Attention: Solo Entrepreneur Experts who teach others how to achieve the FREEDOM of the solopreneur lifestyle …
Are you ready to reach more solo entrepreneurs, but stuck in a frustrating marketing cycle: keeping up with the ever-changing social media and SEO techniques; trying to get more people to open your newsletter, read your articles and watch your videos; struggling to grow your list and scrambling to fill your classes?
Explore our Premium
Visibility and Brand Recognition Program:
The savviest (and easiest) way to amplify your reach,
enhance your credibility, and grow your list of prospects
With the Solo-E Certified Marketing Packages you can:
Save time by leveraging content you are already creating
Amplify your reach into the solo entrepreneurs market by delivering your expertise to more targeted prospects
Increase your profit potential by collaborating with like-minded professionals
Free yourself up to do more of what you do best: serve your clients!
From the Desk of Terri Zwierzynski, the Solo-CEO
Business Strategist and Marketing Consultant
February 1, 2013
Dear Solo Entrepreneur Expert,
You have a website, you are an established expert in your field, and you are constantly creating new, high quality content - but the old marketing techniques to get your content noticed by your ideal clients are no longer working as well. Marketing technology, systems and channels are changing so fast you can't keep up. It seems like you’re forced to pour time and resources into keeping up with the newest marketing tactics and strategies - class after class, newsletter after newsletter, and article after article – but you still struggle to build your list and find and convert new prospects.
What’s worse is that because you struggle to build your list, you struggle to help the people who need your help most.
You’re passionate about helping others, but you get so bogged down in reaching them that your efforts fall flat.
It doesn't have to be that way!
Pool your marketing efforts and resources with an exclusive group of fellow Solo-E Certified Experts, and let Solo-E handle the SEO, social media and traffic challenges: showcase your expertise with ease, reach more prospects, and grow your business and your profits. Let us help you leverage the marketing activities you are already doing - through continuous, cooperative, and collaborative, cutting-edge marketing!
"Thank you Solo-E! As a Solo-E expert, I am so excited about all the results we are seeing. I can track 30% of my list growth to Solo-E promotions. For about $200 a month they promote my products, teleseminars, blog posts and other content to their large and very segmented audience. From a budget stand point, it would be hard for me to hire a VA to do that much for me at that price and they wouldn't have access to the audience that Solo-E has. As a business coach I know that the biggest problem that entrepreneurs face is their lack of visibility. If you are ready to get your name out, you need to check out Solo-E."
Betsy J. Baker
Monetize Your Expertise Master Trainer www.BetsyJBaker.com Solo-E Certified Expert since 2013
"Out of all the unique visitors to my site in May, 50% of those opted in to my list! I have no doubt this has something to do with Solo-E"
Tracey Lawton Online Business Development, Online Marketing and Business
Development Strategist www.TraceyLawton.com Solo-E Certified Expert since 2008
"As a business owner, being a part of Solo-E creates more visibility for
your business, and grows that visibility faster than you could do on your
own. Being a Solo-E Certified Expert also gives you recognition as an bona
fide "expert", and places your articles and expertise out there alongside
Nancy Marmolejo Online Visibility Expert for Heart Based Entrepreneurs www.VivaVisibility.com Solo-E Certified Expert since 2007
"Being a Solo-E Certified Solo Entrepreneur Expert is like having 10 more team members to market my business."
Before I go on, this information is ONLY for you if you’re passionate about the solo entrepreneur lifestyle and you’re:
Dedicated to teaching and helping others enjoy the benefits of Solo Entrepreneurship - those who are ready and willing to invest time and money in their success
Already an expert with a successful business but want to find more ideal Solo
Entrepreneur clients for your services, training, and products
Primed to position yourself as an established Expert on a high-quality, highly-targed website of like-minded (and equally respected) Experts
A believer in continuous marketing through sharing your expertise freely and authentically
Confident that what you give away will attract prospects to you who are willing to invest in your programs
A consistent, joyful creator of new, freely sharable content
Eager to engage authentically with your prospects, and have systems in place that allow that to happen (through your newsletters, social media, etc.)
Seeking partners with whom you can practice collaborative marketing, pool your knowledge and resources, amplify your marketing efforts, and grow everyone's businesses
Ready to find prospective clients who are already looking for you, but have trouble
finding you among the "small business" and "get rich quick" noise
See the value of not going it alone, and ulitizing cooperative marketing as part of a larger group of practitioners
Looking to outsource a big chunk of your marketing, letting us leverage the marketing activities you are already doing, and get your expertise in front of a bigger, but still targeted, audience.
