Got an ebook, CD, DVD, or similar product to sell? Then, like it or not, you'll probably be needing a long sales letter. And if you are like me, even if you've already written a few, the thought of tackling another is daunting.
Sales Letter Secrets: Rev Up Your Business With Copy That Sells! takes this formidable task and breaks it down into manageable pieces. Step-by-step, Michele Pariza Wacek, master copywriter, walks you through the anatomy of a sales letter, with clear instructions and a bundle of examples at every step. She even explains the role each piece of a sales letter plays in building rapport with the reader that leads to them pushing that BUY button.
Includes
a polished video DVD of Michele narrating through the accompanying
90-page workbook, CDs with a couple of bonus ebook/audios that will
help you develop some of the needed content in your sales letter, plus
an extra-valuable bonus I'll let you read about yourself!
