Email marketing: it’s important because it works. But when you have been doing it for a while, it’s easy to let time pass. Then things start getting stale and your results start to decline. You’ve gotten into an email rut and it’s time to shake things up to improve your email marketing results. Read the rest of this post »
Archive: Shannon Cherry
I’ve hidden a secret for some time.
I hate my Facebook fan page and hardly go to it anymore. And sadder yet, no one seems to notice! Read the rest of this post »
A few weeks ago, a client came to me quite upset.
“They’re unsubscribing from my list,” she said. “And I don’t know what to do. I think it’s because I am emailing them more like you told me to. I am going to stop.” Read the rest of this post »
Yesterday morning, I was happily posting a few new blog entries regarding the upcoming Corporate Sponsors for Speakers program when I went to refresh my screen.
And there it was: a menacing face on my home page complete with a siren blaring.
My websites were hacked. Read the rest of this post »
I am tired of many so-called marketing coaches not knowing (or perhaps caring) about marketing strategy. I’ve heard once too often the ‘shame blame game’ where if their coaching client is not making money it’s due to their marketing.
The fact is marketing has nothing to do with making sales. And in this video Cherry Bomb, I explain why: Read the rest of this post »
After a free Q & A call I recently hosted, I sat down to think about the common issues I was hearing about. Sure, many people asked very specific questions, and I answered them honestly. (I am sure too honest for some!) But all the questions boiled down to a handful of problems. Be honest with yourself and see if you have any of these issues going on in your business: Read the rest of this post »
As I was prepping for my interview with Brand Strategist Danielle Miller, I did some research on personal branding. It’s interesting to me because I feel I don’t know enough about the topic, but I know a great personal brand when I see one. Read the rest of this post »
This morning, when you woke up. were you excited to start your day? Were you irritated to be awoken? If you had the former response, it’s likely that you see opportunity in even the most mundane experiences. If you had the second response (assuming you did not have a late night), you probably are stuck in a rut.
Whether you are in a rut, or just feeling things need to change, it’s time to take some action and embrace the everyday. Read the rest of this post »
I remember it like it was yesterday. I was 15 and it was my first concert (in a huge arena no less) without my parents.
When he appeared on stage, I instinctively screamed, hoping he would hear me above the thousands of other teens and adults hoping to getting his attention. Read the rest of this post »