Willing to invest in a highly personalized program to create a stream of new clients easier and more effectively!
In other words, if you’re a solo entrepreneur who wants to help other solo entrepreneurs, loves to create content for them, and wants to reach them more effectively by using the power of collaboration, then you’re in the right place.
Welcome to Solo-E.com, where you’re invited to become a
Solo-E Certified Entrepreneur Expert (Apply here).
Before I tell you more about what that means – and how we can help each other, let me tell you a little more about myself:
I’m Terri Zwierzynski (Terri Z), founder of Solo-E.com – a solo entrepreneur myself. Laid off after the dot-com crash of 2001, I found myself deciding to strike out on my own. But it was hard, because there wasn't a lot of information available for solo entrepreneurs online back then. So in 2003 I got involved in a project that turned into Solo-E.com, a place where solo entrepreneurs like me can get information they can trust.
So, I know this market – because I am this market.
The marketplace of solo entrepreneurs is extremely diverse: crossing age groups, a multitude of professions, and worldwide locales in urban, suburban and rural areas. These business owners can be motivated by a variety of lifestyle needs, and often seek contrasting goals (money vs. time, for instance). However, there are common unifying characteristics that band us together - our desire to have a business that supports and meshes with our desired lifestyle. At Solo-E, we have identified effective ways to reach and build relationships with this divergent market - continuously, collaboratively and cooperatively - and we continue to explore and refine our approach to that market.
Solo-E Visitor Profile
Quantitative Data (via Quantcast)
60% female, 40% male
65% are between the ages of 25-54
40% have children
25% have income over US$100K
70% graduated from college
Entrepreneurs visit Solo-E, sign up for our newsletter, follow us on Twitter or Facebook, looking primarily for free information
Typical prospect path: views free information of Expert multiple times; clicks through to Expert's website and signs up for newsletter; converts to customer/client. Evidence suggests that they typically have a longer conversion cycle than the typical visitor to a particular Expert's website
Example: a coregistration subscriber may take over 12 months to convert to a buyer
Conclusions: The best strategy to capture these prospects is continuous visibility through regular submission of free material over a long period of time.
Knows – and Trusts – Solo-E.com
Solo-E.com has earned the credibility to speak directly to this market by consistently providing only high-quality information and resources since 2003. Being solo business owners ourselves, we know the unique challenges -- and the possibilities -- of our target market. We are passionate about the solo entrepreneur lifestyle and supporting the success of the growing solo entrepreneur market -- it's what we at Solo-E.com do best!
We are a highly sought-after joint venture partner. We only accept opportunities that fit our niche and that provide significant benefit to Solo-E, either in increased traffic or adding to our subscriber list. Where a JV may not make sense for Solo-E, we offer appropriate opportunities to our Certified Experts.
We maintain a significant presence on social media sites such as Twitter and Facebook, both for the site (Solo-E) and for me, Terri Z (The Solo CEO), as the face of Solo-E.com. Our posts are retweeted often and reach a major solo entrepreneur audience of over 30K.
Solo-E Certified Experts get additional media coverage. Reporters and bloggers, including the New York Times Small Business Blog, consistently turn to Solo-E experts to comment on a variety of topics important to solo and small business owners.
Solo-E is a large, and growing, website, with over 3000 indexed pages actively bringing in traffic. Search engines, especially Google, love us! Our site is spidered daily by the major search engine bots.
Solo-E.com is uniquely qualified to provide you these benefits – we’re the largest multi-expert website JUST for Solo Entrepreneurs.
Tracey Lawton Online Business Development, Online Marketing and Business
Development Strategist www.TraceyLawton.com Solo-E Certified Expert since 2008
"I was thrilled this week when a Google Alert showed me that one of my articles had been mentioned online, and not just any website either, but The New York Times. And it was all thanks to being a Solo-E expert. Being a part of this wonderful community means that my articles, blog posts, teleleclasses, workshops, and products are reaching so many more people than I could ever do on my own. It's like having my own personal marketing team on hand!"
"A big thanks to the team at Solo-E.com for sharing my content with solo entrepreneurs! You do such a great job of sharing valuable content and helping your members broaden their reach and increase their visibility. The customer service is exceptional and I can really tell that Terri and the whole team are committed to all the members' success."
