Money Conversation with Your Prospective Clients

In every potential client conversation there is a "money moment" when it's time for you to quote money moment arrives your heart sinks and your stomach does a quick somersault. (I'm right, aren't I?!)

Believe me, practically everyone feels this way!

The reason we fear that money moment is because we're afraid that in that instant, we'll be cut off, left out, or rejected in some way. Suddenly, this isn't just about business, it's personal.

So what can you do?

First, remember that the money moment is an opportunity for you and your prospective client to forge a deeper, more intimate relationship.

Conversations about money are some of the most intimate conversations we can possibly have with another human being, so look at that moment as your chance to connect—at a soul level—with what your prospective client REALLY wants from your work together.

If you've dug deep and you're both clear about the practical AND emotional outcomes your client wants, and are just as clear about the consequences of NOT working together, then the money moment will simply be a natural next step in the building of your client relationship.