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Articles >
Internet Marketing >
Traffic & SEO
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All Traffic & SEO Articles
There’s two ways to make money with your website. Learn the best way!
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The majority of small business owners work their tail off. They spend thousands of dollars attending workshops and seminars convinced that the latest one will solve their problems or they'll meet *the* client they've dreamed of; they spend hours upon hours working in their business wondering why the phone's not ringing and they've produced information products and now wonder why they're not "waking up to find they've made money". Are working hard, but not smart? Do you have a consistent system in place to determine which of your activities are worthwhile and productive as opposed simply keeping you busy and wasting your money?
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In this brand-new article I'm going to share with you three, often over-looked, but very easy, list building strategies that I use and have helped me grow my subscriber list by a whopping 374% this year.
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RSS is a quick and easy way to distribute or "push" your content to subscribers. Your feeds could include product news, announcements, press releases or new blog posts. RSS also allows people to add links to your content within their own Web pages.
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Six years ago, when I first started selling online, I focused on doing what I did best: generating useful content that people would want to pay for. But I quickly learned that selling a product online required me to have to learn about ...
...my Web statistics.
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Do you know there are LOTS of different marketing strategies you can do to attract highly targeted traffic to your website, and so grow your list? In this brand-new article, I'm going to share five surefire ways to attract this traffic - and they're all easy to implement.
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Without testing and tracking copy you won't know how effective it truly is. And since boosting sales with copy is the point of having good copy, doesn't it make sense to test and track your results? But many people get wigged out about testing and tracking. Follow these steps to begin your online copy testing and tracking.
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Articles >
Marketing Basics >
Marketing Planning
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Sales
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Internet Marketing >
Traffic & SEO
Advertising on a budget — Part 1: Using Print to Drive Traffic Online
- Michele Pariza Wacek (Michele PW)
There are challenges in marketing of a small business. Read one to find out how one marketing expert helped her client.
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Articles >
Marketing Basics >
Referrals
Articles >
Internet Marketing >
Traffic & SEO
5 Ways To Get a Steady Stream Of Customers in The Door
- Michele Pariza Wacek (Michele PW)
Pretty much every business owner knows how important it is to continually get new leads into a business. However, much of the effort spent getting those leads would be wasted without doing this very important next step.
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Oh no... are people leaving your site without buying? Get used to it! In fact, an average of 99% of your first time visitors to your sales pages will leave without buying or even contacting you. But don't get upset. Get richer! Learn how.
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Articles >
Internet Marketing >
Traffic & SEO
Articles >
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Email Marketing
4 Steps to Increase Your Ezine Confirmation Rate by 50%
- Terri Zwierzynski
One of the most frustrating “facts of life: if you are trying to make money online: a significant percentage of visitors who sign up for your double opt-in newsletter will never confirm. There are always going to be people who won’t confirm; you’ll never approach a 100% confirmation rate. But there are definitely steps you can take to improve your ezine confirmation rate significantly. Here are the four steps I took to raise my own confirmation rate by 50% in just 8 months.
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It makes you wonder how anybody searching on Google or Yahoo ever finds anything useful. If you are a professional and want clients to find your website, you have to know what key words your potential clients are using in their searches. You have to put yourself in the shoes - or rather the brain - of your potential client.
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How to do research for your own website, web pages and blogs. Using three or four versions of the keywords you think your potential clients would use, find out where you are coming up in the results.
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One of the biggest challenges businesses have with their online strategies is how to drive enough quality visitors to their websites. There are hundreds of ways you can drive the right kind of traffic to your website. Learn about 5 simple steps you can follow to start driving more traffic to your website today!
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Would you like to bring targeted traffic to your website in as little as 15 minutes? Then be sure to read this article about how to add pay-per-click advertising into your marketing plan.
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Is your website listed on search engines? When people search for you, does your site show up on page 1 -- or page 20 of the search engine results? Optimizing your site to get it ranked highly on the search engines can be a complicated subject. To simplify things, it's helpful to first understand how search engines add sites to their database. Learn some tips that you can put on your own website that will help you to get listed on search engines and get a higher ranking.
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You probably know that having a double opt-in* process for your newsletter/ezine list is a must in email marketing. It can be a confusing process to implement, depending on your ezine subscriber management system, but the benefits are clear. Learn more.
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Writing web copy is different from writing other material because people read websites differently than they do books, magazines or print ads. You’ve got about 5 seconds, tops, to catch your website visitor’s attention. And if what they read bores or confuses them, they’ll click that mouse button faster than you can say, “But wait…!”
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These days, building your email database is a key strategy to growing your business, both online and offline. I don't mean just focusing on having BIG numbers on your list; what you want to build is a quality database. How to do that? Here are three tips.
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How can a website shorten your sales cycle?
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Clients often ask my opinion about whether or not I think something (a new product, a certain price point, a sales page) will work for their business online. My typical response? "Test it and see!"
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I am not a web designer or search engine optimizer, nor do I play one on TV. However, I do know that the driving force in bringing qualified traffic to your web site is dynamic high value content. That means compelling, interesting, approachable, and immediately useful information, especially when you also directly sell products or services at your site. Increasing and maintaining traffic also demands both offline and online mechanisms to attract those visitors. One of the easiest and most versatile forms of the content described above is a "how-to" tips booklet.
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Creating a profitable business online is a process, just like creating any other business. Regardless of what it is that you're offering, your cash flow is based on your sales. Once you know and implement the online business sales cycle (which anyone can follow), you'll be able to create consistent cash flow for your business, too.
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Learn how to set up your articles and your website to maximize your traffic and search engine rankings.
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Unfortunately, when it comes to your website, the "if you build it, they will come" strategy just doesn't work. Fortunately, there are many ways to drive high-quality traffic to your website for little to no cost. The following 5 strategies will show you how.
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Learn how to use articles for better search engine placement on Google, MSN, and others while maintaining your professionalism and credibility.
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I have a question for you: When someone signs up to receive your ezine or other Free Taste of what it is that you're offering, where do they end up?
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Some people -likely many -use the image search rather than a strict word search to find websites,products and other information they are interested in. Learn how to take advantage of this type of search.
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Learn more about your web numbers so you can learn how to improve your results. (You can't improve something that you can't measure. There are four types of basic "Web numbers you need to understand.
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Articles >
Internet Marketing >
Traffic & SEO
Have You Captured Me Today?
- Alexandria K. Brown
Studies reveal that visitors to a site are most likely NOT going to take action the first time they visit your site. So how can you get the chance to contact them again? The answer is to CAPTURE them, then and there � that is, get their e-mail address. To do this, you'll have to offer them something valuable in return. So what can YOU offer them? Here are some ideas that have been proven to work when done well.
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