Abundance Business Coach for Women www.ZahraEfan.com Solo-E Certified Expert since 2008
"Anyone wanting to build their
business on-line, wanting to create visibility and reach clients world
wide, Solo-E is a great resource. They attract high quality clients for
their experts, and consistenty publish great content and teleclasses to
showcase their experts. They give exceptional customer service and are
always looking for ways to get better and find more creative ways to
promote their experts. I highly recommend them."
Increase Your Visibility and Credibility. Potential ideal clients can find you more easily on a site that specializes in solo entrepreneurs! The more you create content, and take advantage of opportunities at Solo-E to share your expertise, the more visible you become. Our stellar reputation for promoting high-quality articles, classes and products gives you a step up in creating a trust relationship with your target market.
Grow your prospect list. Solo-E offers a proprietary list-building system: a unique direct method of adding valuable, highly-targeted prospects to your list. You grow your list through the power of collaboration with other experts! Read more about how our list-building system works (click to view/hide)
Solo-E has a proprietary, custom-programmed, set-it-and-forget-it system that amplifies list-building techniques you are already using - otherwise known as co-registration.
According to MarketingSherpa.com, co-registration is cited by online marketers as the second most-successful Web 2.0 marketing method (access presentation;
see slide 8) in a recent B-to-B marketing survey.
So what is it?
To put it most simply, co-registration is an agreement between 2 or
more people to promote each other's free offers/ezines.
With our proprietary system, when a subscriber signs up for your "free taste" on your website, they are taken to your standard post-subscribe "thank you" page, which displays a list of other Experts' special offers the visitor can sign up for. (We provide a small snippet of code that you place on your thank you page to show these offers.)
Our exclusive list-building system takes strategies you already have in place, and leverage not only YOUR current list-building strategies but also the strategies of the other Experts. Our results have been spectacular -- coregistration is one of our most popular benefits.
Increase your income AND save time. Enjoy increased traffic to your site without costly SEO or advertising expenses. Leverage your existing multiple streams of income by showcasing your entire product funnel. Share income growth tips and create strategic joint ventures with other Solo-E Certified Entrepreneur Experts. Decrease your costs and non-productive time by taking advantage of other tools and services (social media pooling, pre-written press releases, even low-cost administrative support!) and you have the recipe for ensuring the sustainability of your independent lifestyle.
Alicia M. Forest, MBA 6-Figure Business Breakthrough Mentor www.ClientAbundance.com Solo-E Certified Expert since 2006
"Becoming a Certified Expert with Solo-E has been one of the best investments I've made in my business. Not only have I added thousands of new subscribers to my list, but I've collaborated with several of the other experts on projects that have been hugely beneficial to each of us as well as our audiences. And Terri and her team's customer care can't be matched! I recommend becoming a Certified Expert to all my private clients."
"I just joined Solo-E and have been very impressed with how hard Terri Zwierzynski works at finding new ways to get her experts exposure."
Online Branding Specialist, Video Pro & Visibility Expert
www.loubortone.com Solo-E Certified Expert since 2007
"Just a quick note of thanks for
helping me get set up for Solo-E's Co-Registration program. Since
adding my "Online Marketing Goodies" E-Zine to your site last month, my
opt-in list has grown significantly! This program has been a great
source for list building, and is especially helpful to someone like me
who is in the relatively early stages of developing an online business."
"I wanted to let you know how lucky I
feel to be part of the Solo-E community. Every time you highlight an
article or template I created, I get a flood of new subscribers for my
ezine, ProfitZine. Since I joined in March 2008, my subscriber list has
grown over 500%. Each time I get a spike of leads, it is always because
of Solo-E! Thanks for you and your team's great work and support
(Kimberly is awesome!) Solo-E has done more to grow my business online
than any other online activity I do. Thanks!"
How does it work?
Apply to become Certified. The application is detailed – we are fairly discriminating in who we certify as an Expert, to ensure a consistently high-quality website. More details about the application in a moment. Meanwhile, read through our Marketing Packages and determine which one best suits your needs (don’t worry – you can always change your mind!).
Our panel will review your application, and if you’re accepted, you can begin submitting articles, blog posts, classes and products for approval as soon as you complete your registration. Rest assured that we certify only the most qualified Experts on Solo-E.com, so when you become certified you will be in good company.
