The Secrets of Master Networkers Manual

   
If you’re like millions of self-employed people who just can’t seem to get enough clients and for whom networking has never really worked, then you’ve landed in the right place.

I have felt the anxiety you're feeling now. That's because I've been there too.  There was a time in my business, as a self-employed person back in 1999, that I didn't have enough clients. Sure, I had SOME clients, enough by most people's standards, but not enough to pay my big-city rent AND my bills each month. The credit card companies were calling, asking for payment almost on a daily basis. Every time I heard those messages on my voicemail, my stomach would turn into knots.

I needed to figure out a way to start attracting LOTS of clients, and fast! One day, I made a commitment to doing everything it would take to get clients, and I was going to take a no-excuses approach to doing that.

That’s when my Real Estate friend Emma O’Brien entered the picture. We were talking about our businesses and especially my new business. When she heard me confess that I didn’t have enough clients and things weren’t going so well financially, she jumped up and said, “Well, you’ve got to join my networking group!” as if it were the answer to all my problems.

Mind you, I’d never even HEARD of professional networking before this, so I was a little skeptical. But a good dose of desperation got me to Emma’s networking group just three days later and I walked away with a referral for a new client an hour later. Ta da! Could it really be THAT easy?!

Well No!  Obviously, I made a ton of mistakes along the way, some that I'm embarrassed about, some that cost me a lot of effort, but mostly a frustrating amount of time.  There were a few months when I would be totally at my wits end, frustrated because I either got no referrals at all, or even worse, the WRONG types of referrals.  Sometimes I would even come home and cry out of sheer exasperation.  Until I figured out how Master Networkers got all their clients, just by observing them.

So, why is networking so difficult?

My theory about why so many of us self-employed professionals know we should network on a consistent basis, but don't, is because we've never been taught HOW!  We go about it not really knowing what to do, making mistakes, and not seeing any real results from it (it makes us think it doesn’t work!).

In a way, this is good news. It means that nothing's wrong with YOU! You're not the only one, and if others like me and my clients have done it consistently, you can too.

The good news is, once we're taught EXACTLY what to do and what to say in networking, then we start seeing REAL RESULTS (i.e., new clients, consistently). That is, when we take massive action. Imagine yourself jumping up and down, fist in the air, saying "Yes! I just signed on ANOTHER new client!"

There's no feeling like it in the world, especially when you've experienced the drought of not having enough clients. The cool thing is, when you start signing on a bunch of new clients that you got from networking, you automatically get even more confidence to push you to the next level.

Fast forward almost 6 years and today my practice is bursting at the seams. I'm bringing in 6 figure revenues working only 9 to 12 days a month, I've cleared all my debt, and I virtually always have a waiting list of clients. Next year, I'm planning on doubling my current revenues.

You know where it all started from? Yup, networking!

Today, all I teach, speak, coach and write about is Client Attraction and Networking, nothing else. I'm here to tell you that there's hope. I do this because I am frustrated to see so many talented practitioners who are really good at what they do bang their heads against the wall repeatedly, not knowing how to get clients. Now that I know how to get clients and that it's actually not difficult at all, I'm here to spread the word, BIG TIME!

I've spent the last several years taking every single aspect of what's worked for me and my hundreds of coaching clients and put it very specifically into a home study system on networking I now call the “ Secrets of Master Networkers: How to keep your practice consistently FULL just with networking.”

What is it? It is a downloadable (PDF) compilation of absolutely everything I learned and now share with my clients to help them attract all the clients they need by maximizing their networking efforts to the highest level. It includes 103 pages, 54 assignments, and 18 worksheets.

Here is just a sampling of what you'll get from this indispensable networking bible:   

• How to create a NO-FEE sales force that works consistently to get you clients (without you having to do any work).
• The ULTIMATE ICEBREAKER I still use that will allow even the shyest person to easily approach people. (Yes, even you!)
• What types of clothes you should ALWAYS wear to networking events.
• The ONE area of any networking room that is the kiss of death!
• Your PERSONAL ROADMAP to deciphering which groups are going to yield you better results. (Don't even think about networking until you read and grasp this crucial concept. Otherwise, you might as well stay home watching American Idol.)
• A simple 2-step process to fish exactly where the fish are (instead of fishing in the wrong pond and getting few results like you're probably doing now).
• All the tricks to turning your business card itself into a well-oiled referral machine.
• The 7 elements to a KICK-BUTT elevator speech that will stop their eyes from glazing over and finally get you a TON of referrals.
• How to turn your existing networking efforts into CASH COWS.
• The one question I came up with (and always ask) at any networking event that will triple your networking results.
• What you should always add to your networking that will get them to remember you days after you've met them.
• Exactly what to say to GRACEFULLY end a conversation to continue mingling (without hurting anyone's feelings).
• A step-by-step script of exactly what to say when they express interest (so that you can close the sale).

Once you apply these steps, even if you apply only one or two of them, you will start seeing results. Apply more than one or two and you’ll start noticing some REAL business coming in. Implement ALL of them and you too will become a Networking Guru and Client Attraction machine!

There’s no need for you to reinvent the networking wheel. Just take these steps, one at a time and start working them into your own systems.