Finding time to take a look at the newly released Terms of Service from Pinterest is a good idea if you are considering (or re-considering) getting involved. Many people who had jumped on the Pinterest bandwagon initially either deleted their accounts or backed off considerably after concerns about ownership of pinned material, as well as about copyright issues, surfaced.
It was in an effort to address these issues that Pinterest released, their updated policies relating to privacy and acceptable use. In their e-mail to users, they highlighted the changes as follows:
- Our original Terms stated that by posting content to Pinterest you grant Pinterest the right for to sell your content. Selling content was never our intention and we removed this from our updated Terms.
- We updated our Acceptable Use Policy and we will not allow pins that explicitly encourage self-harm or self-abuse.
- We released simpler tools for anyone to report alleged copyright or trademark infringements.
- Finally, we added language that will pave the way for new features such as a Pinterest API and Private Pinboards.
The updates more clearly define Pinterest’s policies relating to content, copyright, privacy, and acceptable use. To their credit, they attempt to address these issues in readable prose – not an easy task in itself. And if you’d like to dive deeper, here is another piece from Mashable on privacy, ownership of content, and Pinterest.
So, how are you going to proceed with all of this? I suggest that you carefully read the revised material that Pinterest has provided. Here at Finding Time we are going to proceed (cautiously) with adding pins to our account again. It sounds like this will be an unfolding process, and I am pleased that Pinterest appears to be trying to be responsive to the concerns of its users.
© Copyright 2012 Paula Eder, Ph.D.