You then utilize one of our marketing packages to put the power of collaboration to use for you (more on that later).
"Just a quick note that I just got off
from leading one of my monthly Joyful Business Success Strategy
Teleclasses and it was another packed house this month! We had over 50
people register - a good number of those came from Solo-E.. I'm
noticing each month the majority of our audience are coming from your
site vs. other listing sites. Way to go Solo-E!"
"Terri, just a quick note to let you know how much I appreciate you and the Solo-e.com team. I love seeing my name out there on the web and appreciate the Tweets and ReTweets that I see as well as the mentions in your SoloSecrets email. Thank you!"
"I think Solo-E and all you offer is
quite remarkable and a huge benefit to all entrepreneurs. Becoming a
Solo-E Certified Entrepreneur Expert is one of the best things I've
done for my business. My database of ezine subscribers has easily
tripled since I started the coregistration program -- meaning I've
added several thousand subscribers. And, it's a pleasure working with
Terri and her team. Thank you."
Solo Entrepreneurs must make up at least
50% of your target market.
Submit a resume/bio, specific examples of
services, classes and/or products in your area of expertise that you
plan to offer, plus two letters of recommendation or testimonials for
you and what you do (one from a colleague with whom you have partnered with on a project or other collaborative effort, and one from a client. Testimonials will suffice for the latter.)
If you plan to list your Teleclasses, Teleseminars, Telesummits and Webinars,
submit proof of your training as a Webinar/Teleclass Leader or equivalent
experience, and either an audio or video recording of a recent webinar or teleclass or the
link to an upcoming class we can review.
If you plan to list classes or
products at prices over $200, Solo-E is happy to promote these through
a commission arrangement. You must have a way to reliably track
referrals from us and provide regular sales and commission updates.
Typically, this would be through an affiliate program such as 1ShoppingCart or Infusionsoft.
Once you are certified as a Solo-E Expert
Being certified as a Solo-E Expert means we have validated your
expertise, and are ready to begin reviewing the articles, classes and
other products you would like to list. We then review EACH item before
accepting and publishing the listing.
You must submit complete information for
each article, class, ebook, etc. that you wish to have listed. This
includes a short summary, full descriptions of the classes, times,
dates, cost, etc. We will provide you with specific editorial
constraints such as links within articles, etc. (Contact us if you'd
like the details.)
Once you have submitted your article,
class or product listing information, we review each item for
suitability for Solo-E subscribers and visitors. We may ask for samples
of audio, video, workbook chapters, etc. Once approved, we'll get your
item on our site as quickly as possible.
The total number of Certified
Entrepreneur Experts will be limited, so we can ensure individual
attention to each Expert.
Apply now, as applications will
be accepted on a first-come, first-served basis.
Kendall SummerHawk Author, Speaker, Professional
Million Dollar Marketing Coachwww.KendallSummerHawk.com Solo-E Certified Expert since 2006
"I am SOOOO happy being a Solo-E
Expert! Every day I am adding more and more subscribers to my
newsletter list, thanks directly to Solo-E! Plus, the incredible
support and caring of the Solo-E team is truly remarkable. I feel like
I am part of a community. Everything you do is full of integrity and
service. Thank you for your outstanding service, heart and the
results you've produced for me in my business!"
Jessica Swanson Founder and Owner of
Shoestring Marketing www.JessicaSwanson.com Solo-E Certified Expert Alumni
"I absolutely LOVE Solo-E. The
customer service that comes through your program is absolutely
phenomenal! It's just so refreshing to have a company that cares about
broken links and the small details. You just don't find that too much
Solo-E has gone above and beyond and
I so appreciate the personal attention.”
Cheryl Vallejos Professional Business Coach
Certified Law of Attraction Practitioner www.PrimeLeaders.com Solo-E Certified Expert Alumni
"I’d like to say a big “Thank you”
to you and your team for doing such a great job there at Solo-E. I’ve
noticed a huge difference in the traffic on my web-site since we’ve
partnered; last month I had record traffic as you can see! I appreciate
all you are doing and send lots of kudos your way. Thanks for putting
the program and process together that allows all this to happen. The
Solo-E Team is wonderful and has been most helpful in every situation.”
As I mentioned before, once you’re a Certified Solo-E Entrepreneur Expert, you can start using your marketing package right away, submitting content, getting connected with other Experts, and setting up coregistration. These packages save you time, take the guesswork out of marketing, utilizing systems and methods that are working TODAY, while maximizing the power of collaboration for YOU.
