SoloSecrets Bi-weekly Ezine
  
 



June 4th, 2007
Turn Customers Into Raving Fans!

By: Tessa Stowe | Leave a comment
Written by Tessa Stowe

What’s next after someone becomes your client? What’s next is to deliver on what you said you would, and more! As they say, "Under promise and over deliver." People expect you to deliver results. Surprise them by also going the extra mile over and over again. 

As soon as you get a new client, thank them for doing business with you. Send them a thank you note, an extra report or something of value. Let them know that you appreciate their business and show them you care about them. One small act that shows how much you value your new client can create a client for life. 

The formula for having your clients turn into raving fans is: good product + great service. Interestingly enough a good product + bad service gives you unhappy customers no matter how good your product is. 

A study has shown that it takes 16 times the effort to get a new client as it does to sell to an existing one. So treasure them all and treat them like a $1m client.

Last 5 posts by Tessa Stowe


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