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Money Consciousness for Busy Entrepreneurs


By Kendall SummerHawk
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Related Info:
How to Charge What You're Worth and Get It!
Other Articles > Business Basics > Financial & Tax Planning


What is your first reaction when you see this word...?

Money

Is it excitement, eagerness or anticipation?
Is it a mix of feelings, like both wanting and uncertainty?
Or is it worry, fear or doubt?

Money is an emotionally loaded word. After coaching thousands of entrepreneurs, I've observed that how we're feeling about it shows up in our decisions and the actions we take.

When we're feeling "in the chips" it's easy to be confident and generous. At other times, when money seems to be tight, it's natural to want to pull back. No matter what, our relationship with money can be seen first-hand in the health and well-being of our business.

I have a simple exercise that will tell me precisely what your money consciousness has been "set to." I call this your "money speedometer" (for an in-depth discussion and some provocative coaching on what YOUR money speedometer is set to, consider picking up a copy of the timely information I included in How to Charge What You're Worth and Get It! ).

Where your money speedometer is set tells me how much you are comfortable making. Which means, I can predict how much money you are likely to make over the next year!

No, I don't have a crystal ball! But I do know how to pay attention to what matters.

Once you know what your money speedometer is currently set to, you can adjust it (up of course!) so that you're making more without more effort.

Sound good? Okay, here's how to find out what YOUR money speedometer is set to so you can adjust it higher and higher:

Step #1

For the past 12 months, calculate the average amount of either your five highest client payments or your five most profitable months. This is where you pricing speedometer has been set.

Illuminating, isn't it?

Now, are you ready to reset it so you can make more?

Step #2

How much do you want to increase this amount? This is your new pricing goal and it needs to be JUST outside your comfort level.

NOTE: You'll find a template and check-in form that tells you exactly how to do this in my CD and workbook information product, How to Charge What You're Worth and Get It!. Or you can do this on your own.

See? Didn't I promise it would be simple?!

I make sure to check my money speedometer setting every five months. Wait too long and you end up coasting on old beliefs.

For example, I just ran through this exercise again for myself. Then I compared it to the results I had from five months ago. The difference? A significant 30% increase in my income!

Think of it this way, you're paying yourself (by a lot) for the few minutes you take to do this exercise for yourself!


About the expert(s):
Kendall SummerHawk, the "Horse Whisperer for Business" delivers smart, savvy ways entrepreneurs can turn their hectic business into a smooth-running, fun, 6-figure money-making dream. To learn more about her book, Brilliance Unbridled, and sign up for more FREE tips like these, visit her site at http://www.kendallsummerhawk.com

© Copyright 2007, Kendall SummerHawk



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