Exciting Features of Solo-E Certified
Entrepreneur Expert Marketing Packages
Our Marketing Suite offers two different package levels to meet your needs:
Targeted Marketing Benefits
Showcase YOUR Expertise on a High-Credibility, Search Engine-Optimized, High-Traffic website
Articles, Blog Posts, Audios, Videos, Ebooks, and more. We have categories for every type of content you can provide. Plus full author attribution and live links to your website.
Reach our Large List of Subscribers Looking for Just the Kind of Help You Provide
Your content will be highlighted in our highly-acclaimed SoloSecrets newsletter weekly. Plus inclusion in highly targeted Insiders' Tips newsletters on various topics -- our subscribers opt in to these additional newsletters, so they really want this info!
Fill Your Webinars, Teleclasses, Virtual Workshops In-Person Events, and Membership Programs -- plus Sell Products
Live classes - teleclasses, teleseminars, webinars, telesummits - and in-person events are published weekly highlighting classes available in the next two weeks. Other products are listed on the site and featured in Insider' Tips newsletters. All with direct links to your signup and sales page.
Social Media Exposure Benefits on Twitter, Facebook and more
Every new article, ebook, product, and your Solo-E blog posts (if
applicable) are broadcast to our sizable Twitter and Facebook audiences
(over 30K friends and followers). Plus, multiple mentions of your
upcoming classes! We'll also broadcast your personal blog updates,
new YouTube videos and more!
Get Online AND Offline PR from your Local and even National Press!
A new, fill-in-the-blank press release is sent to you monthly to use in promoting yourself online AND offline.
Use our SubmitYourArticle.com Account - $47/mo. Value
Get massive article exposure on hundreds of other sites with just a few clicks..
Submit Your Own Press Releases Have you announced a new product, been on
a radio show, been quoted in the media? If you've published a press
release about it, we'd like to help get the word out!
Exclusive Solo-E Support
Resources and Services
Add Highly Targeted Subscribers to Your
Newsletter Mailing List through coregistration <-- our most
We send you prospects daily directly via our dynamic double opt-in coregistration system. According to MarketingSherpa.com, co-registration is the second most successful Web 2.0 marketing method by growing businesses.
Available at a small
additional charge for all Prestige
and PrestigePlus Packages
Own Personal Solo-E Virtual Assistant
We do all of the administrative work for you! We pull articles and classes from your newsletter and post them on the site for you. Makes the Marketing Suite truly hands-off.
Access to quality Affiliate, Joint Venture and Collaboration Partners and More Our private Facebook Group lets you build relationships with other Experts as well as serving as a place for the many requests Solo-E gets for Experts...that we pass on to you.
How Do I Choose the
Right Package For Me?
PrestigePlus Marketing Package: A full-featured,
throw-it-over-the-wall marketing solution for busy Experts that
includes your own Personal
Solo-E Virtual Assistant! (Over half of Solo-E Certified
Experts choose this option! See
testimonials for PrestigePlus) Perfect if you:
want to take FULL advantage of all the
features we have available
create content regularly, but don't want the hassle of posting it all to Solo-E yourself
don't have a VA or the time to post
want to get off to a fast start with Solo-E
-- no learning curve
have a lot of existing articles, offer
ongoing classes and have a full product funnel ranging from free
products to customized high-value programs
Prestige Marketing Package:
Complete access to all features at one price. Great if you:
want all the features and benefits: visibility of your written, audio, and video material and classes
create content regularly and are willing to learn how to post your content yourself, or
have a VA with time on their hands (we offer comprehensive training materials and personalized assistance to get you or your VA up to speed)
Both packages are available at a (discounted) quarterly rate. (A monthly rate is available upon request, after your initial 3-month commitment.)
No matter what package you choose, we'll help you penetrate the growing online market of Solo Entrepreneurs with our
unique focused online marketing capabilities -- affordably and easily!
Now, you may be thinking, “this sounds great, Terri, but how much is it going to cost me?”
First of all, let’s be sure we’re referring to these packages properly: they are an investment. A cost is something you pay out, with no expectation of earning money back. An investment, on the other hand, yields a return.
Now consider this: how much are you investing in your marketing, per month, right now, in terms of time and other resources?
