Choosing to shift into BEing in the business of service rather than selling someone will make all the difference in supporting your ideal clients in EASILY being able to step forward into working with you… to the point where they are thanking you as they give you their credit card number! (Seriously, I see it happen ALL the time. It’s 110% possible.)

To create that shift – from SELLING to SERVING you begin by:

A) becoming aware of your current Money Mindset

B) deciding to use that awareness to transform to a new upleveled Money Mindset for purpose-filled success

EnergyRICH® Money Mindset Principle: Activate Alignment

Before you can BE in alignment you need to check in… are you in or out of alignment?

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One of the most important aspects of having selling process that’s effective is having a step-by-step plan that you follow every time you connect with a potential client.

This plan is designed to:

A) Help your client activate their inner guidance and make a choice about how to best work with you.

B) Guide them to making a commitment to you, your service or product because they feel called to do so and because what you have to offer is going to help them feel the way that they want to feel.

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One of the most important aspects of having selling process that’s effective is:

=> Having a step-by-step plan that you follow every time you connect with a potential client.

This plan is designed to:

A)    help your client active their inner guidance and  make a choice about how to best work with you.

B)  Guides them to making a commitment to you, your service or product because they feel called to do so, and because what you have to offer is going to help them feel the way that they want to feel.

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Years ago when I first started my business, I heard about starting email “groups”. I was intrigued…and I admit it, a little confused about how it all worked.

I remember spending days figuring out the mechanics because back then, there was NO ONE teaching this stuff.

And I remember being so excited the moment when I pressed “send” on my FIRST email article broadcast.

I held my breathe, hoping no one would send back a “who do you think you are” response, then sighed in relief when instead, I received many “thank you’s” for providing great tips and articles.

Encouraged, I quickly learned the art of integrating content with sales and as a result, rapidly saw my list and my income increase.

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Halloween is over… and… it’s beginning to look a lot like Christmas.  Holiday lights are strung out everywhere,  Christmas carols are playing on the radio and in the stores.

Are you starting to get ready for the holidays?  Have you given up on doing what you can to make the most of 2013?

I admit, resisting the temptation of holiday parties and egg nog isn’t  easy.  But, if you stop now, you’ll lose the next two months of progress in your business.   And, because you will have lost momentum, it will take you another 3 months to get back to where you are now.

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I’ve noticed a behavior going on with many of my clients and it may also be happening with you.

I call it the “counting the chickens before they hatch syndrome”.

Here’s what it looks like:

You’ve got three sales conversations coming up later this week (or strategy sessions or discovery sessions, whatever you call them).

You are super excited.   You start to calculate how much money you would generate if they all said yes.  At $500 a month – that would mean an extra $1,500 a month!

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A few days ago, I received an unexpected phone call Ande Anderson of MPower Marketing. Ande runs a series of super useful kick a** teleminars.   I had been trying to get on her series for a while and the earliest she could get me on was sometime in 2013.   Well, much to my surprise and delight, Ande was calling to see if I could fill a last minute opening in her schedule for her upcoming series.  My interview is now on October 30.  (I am honored to be part of her list of experts – the summit is free – sign up now)

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If you want more clients, one of the most effective ways to increase your abundance of clients is with the power of follow up.

For those of us who are heart-centered that “Old School” technique of pressure and manipulation doesn’t work so well. This has been the main point of reference for sales, but when you are a heart-centered entrepreneur you are conflicted about how to “sell.” So you find yourself doing anything but connect with those you are meant to serve.

Time to shift out of “busy-ness” into being in business! And to be in business means connecting with those you are meant to serve. Sales is a main form of human interaction; to pretend it isn’t is just, well, silly.

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At first, being “completely virtual” was liberating. Before I founded Decisive Minds, my life as an entrepreneur (in the family trucking business and then 10 years in Mary Kay), was all about inventory.  Either I was moving inventory, or keeping track of my stash of lipstick, blush etc.  All that tracking, counting and worrying was a lot of work.

Opening an internet marketing business was a breath of fresh air, I could sell ideas, e-books, and online classes.  The fact that there was no inventory was a plus.  Nothing to track, plus, now I have extra room in my office

As excited as I was about the lack of physical products, I realized that having actual items that people can touch and hold is critical. Here’s why.

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I have to admit, in the past, I took for granted what I already know and teach everyday and started questioning my value. When I started my first business as a nutrition and wellness coach I would think, “Who am I? No one will invest in my services.” To me, the information I was sharing was obvious. But then I learned some super valuable keys to unlocking my ‘De-Value Door’.

Understanding these keys is crucial because the real shame about under valuing is that it tends to go hand-in-hand with undercharging. It usually shows up in bargaining about your rates, offering a discount or being willing to barter away your service. Ouch. This is the other secret side of “selling your soul” and is actually one of the major culprits behind not having enough clients and money. It portrays a devalued product or service. (And that’s NOT EnergyRICH®!)

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