possible for us to not just survive but thrive.
"Target fixation" is being SO incredibly focused on your goal (your target) that you fail to see all the other opportunities around you. Learn how to overcome this fixation.
You know what really makes me MAD? When I see someone acting like a bigshot with no substance behind them, asking you to pay them handsomely to teach you something that they themselves have NEVER done. Here are five questions you should ask before investing heavily in anyone's products, programs, coaching, or workshops.
Despite the economy my business has never been stronger. Same is true with my clients, too. You might even be saying, “It’s easy for you Kendall, you already HAVE a 7-figure business” and think that the money just keeps rolling in for me. But imagine how much more money, joy and gratitude you could be creating in your life and business by following these four SIMPLE steps.
Times are tough. There's no doubt about it. That said, I had my best month ever in March and quarter 1 was my best quarter ever. In fact, I'm on target to surpass my 2008 revenue by June 30th. I don't tell you that to brag, I tell you so that you can learn from what I'm doing, which, by the way, is almost the exact opposite of what I'm seeing many others doing. So what's my secret?
Highs and lows in business. What is your timeline and how does it affect the running of your business?
What exactly IS "Strategic Implementation"? And how can you achieve it?
The secret to success for entrepreneurs and small business owners is not another brilliant marketing idea. There's a better place to start first. The real secret to success is tapping into and using your intuition in your business on a consistent basis. You might be wondering... Can this really be true?
For the past few Thursday evenings millions of Americans were glued to their TV tubes watching Donald Trump’s reality show “The Apprentice” and speculating who will be fired next. Regardless of your overall thoughts of the show, you can’t argue the fact that at times it delivered great insights into human behavior, business success principles and marketing savvy!
Undoubtedly, any business can slip into a slow period. BUT...the trick is to know WHAT to do to get your business back on track as quickly as possible and better yet, HOW to avoid slipping into a slow spot in it in the first place. Here are 5 tips I personally use to coach my clients out of slow and into "go!"
If you own a small or solo business or practice, or are an independent service professional here are some great business building ideas for you.
I don't know about you, but as I look around I still see people jammed into shopping malls and spending, spending, spending. Compared with the rest of the world, we really have nothing to complain about. And for you reading this article, this recession will only be what YOU make of it. Here are three steps to turning this "lemon" of a recession into some entrepreneurial lemonade.
Here are some basic tips that will help you make building a home-based business a reality.
Learn what it means to be a Solo Entrepreneur.
Writing a business plan for your Solo Entrepreneur business doesn't have to be a daunting project. If you can answer 10 straightforward questions about your business, you can be ready to go.
Learn some of the obstacles that stop business owners from reaching their Biggest Vision.
A recent study of 29,000 business startups noted that 26,000 of them failed. Of those failures, 67% had no written business plan. Think that's a coincidence?
Some people make decisions without any difficulty, while others struggle. Are you having trouble making a decision? Do you feel overwhelmed by all the choices you have, and aren't sure how to pick just one? No matter how big or small those decisions might be, here's how you can make good, strategic decisions.