Will You See It as a Big Opportunity or Will You Throw In the Towel?
By: Michele Pariza Wacek (see my bio)
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I’m at the Dan Kennedy’s Info Marketing Summit, and the first presentation this morning was Dan talking about how info marketers should respond to this economy.
His view is the economy has changed…for the long haul. It’s not going back to what it used to be any time soon. We’re in a recession and it’s where we’re going to stay.
However, he also said this is the very best time to make money and find new opportunities. Because a lot of businesses are either going to give up or simply muddle along, not taking advantage of what this economy could give them. If you’re committed to being successful, this could be your time to shine.
It’s an interesting thought. A recession could be a gift. It could teach you how to be a better business person so not only you succeed during the recession but you’re then positioned for mega-success once the recession is over.
What are your thoughts? Are we really in a recession or will the economy bounce back quickly? And if we are in a recession, how do you think we should view it?
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| Michele PW (Michele Pariza Wacek) owns Creative Concepts and Copywriting LLC, an agency that specializes in direct response copywriting and marketing campaigns for small businesses as well as online traffic strategies. She helps people become more successful at attracting new clients, selling products and services and boosting business. To find out how she can help you take your business to the next level, visit her site at http://www.MichelePW.com While you’re there, don’t forget to download her free special report "5 Mistakes Entrepreneurs Make That Kill Their Sales...And How To Prevent Them." Michele PW (Michele Pariza Wacek) Creative Concepts and Copywriting LLC PO Box 10430 Prescott, AZ 86304 Phone: 877-754-3384 Direct: 928-776-7495 Fax: 928-443-0089 |
December 3rd, 2008 at 5:54 pm
I’ve been through a number of these economic twists and turns. It’s my opinion that our current “recession” is much more significant than others in over the past thirty years. What do I say this?
Our present economy is like the snake shedding its skin. The internet and computing have changed the way we do business, the way people wee think and act and the way we buy. When consumerism accounts for 60% of the Gross National Economy, we are undergoing a change more significant than the industrial age’s shift to the information age–only ten times faster and we are part of that change.
Only the strongest of the brick and mortar business will survive this downturn. Many of the jobs being shed will never return. Home based jobs are replacing corporate work in record numbers. A profound shift is taking place.
I don’t know what is going to emerge on the other side of this recession. I do believe the changes are more profound than anything we have seen in the past.