How many hours (or dollars) have you spent submitting articles to dozens of article directories (into what seems like a black hole), figuring out social networking fads (only to have them change almost instantly) and participating in hastily-thrown-together telesummits (only to find you got a measly few dozen subscribers)?
Probably thousands, if you sat down and worked out your hourly rate and the number of hours you’re pouring into marketing, or the $$ you are spending hiring professionals to learn the latest marketing "system".
So the investment I’m asking for here is going to be well worth it:
Pricing Option (available upon request after an initial 3-month commitment)
with our Quarterly Pricing Option
If your hourly rate is $100 – and you save just 2-3 hours per month, you’re already earning back your investment.
"I am just thrilled with Solo-E!
Without question, it has brought me additional exposure and visibility
to my small business. And visibility = more sales! I just love Solo-E
and have been extremely happy with the service."
The bottom line: this small investment yields big results as you increase your internet exposure, build your email list and position yourself as an expert NOW.
Still not sure whether Solo-E’s marketing packages are for you?
Below, I’ve posted a few of our most Frequently Asked Questions, to help you make this decision:
Q: How do I know I won't be investing
my $$ just to be on another site that doesn't generate sufficient
traffic to results in leads for me?
A: The biggest difference between Solo-E
and "other" sites that promise to market you is the narrowness of our
niche: Solo Entrepreneurs who are in it for the lifestyle;
and our ability to reach it. We have enjoyed historical traffic growth around 25% per year and continue to work to reach more potential customers for you. You also need to do your part: creating an effective product funnel, consistently sending us quality content, and following up on prospects efficiently. And you can also find resources at Solo-E to help you hone your side of the marketing equation.
Q: How long will it take for me to see results?
A: Typically it takes 3-6 months for the real results to kick in. As you probably know, it takes 5-9 touches for a prospect to take action. But the real answer is that Solo-E is a long-term strategy. Solo-E visitors trust us; it'll take some time to get them to trust you enough to sign up for your newsletter or free class. If you are looking to get immediate signups to your next workshop, this isn't the place. If you are ready to give us consistent content over the long haul, you will see the benefits that our many long-term clients have experienced.
Q: You already have an Expert who specializes in <what I specialize in>. Can I still be an Expert?
A: Absolutely! We don’t believe in exclusivity -- there are people out there who need to learn from you just the way you teach, and others who need to learn the way someone else teaches. There is plenty of room for different approaches, teaching styles, and so on.
Q: Can I list
a class that I am also marketing myself and on other sites, or does
it have to be exclusive to Solo-E?
A: You can advertise your webinars, teleclasses, telesummites and in-person events anywhere else you want; in fact
we encourage that. We don't require or even recommend exclusivity to
Q: Is there a place to list my
products? A: Yes! Ebooks, ecourses, downloadable audio, CDs, videos, DVDs, live and packaged workshops...we have a spot for them all.
Q: How many subscribers are on your
A: 5055 (as of May, 2013). We get hundreds of new subscribers monthly and enjoy a historically low unsubscribe rate. We practice email list hygiene (more about this practice) to improve the deliverability of our mailings and the responsiveness of our list. Our weekly newsletters generate a click-thru rate on the high end of typical industry average; our Insiders' Tips newsletters have historically generated double industry average click-thru rate.
Q: But those other webinar/teleclass
listing sites have a lot more people on their list...
A: True. Our subscribers are targeted -- only solo
entrepreneurs, who are looking specifically for solo business-related
support. To quote Jimmy D. Brown in Success
Secrets of Online Marketing Superstars, "I'd rather have 500
'eager beavers' who can't wait to read my mailing than 5,000 that won't
ever lay eyes on my e-mail messages".
Q: What are you doing to grow your
list and get more visitors...so that my stuff gets marketed to more
A: We have a continuous SEO program in
place, including ongoing keyword research and tweaking, making our
website structure more search engine-friendly,
maintaining an updated site map both for search engines and for visitors, and much
more. We participate in another coregistration
program that adds many new subscribers each month, and are invited frequently to participate in joint ventures, which are also effective at adding subcribers. We are investing a lot of resources in social
media, and it is proving to be a very effective part of our marketing mix, including semi-automated posting of classes, Experts' blogs and all new articles, ebooks, etc. We've made it very easy for visitors to share our classes and articles on their favorite social media sites! And we'll be staying on top of these and other marketing trends - so you don't have to.
