Monthly Blog Archives: February 2008


Why finding a good VA is a lot like dating
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

Your business is overwhelming you — it’s finally time to hire a VA (virtual assistant). You hire the first good candidate, and start training them and delegating tasks. Only to find out that they don’t have the skills promised, aren’t available when you expect them to be, or they like order where you live and thrive in chaos.

In some ways it’s a lot like dating. You meet a girl in a bar; she expected you to call her the next day, while you thought Thursday was soon enough. Or he still expects to play poker with the guys every Saturday night — or maybe he IS a successful computer programmer, but still lives with his mother.

It all comes down to differences in expectations. And we often don’t do a good job of sharing our expectations upfront, sometimes because we don’t even know what they are! Melanie Benson Strick’s recent blog post, 5 Key Elements to Quick-Start a High Payoff Virtual Team, provides the groundwork to setting and sharing expecations so you can get off on the right foot with your next virtual hire.

By Terri Zwierzynski


Does your email inbox overfloweth?
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

I have a personal fetish about keeping my inbox down to “one scroll”, which means roughly 20 emails. Any more than that makes me anxious — I start imagining the time bombs waiting to go off at any moment!

Evidently I’m not alone! Sandra de Freitas, Tech Coach, invented a new game that makes cleaning out your inbox a fun activity rather than a chore! Read her blog post, My Email Challenge for how to turn 15 minutes into a whirlwind reply-delegate-delete fest!

By Terri Zwierzynski


Do Women Make Better Entrepreneurs?
Marnie Pehrson - Bestselling Author, Business & Marketing Consultant

In May, I’ll celebrate 18 years in business. Over the years, I’ve gone back and forth on my answer to this question: Do women make better entrepreneurs? I’ve decided the answer is Yes… and No. The same things that make us great entrepreneurs also make us bad ones. It’s a fine line, a tightrope we walk. Let me explain.

Women are nurturers.

Women have the ability to hang on, to stick with something, to grow and nurture their business despite opposition, heartache, and setbacks. A woman sees the potential in her creations and has the tenacity to stick with them. Her business is her baby. A woman could no more toss her nurtured business aside than she could toss aside her own child. She will hang on because she has a bond with her business. In business this type of tenacity is invaluable.

By Marnie Pehrson


Promote Your Business With Gorgeous Product Photography
Admin Text-Only Editing - Text Only Admin

One of the things I did early last summer is find a great photographer to shoot my new product, theJbsystemwodigital Joyful Business Guide (a creative business plan and system for women entrepreneurs). The company I found is very easy to use and talented. I was really surprised at how affordable they were.

By Admin Text-Only Editing


Start Saving on Your 2008 Tax Bill Today!
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

The US Tax Code can be pretty rough on the self-employed. The rules and paperwork can be pretty confusing, even with the help of an accountant.

One tax provision is clearly worth the trouble: a Section 105 Medical Reimbursement Plan. You can save, literally, thousands of dollars a year. You must be married and meet some other requirements in order to qualify. The benefits are huge: you can deduct 100% of your family health insurance premiums and uninsured medical and dental expenses — and save a huge chunk in federal, state, and self-employment taxes!

I’ve been very impressed with the BizPlan Section 105 Medical Reimbursement Plan, offered by TASC (Total Administrative Services Corporation). Recommended by a colleague, TASC takes its obligations to customers very seriously, including offering a tax audit guarantee. The annual cost is very reasonable, starting at under $200.

You can’t deduct retroactively, so check out BizPlan today!

By Terri Zwierzynski

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