I am tired of many so-called marketing coaches not knowing (or perhaps caring) about marketing strategy. I’ve heard once too often the ‘shame blame game’ where if their coaching client is not making money it’s due to their marketing.
The fact is marketing has nothing to do with making sales. And in this video Cherry Bomb, I explain why: Read the rest of this post »
After a free Q & A call I recently hosted, I sat down to think about the common issues I was hearing about. Sure, many people asked very specific questions, and I answered them honestly. (I am sure too honest for some!) But all the questions boiled down to a handful of problems. Be honest with yourself and see if you have any of these issues going on in your business: Read the rest of this post »
As I was prepping for my interview with Brand Strategist Danielle Miller, I did some research on personal branding. It’s interesting to me because I feel I don’t know enough about the topic, but I know a great personal brand when I see one. Read the rest of this post »
This morning, when you woke up. were you excited to start your day? Were you irritated to be awoken? If you had the former response, it’s likely that you see opportunity in even the most mundane experiences. If you had the second response (assuming you did not have a late night), you probably are stuck in a rut.
Whether you are in a rut, or just feeling things need to change, it’s time to take some action and embrace the everyday. Read the rest of this post »
I remember it like it was yesterday. I was 15 and it was my first concert (in a huge arena no less) without my parents.
When he appeared on stage, I instinctively screamed, hoping he would hear me above the thousands of other teens and adults hoping to getting his attention. Read the rest of this post »
You probably have heard that more than half of all web searches are being performed by users with mobile devices. And with mobile devices outselling personal computers, the future is heading to mobile. Read the rest of this post »
So many ideas, so little time. Yet you must market yourself – and you should do it in a creative way to stand out. Here are some easy ways to market creatively. Read the rest of this post »
SIMPLIFY. Such an inspiring word. We strive for it. We try to cut out the extras, the waste, the stuff that’s not meaningful and sucking up our time. We want to simplify our lives… so we can actually HAVE A LIFE! Do more of what we LOVE! Find more JOY each day!
That little thing called a job often gets in the way though, doesn’t it? Managing your business is no small feat. You are a dedicated, hard working entrepreneur who wants, needs rather, to see your business grow and profit.
Read the rest of this post »
Do you know who your customers are? Do you know their wants, needs, problems and struggles?
As a business owner it’s important that you understand your audience. After all, it’s only with this understanding that you can effectively sell products. Read the rest of this post »
A couple of weeks ago, I decided I needed a beach hat. After all, we are hitting the pool daily now that school is out, and are going to the ocean nearly every weekend. Read the rest of this post »