A good friend of mine, Evana Maggiore, author of Fashion Feng Shui, talks about women entrepreneurs dressing with intention.  She suggests that you need to know your  “essential energy” – your authentic natural style – and then identify what is your “intentional energy” – what is the intention you want to communicate, .

This came to mind recently when it snowed in Atlanta. Yes snowed – for ONE whole day we made snowmen!  I was all snuggled inside reading my People magazine -oops! Yes, I confess I really enjoy my “who’s who” and “who’s wearing what!”  I was reading the issue with Michelle Obama and it struck me that while most of the country was having a winter snow storm there she was on the cover in a beautiful pink summer-like dress. Isn’t it still winter in Washington, I thought?   We’re talking “no-sleeves”  tank style. (I know you men are like…what is the relevant point here? Bear with me…)

It really struck me that she was setting “intentional energy”…she was dressing for spring and summer…lighter times…..the time of hope, renewal, new possibilities and enjoyment!  I have no doubt that this was very intentional on her part or the Obama marketing department – can you just hear them chatting about this? “What should Michelle wear for her cover photo to set the message of hope and prosperity? Oh, you know they have this conversation!”)

It’s really smart marketing if you ask me. I felt it. I wanted it to be spring and all that magical possibility energy that goes with it.

And if you want to read more about Intentional Energy – read my story about my Magic Wealth Bag!

You can also read my related note – more about Michelle & Oprah.

En-JOY!
Laura

PS: Although I suppose it could just be peri-menopause! Or…showing off her great biceps!

Related Posts

• A Shining Example of Authentic Power: Michelle Obama
• Five Tips for Dressing the REAL You
• Do You Need A Gratitude Adjustment?
• 30 Days of Thanks! Day 1
• Dressing with Intention

This entry was posted on Thursday, March 26th, 2009 at 11:51 am and is filed under Law of Attraction, Solo Entrepreneur Mindset. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Laura Howard West is a certified professional coach, writer, speaker and the President and Chief Creative Officer of The Center for Joyful Business. She is the creator of The Joyful Business Guide™, a business attraction system blending law of attraction principles with smart business designed for solo-entrepreneurs and business owners. Laura is also a contributing author to the book, Spirit of Women Entrepreneurs and has been a contributing writer for Motto magazine, Inside Gwinnett newspaper, and Connections, a publication for image consultants. Laura also publishes an award winning blog, Café Entrepreneur and a bi-monthly ezine, Joyful Business. Visit our website for your free Business Attraction Success Kit at www.Joyfulbusiness.com