Questions About Coregistration
Q: I've heard a lot of bad things about
co-registration. Isn't that a fad? Will it get me in trouble with my
email marketing provider? A: You may have heard about pay-per-subscriber "co-registration" services -- which can deliver poor results and cost a lot of money to get a "real" subscriber. There are also tricks that some co-registration implementations use, like allowing single opt-in (very dangerous) and having boxes pre-checked. We don't operate that way! No pre-checked boxes, and double opt-in is required. As for your email marketing provider, it's up to you to make sure you are in compliance with their terms and conditions. If your provider won't allow coregistration (as Aweber does not), we can suggest alternatives. Click here to read an article
Q: My mailing list software
doesn't support double opt-in. Can I still participate in the coreg
program? A: We are more than happy to explore
creative options with you. Contact us
and we can answer any technical questions before you apply.
Q: So, with the coreg program, I'm
recommending your newsletter and you recommend mine. Is that right? A: It's even better than that...in addition to exposure via Solo-E, everyone who participates recommends the newsletters of all other participants. This can mean tremendous growth for your list.
$627 quarterly* for the PrestigePlus package ($247 monthly upon request after 3-month initial commitment), or
$447 quarterly* for thePrestige package ($177 monthly upon request after 3-month initial commitment),
Targeted Marketing Features
Publish Your Articles, Templates and Tools
Your items are published on the Solo-E.com website with full author
attribution and live links to your website. Search engine optimization
gives your expertise increased visibility.
Be a Solo-E.com Blog Author
Showcase your expertise in the Solo-E.com blog. Includes a live link to
your site at the end of every post.
Your teleclasses, teleseminars, telesummits, webinars and in-person events are published on the Solo-E.com website with full
author attribution and links to your registration/purchase page. Plus,
they appear in the weekly Webinar/Teleclass Newsletter at least 2 weeks before
your class starts (farther ahead for in-person events).
Publish Your Recorded Classes, Videos, Live
& Self-Paced Workshops, Books, Ebooks & Ecourses*
Products <$50 each
Products > $200
Your products are published on the Solo-E.com website with full author
attribution and link to your purchase page.
Publish Your Membership Site(s)*
Your membership sites (coaching gym, club, mastermind, success circle,
etc.) are published on the Solo-E.com website with full author
attribution and link to your signup page. Includes free listing of
monthly marketing teleseminars, etc.
Social Media Exposure Benefits
Every new article, ebook, product, and your Solo-E blog posts (if applicable) are broadcast to our sizable Twitter and Facebook audiences (over 25K friends and followers). Plus, multiple mentions of your upcoming classes! We'll also broadcast your personal blog updates, new EzineArticles/IdeaMarketers articles, new YouTube videos and more!
Pre-Written Press Releases for Initial and Ongoing Monthly Online AND
Easy, fill-in-the-blank press release to promote yourself online AND
offline. Includes an initial Press Release to announce your new status
as a Solo-E Certified Expert and ongoing monthly press releases with
unique content. Each release comes with a handy checklist to help you
get as much exposure online and offline, plus a training audio is
available. And it's so simple, you can do it yourself or hand it over
to your VA to get done every month!
Use our SubmitYourArticle.com Account - $47/mo. value Want to simplify your article marketing? Join the hottest article distribution program available, on us. Create your own sub-account with your articles, bio, links, etc. If you have an existing account, you can have it transferred to our account and save $47/mo.!
* All material is reviewed before being approved
for listing. Listings include placement on our search
engine-optimized site; Live Classes are included in our weekly
Webinar/Teleclass Update email. In addition, your articles, classes, and
products may also be selected for inclusion in the monthly
newsletter at our discretion. We send registrants to your preferred
payment processing and registration services.
** For monthly- or installment-paid classes, determination of whether
commission is applicable is based on total cost.
*** We sign up for your affiliate program. We accept whatever
commission structure you have set up for your typical affiliates.
Resources and Services
Add Highly Targeted Subscribers to Your
Newsletter Mailing List through coregistration <-- our most
We send you prospects daily directly via our dynamic double opt-in
coregistration system. According to MarketingSherpa.com,
co-registration was the second most-often mentioned successful Web 2.0
marketing method (access this presentation; see
Special terms apply:
1) Your email list software must capable of sending a confirmation email to subscribers received via coreg (most are)
(2) We can currently support following systems:
1ShoppingCart (and white-label versions of it)
If your system is not on the list, contact us for options. 99% of the time we will be able to suggest an easy workaround!
