Hundreds of soloentrepreneurs have told me over the years that the top 2 reasons they became self-employed were to have freedom and to create success. You could ask 1000 soloentrepreneurs to define success and you'd probably get 1000 different answers. But each definition would include some aspect of financial viability. But what does that mean? Financially viability means that your business is able to consistently generate all the money you need to:
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Pay all business expenses,
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Pay you a reasonable salary,
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Create a cash reserve, and
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Make a profit.
If your business isn't yet financially viable, join Rose as she discusses "Can Your Niche Sustain Your Business?" She talks about the 7 most common niching mistakes soloentrepreneurs make and discusses how you can get started locating a great niche.
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