Blog Archive: Copywriting/Writing


Creativity Jolt – Ditch the Booze

What?!?! Did you really read what you just read???

Yep, I’m advocating taking a break from your glass of wine, beer or cocktail and see what happens with your creativity.

By Michele Pariza Wacek (Michele PW)


The Writing Life — Take the Pressure Off and Just Create

I’ve been feeling the call to start another novel.

This is on top of working on my next nonfiction book, blogging several times a week, and let’s not forget copy-writing for clients and my own biz.

By Michele Pariza Wacek (Michele PW)


5 Top Tips For Proofreading

When you’re writing for your business, you must proofread carefully to make sure no embarrassing mistakes are published. Even if you’re an excellent writer – and not everyone is – you might not be the best typist. Plus, many spell-check programs usually won’t catch errors that are correctly spelled homophones (such as they’re/their/there).

By Sophie Zollmann


The Writing Life – What Writer’s Block May Be Telling You

I had great intentions to dig into my next book, and, well — you know what they say about great intentions.

By Michele Pariza Wacek (Michele PW)


The Writing Life – What Are Your Readers Really Buying?

There’s a saying in the fiction writing world, that goes something like this (and unfortunately I don’t know who first said it).

Your first paragraph is what gets people to buy that book. Your last paragraph is what gets people to buy your next book.

By Michele Pariza Wacek (Michele PW)


Four Tips For Generating Great Blog Post Ideas

You know you need to continually provide compelling, useful content for your newsletter, ezine, or blog. But sometimes it can be a challenge to keep things fresh. When you’re head’s-down in the thick of managing your business, coming up with interesting and valuable topics can be the last thing you want to deal with.

By Sophie Zollmann


Life, Biz and the Pursuit of Happiness – Your Biggest Strengths Are Your Biggest Weaknesses

In some ways, I’ve had it easy as an entrepreneur.

One of those ways is how my passion for writing has dominated both my life and work.

By Michele Pariza Wacek (Michele PW)


A Secret Game for Blog Content Strategy

One of the hardest actions to take is sitting down to work on social media for your business and sometimes hardest of all: taking the time to write a blog post. Yet writing these posts consistently for your website, your followers, and prospect clients is crucial to establishing your voice, your expert status, and foundational content that remains on the web for years, just waiting to be found.

By Karen Yankovich


The Writing Life – Can a Broken Writing Plan Lead to Success?

As I was getting ready to write this post, I took a look at what happened to my writing plan and goals for 2014.

You see, in 2014 had a VERY aggressive plan, wanting to complete a number of books along with regularly writing on the blog. (And when I mean writing regularly on the blog, I mean a regular schedule of nice, long, juicy blog posts).

By Michele Pariza Wacek (Michele PW)


The Writing Life — New Year, New You

Yep, the Writing Life is back along with the rest of my blogging. (And you can read more about my hiatus from my biz/entrepreneur side right here.)

By Michele Pariza Wacek (Michele PW)

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