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Article Marketing Articles |
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So you sit down to the computer, you need to write some hot marketing copy for your latest service or product, and you are blank, not one decent phrase shows up that sounds original or compelling. You are deleting left, right and center – you just can’t find the right words. So what do you do?
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Discover 7 unique ways to get massive exposure from your articles and generate hundreds of leads to your small business.
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Recent studies confirm that consumers and business owners alike still prefer email marketing as the #1 way of communicating about their new products and services. But for the most part, only retail chains like J. Crew and Bluefly.com can get away with straight promotional newsletters. For the small business owner or solo-preneur, the ezine rules. It’s a bit more tactful and delivers a mix of insightful, practical content WITH your promotional updates and info. Learn seven simple ways to market yourself in your ezine.
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Whether you’re mailing an ezine or a print newsletter to your prospects and existing clients, always include a bio about yourself and listing of an explanation of all the services you offer. People will sign up for your list and then promptly forget who you are. Your Bio serves to remind them of why they signed up with you in the first place and your list of services is there to remind them of all that you do so that when they’re ready to buy, they think of you first.
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These five tips can help you find the right places to submit your articles so you can save time and get your content in front of the people you want to reach.
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Had I known how simple it was to create a podcast I'd have done it a long time ago! Adding podcasting to your list building arsenal is a great way to reach a whole new slew of subscribers ... those who prefer to learn by listening! Read on as I share with you how to create your own podcast in three easy steps!
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Do You Write About More Than One Topic? You may have a main area of expertise, and then multiple sub-topic or different topics that you write articles about (some to pay the bills and others to feed their creative spirit). To avoid personal author brand erosion and solidify your expertise in front of the target niche that you write about, you must come up with a strategy to separate your various article topics.
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Writing articles is fun, but it can be even more rewarding when you learn how to produce more in less time.
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Here are the top 5 factors ezine publishers look for when deciding which articles to publish.
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Have writer's block? Here are 6 easy ways to get article writing ideas.
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When you are submitting articles, sometimes html coding can be to your benefit. Here are some HTML tips to get the results you are looking for.
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Your Article Resource Box is an effective tool in generating traffic to your website. Here are some tips in creating the components of your Article Resource Box that can help you maximize this traffic.
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Learn the do's and don'ts or article writing. What should you include in your article's main body?
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The purpose of your article summary is to entice a potential reader to read the rest of your article. Get right to point and playfully tease your audience with the benefits they will receive if they read your article. Here are some do's and don'ts.
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In traditional copywriting, your headline determines as much as 95% of the success of the book or article. This statistic takes into consideration what makes the book title successful: whether or not a human purchases it. Article marketing success on the internet must take into consideration how the article is found by readers. Learn the myths and the facts.
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Each article you submit contains different components and sections. While some sections carry more weight than others; each section must be crafted with care and foresight. A truly great article can increase traffic to your website.
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Article Marketing is about writing quality original articles to promote you,your business, your products and your organization. It’s about exposure and pre-qualified traffic/visitor attraction back to your website. Here are 3 keys to article marketing.
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Do you know anyone who publishes an e-zine for the same target market as yours? If you're not direct competitors, ask them about cross-promoting each other. (This is part two of a 2-part article.)
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One of the biggest online marketing challenges is getting enough visitors to your site. Attracting traffic isn't a cut and dry process - there isn't one perfect way to do it. But there are many ways that, when used collaboratively, will build you a nice stream of visitors.
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Do you know that when you sit down to write your ezine article it can be used for more than just your ezine? Really leverage your time by repurposing your articles to build your business and get more subscribers to your list. Read this article where I tell you how to do this in 3 easy steps!
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One of the best ways to market your business to publish articles. Learn the six steps to getting your articles written and published and get more business.
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In the past getting articles published took weeks and months. Nowadays, with thousands of online publishers constantly craving for fresh content you can write an article in the morning and see it published in the afternoon. Follow these six steps to build your business through article marketing.
