Resist the Temptation to Explain
By: Kendall Summerhawk (see my bio)
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When it’s finally time to share with your prospective client the fee for your service, resist the temptation to explain, justify or in any way diminish your belief that it’s a fair amount.
Instead, I recommend you smile, take a breathe, let it out and say the amount. Then stop talking. Be comfortable if there’s silence. The client has to have a moment to absorb and process what you’ve share with them. If the amount is more than they budgeted don’t panic. Simply restate what the end results are that they wanted and let them know that investing at a higher level than they might have planned on means they’ll take the work seriously and get the results they really want.
If you’re relaxed and committed to them getting what they want, they’ll quickly relax into investing with you to get what they want.
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Find out simple ways entrepreneurs like you can design and price your services to quickly move away from 'dollars-for-hours work' and create more money, time, and freedom in your business in a free audio mini-seminar "7 Simple Steps to Create Your Multiple Streams of Income "Money and Soul" Business" at http://www.KendallSummerHawk.com.
Kendall SummerHawk, the Million Dollar Marketing Coach, is an expert at helping women entrepreneurs at all levels design a business they love and charge what they're worth and get it.






November 14th, 2009 at 2:29 am
[...] This post was mentioned on Twitter by WendyY-GroupMastery, Solo Entrepreneur and Terri Zwierzynski, Business Coaching. Business Coaching said: Resist the Temptation to Explain http://bit.ly/4rOjLG [...]
November 14th, 2009 at 2:34 am
Very true, I think far too often we discredit ourselves and think we are not worth what we are asking.
That is something we all must overcome. If we are offering value, then we should expect to get paid for it.
Paul Cooley´s last blog ..The Founder’s Circle
November 14th, 2009 at 4:44 pm
Kendall,
Wholeheartedly agree. This is one of the toughest lessons for entrepreneurs and professional sales people. As a talker myself, this can be tough, but I’m ALWAYS more effective in closing the sale when I just shut up and smile.
Thanks for sharing this important truth.
Best,
Justin McCullough
leader4hire
Justin McCullough´s last blog ..Seth Godin is a Liar.