Available with a surcharge of $19/mo. (payable quarterly)
for all Prestige and
Own Personal Solo-E Virtual Assistant
We do all of the administrative work for you! Monthly support
Unlimited posting of Live Classes,
Workshops, and Your Press Releases++
Monthly reminders -- we scan your site,
blog and newsletter for items you could be posting at Solo-E. You won't
miss a single opportunity!
Solo-E.com Experts Community - Private Facebook Group
Get up-to-date results of Solo-E marketing research - what's new, what's working, marketing resources and tools
Get notified of opportunities coming to Solo-E looking for Experts for telesummits and other JV opportunities
Request product reviews and testimonials
Find new affiliate, joint venture and collaboration partners
General (and lively!) discussion with other Experts
Special offers from other Experts
+ This level of service is guaranteed as a
minimum available to you each month. Additional articles, blog entries,
etc. will be listed as our schedule permits. Posting is to Solo-E site
++ Send us your raw material via email, or point us to a page on your
site -- we handle the rest, including formatting, writing a summary,
Alicia Smith Mental Health Advocate and Speaker www.AliciaSmith.com Solo-E Certified Expert Alumni
"PrestigePlus -- what
a deal! People who know me are well aware of my thrifty
persona. I like a deal! I also like help,
particularly where details are concerned. And I like to
promote value when I experience it!
Well, Terri and her trusty Solo-E
team have created an opportunity I couldn't pass up...Prestige
Plus. This program has really motivated me. Now that I
know the efforts that I put into a final edit on an article or an
eProduct can be handed off to someone else, I’ve got an interest in
making more available. Items I mentioned in passing
miraculously appear on the Solo-E site! Normally, I have to
look for, interview, hire and do some training to have a VA be able to
support me. Not with Prestige Plus. Kimberly knows
it all, and is FAST!
When I looked at the cost for this
service I wasn’t sure that I had understood the offer; it really did
seem too good to be true. So, I wrote and verified that I
wasn’t misunderstanding the offer. Of course, as always, they
were very clear in their communications with us. Everything they
offered has been delivered and then some!
So, if you’ve been thinking about increasing your internet exposure,
building your email list and positioning yourself as an expert now is
an excellent time."
"I too signed up for Prestige Plus,
and here's why. I do have a VA who
helps me with my marketing, but the problem is she's so busy with so
many other tasks that getting all my articles, classes, etc. on Solo E
has been challenge. Plus, my VA isn't as familiar with Solo-E -- so
using someone who already knows this is much more efficient.
I look at it this way, either way
I'm paying someone to fully promote me on Solo-E. Why not hire someone
who is already familiar with Solo-E so I can get the most out of my
membership, who can do it faster and more efficiently, so I can free up
my other VA so she can do other tasks for me?"
"Let me jump on the bandwagon here.
I was definitely not utilizing my Solo-E benefits, not by a long shot.
Just looking at the number of subscribers to my list from being an
Expert kept telling me I really needed to take advantage of everything
I was paying for with Solo-E, but I never could find the time to
dedicate to it, nor to train my VA on it.
And then Prestige Plus arrive and
with it Kimberly – and oh my! Kimberly took all my offerings and
articles and got them up and running at Solo-E immediately. But not
only that, by doing so, she made me clean up my offerings and update my
blog (which my products are offered), which I’d been meaning and
wanting and needing to do for months. With Kimberly’s assistance, I had
it done in about 20 minutes!
Before I signed up, I also asked for
clarification of the benefits I’d get from upgrading to PP, because it
almost seemed too easy. And it is! I’ve been a Gold member for a long
time now, and that’s been a great investment. Upgrading to PP has
already been worth 10 times more than that."
Kendall SummerHawk Author, Speaker, Professional
Million Dollar Marketing Coach www.KendallSummerHawk.com Solo-E Certified Expert since 2006
"Brilliant idea! Terri, you and your
team continue to amaze me with all of the clever ways you create to
support the growth of my business. Thank you for helping me
effortlessly build my list!"
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P.S. To ensure that all Experts receive individual attention, the number of Experts we can certify is limited. So if you’re interested in combining the freedom of solo entrepreneurship with the power of collaboration, I urge you to apply right away! Fill out your application HERE