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Articles > Personal Development >
Vision, Goals and Plans

6 Steps to Creating Compelling Goals


By Helen Graves
Print | Email | Comments | More by Helen Graves


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Other Articles > Personal Development > Vision, Goals and Plans


The benefit of a well-defined goal is to clearly and easily move from your present state to a desired state. To do that, there are 6 main steps to follow.

1) What do you want (instead)? Describe your outcome or desired state in
positive terms. A well-defined goal meets these 4 criteria:
  • Stated in positive – what you do want, rather than what you don’t want
  • Specific and measurable – where, when and with whom
  • Moves you forward
  • Within your control - what parts are within your power, not someone else’s
2) How will you know you’ve achieved it? Think through your goal using all five senses. Put yourself in the picture of having already accomplished it:
  • What is the evidence you’ve reached your goal?
  • What, specifically, is happening?
  • What images, pictures, feelings, sounds, smells and tastes do you associate with your goal?
3) Why do you want this goal? What is the ultimate benefit to you in achieving this outcome?  Be as clear and specific as possible.

4) Check for any potential downsides.
  • What drawbacks might there be to this outcome?
  • Who else will be impacted? Take their perspective of your wanting or having achieved this goal and think how it might affect them.
  • Do a body sensation check. Say your goal to yourself as you literally put your hand on your head, then again as you put your hand on your heart  and then your gut. Notice your body’s reaction.
  • Under what conditions would you not want this goal or outcome?
5) Identify barriers and explore resources:
  • What stops you from achieving this goal?
  • Is there anything you could let go of or would have to drop off in order to attain this outcome?
  • What resources, qualities, abilities or support do you need to effectively deal with these potential problems?
  • What resources do you already have to accomplish this?
  • What are you already doing to achieve your goal?
6) Create a specific behavioral plan for accomplishing your outcome.
  • Imagine stepping into the future (6 months, 1 year, 5 years) and having fully achieved your outcome. From this future vantage point, look back at the Present You and determine what steps you took to get where you are.
  • What is the first step? What is the next step? And the next?
  • Is there more than one way to get there?
  • What is the time-frame?


About the expert(s):
Helen Graves - Grand Poohbah of Crackerjack Online Marketing Strategy

Intent on showing independent entrepreneurs simple strategies to create and launch successful (read: profitable!) online product and program campaigns, Helen Graves is known for her contrarian way of mixing marketing with fun.

Grab a copy of her $57 exclusive special report, “The 5 Crucial Keys to Creating Desire So Your Products and Programs Sell Like Hotcakes,” (it’s free to you as a valued Solo-E follower) at Product-Campaign.com.  You’ll also get her kick in the pants audio course, “7 Quick & Simple Ways to Get Your Website Working Hard – So You Don’t Have To” as an additional benefit.

Check out some of her articles and blog musings here.



© Copyright 2008, Helen Graves



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