When making a big business decision, I’ve found it helpful to ask myself- What is the financial reward of doing this? The emotional reward? The energetic reward? I write out my answers.
Then I ask myself- What is the financial cost of NOT doing this? What is the emotional cost of NOT doing it? What is the energetic cost of NOT doing it? I write this out.
As an example, if you are pondering which events to attend this year- why not use this technique? Think about which events speak to what you need right now to move forward. Are there networking opportunities? Is it small enough for you to get your questions answered? Are the presenters in a place that you want to be?
How will the program help move you forward financially? Emotionally? Energetically? If you DON”T do it, what are you leaving on the table financially? Emotionally? Energetically?
Test this out with our EXCEL event- for small business owners and entrepreneurs who want outperform in today’s economy http://bit.ly/ccKNE0 and let me know what you think!
Creating my own business put everything in a different light. Suddenly things I had avoided because they were out of my comfort zone changed perspective. Those activities were now challenges to overcome. To strive toward my goals I had to become comfortable with being uncomfortable.
Joining a high-level mastermind group gave me the impetus to step out of my comfort zone and expand my belief of what is possible. Connecting with my mastermind buddies provides support as I take each next leap of faith.
Well this week was no different. My business coach offered me and several other members in the mastermind group the opportunity to spend a day with her. It would have been easy to make the excuse that I could not go because of the time and expense to just meet with her for one day. Instead, I grabbed the opportunity.
Is article marketing not working for you? If it’s not, then ask yourself whether it’s really part of your overall strategy? Have you set a clear intention for your article marketing? Is it an extension of your expertise? Does it lead fluidly to your web site? This video is the 2nd in the series I put together on article marketing and explores why article marketing might not be working for you and how to remedy that.
Not having much luck with your article marketing? In this video I share a few reasons why your article marketing might not be working for you. One of the primary reasons for poor article marketing results is that you’re not writing enough articles. Another reason is that you haven’t keyword optimized your articles. Be sure to do your keyword research and include your keyword phrase in your title, in your summary and somewhere in the body of your article.
This video is the first in a multi-part series on achieving better results from article marketing. Be sure to get a free writer account at IdeaMarketers.com if you don’t already have one.
You may not have pegged me as a member of the Ludacris fan club, and perhaps you’re right, but I really liked this clip of him. He was asked, “What the coolest thing about being a celebrity?” Watch this short video for his super-cool answer. First he shares a laugh and then speaks to the privilege of being a celebrity and see if what he says resonates with you, as it does me.
Every August, I take a 3 day break from everything. It’s not vacation. It’s not family time. It’s specifically time to work on the long term goals and plans for my business. I like to do this in August, because the rest of the world is enjoying summer, family, travel. It means the phones are quiet, fewer clients need me to be accessible.
So I change up my routine and go somewhere I really enjoy being. I’ve tried the beach, but I enjoy the beach too much to work. What does work well for me is to go north to one of the remote serene lakes of Maine or New Hampshire.
The different environment allows me to declutter my head, calm my brain, settle down and really focus uninterrupted on where I want to take my business the next year.
Have you ever put something in the oven, only to get distracted and end up overcooking it?
I used to do it all the time — especially once I started my business. In the oven went dinner, then I was off to check emails or write.
An hour later there was a burning smell (and “yes”, baking potatoes CAN explode in your oven!).
Then I discovered the freedom that a simple timer could bring. Set it, off to do whatever and come back when it beeps.
I employ the same principle in my business using a Polder Digital Timer (it’s the visual of digital “sand” that makes this far and above other timers):
In this video, I share a simple content creation system. I explain how to document your epiphanies in your format of choice (blogs, articles, videos, audios), then transfer them into other formats for distribution.
It’s a common myth that sponsorships are only for not-for-profits, associations and little leagues. Although my upcoming Sponsorship Made Simple class can help these organizations attract more sponsors, you’ll be leaving money on the table if you think you can’t get a sponsorship because you’re an entrepreneur, coach or consultant.
Heck, Madonna even has sponsors for what she’s doing. And we know she isn’t a charity.
Okay, so you’re not some big rock star or sports legend. Can you still secure sponsorships from other companies?
We all ‘know’ we need systems and processes in place for everything in our business.
Do you understand why you don’t put them in place? I’ve come up with 5 reasons. Or are they excuses?
1. Too Comfortable – in our habits
2. Resistant to Change – the status quo we know
3. We assume putting systems in place will be Too complicated/complex – even before we check out the options
4. We think it will be Too expensive – it must be more expensive than doing what we’ve always done – right?
5. Supported in our (old) ways – by current habits, friends, family, lifestyle and by what we’ve always known.
Do any of these sound familiar? What gets in your way?