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One of the most successful online marketing strategies you can do these days is to submit your articles to various article submission websites. However, the downside is that it takes time to manually submit your articles. You need to have a system in place that makes maximum use of your time, but also keeps a detailed record of your article submissions.
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Marketing your business is one of the biggest challenges for any solopreneur – it’s a task we all find quite daunting, and are simply overwhelmed by all the information that’s available.
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Best-selling author, Marnie L Pehrson shares one of her favorite viral marketing strategies that will get people reading your book and happily sharing it with their friends.
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Many small business owners like us have a difficult time asking for business. It's not that we don't want the business, but wouldn't it be so nice if people just handed over their money for our product or service rather than our actually having to ask them for it?
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Writing valuable content-rich articles for your target market and submitting them to article directories and other publishers is one of the best ways to market your business, become known as an expert in your field, and add subscribers to your list.
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You've already agreed that putting some of your best articles into distribution is a great way to build your brand, grow your targeted traffic and get oodles of free quality back links to your website. You publish a small handful of articles and submit them to the major article distribution sites and then wait, but nothing happens or your results are depressing. What went wrong? Ten years ago, if you were doing this strategy, a dozen to 20 articles was all that you needed to get all kinds of traffic from your investment in this strategy. Today, you need 200+ articles to begin to get the same return.
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The more you write, the larger your impact. If that's true, why is it that so many authors find it hard to either start writing or to complete articles that they started? You either buy into the perception of writer's block or you buy into the perception that it's easy for you to enter and exit an effortless state of flow (some call it the alpha mind state) or the zone when writing. It's always a choice and therefore you either set yourself up for failure or for runaway success. Here are 7 strategies that can help you achieve the zone of flow when it comes to writing your best works.
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Writing articles is fun, but it can be even more rewarding when you learn how to produce more in less time. Let's look at the simple concept of writing articles in "sets" instead of one at a time.
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Most prolific writers/authors write about more than one area of expertise. You might have a main area of expertise, and then multiple sub-topic or different topics that you write articles about (some to pay the bills and others to feed their creative spirit). How do you create author brand strength without creating market confusion as to your expertise? Read on to find out.
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By default, Microsoft Word automatically changes straight quotation marks ( ' or " ) to curly (smart or typographer's) quotes as you type. This is fine if you are only authoring your works for applications not relating to article marketing. When smart quotes are converted to HTML, the quotes are converted to non-standard characters which end up littering your document with question mark symbols and/or other garbage code. Here's how to shut off those darn smart quotes.
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If you want to really make your article "SELL" then you've got to craft the perfect RESOURCE BOX. This is "author bio" that is below your article body and it's also known as your "SIG" (short for SIGnature).
Here are the essential & optional items that should be in your resource box along with my list of what to NOT include in your resource box.
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Making your articles available for reprints by other ezine publishers and webmasters is the cornerstone strategy in building an avalanche of pre-qualified visitors to your website. If you want your articles to be picked up and massively distributed by others, here are 7 common mistakes to avoid.
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Most authors are wasting their time producing dozens to hundreds of high quality articles that never reach a fraction of their traffic potential. It's a darn shame.
When I review the behind-the-scenes traffic statistics on over 20,000 articles that have produced over 1 million monthly page views in my article marketing lab...ONE thing is clear: All articles are not created equal even when everything about them is identical except for the TITLE.
Here are Chris' secret findings that can help skyrocket the web traffic that your articles can create back to your website:
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You have power to influence your search engine positioning at IdeaMarketers using your summary and keywords. Learn how.
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What should be in your article summary?
It's otherwise known as an article abstract or article teaser. The purpose of your article summary is to entice a potential reader to read the rest of your article. It's a sales pitch for the benefits your article delivers and in many cases, it makes the difference as to whether your article gets read or bypassed. Here's a list of the 7 most critical tips that can help you create your own perfect article summary.
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