Monthly Blog Archives: March 2009


The Big “A-Ha”
Admin Text-Only Editing - Text Only Admin

The big “a-ha” I want to share with you this week is the power clarify has to help us manifest like lightening.

Not just the clarity of knowing what we want, but the clarity of knowing that what we want is within our reach. We may not know precisely how to achieve it but we can see it, taste it, feel as if we can touch it, smell it and connect to it in our heart and soul as if it’s already happened.

Every time I have THAT type of clarity I feel unstoppable, on purpose and passionately committed to taking action.

On my recent trip to Las Vegas to attend a workshop, my good friend and online marketing expert, Helen Graves asked, “Kendall, what is it you believe that makes this possible?”

By Admin Text-Only Editing


Why More Clients May Not Be the Missing Piece of the Puzzle
Sandra P. Martini - Business Growth & Marketing Expert

How many times have you thought “If only I had more clients, all my problems would be solved”?

Most businesses – regardless of whether micro, small or corporate giants – have found themselves believing that all their business problems would be solved if they could just get more clients.

True?

While you’re most likely squirming in your chair anxious to shout a resounding “YES!”, chances are you know me well enough to know the answer is “It depends”.

You see, it depends on whether or not these phantom, soon-to-be-real clients are your ideal clients and whether or not you’re offering ideal products and services.

Let’s break that down. For purposes of this article:

By Sandra P. Martini


Finding Time With Your Transition Toolbox!
Paula Eder - The Time Finder Expert, Founder of Finding Time

“They must often change, who would be constant in happiness or wisdom.”  Confucius

Finding time to navigate transitions is a necessity of life, and yet one that we often see as an interruption or a disruption in the “normal” flow of events. Effectively making transitions is a skill that will stand you in good stead, as life is punctuated by small and large changes almost constantly.  From the traffic jam that makes you late for work, to the loss of a longstanding relationship, change is at the core of our lives.

I recently wrote an article for EzineArticles.com titled Find New Time – 7 Tips to Create a Transition Effectiveness Toolbox and I’d like to highlight 2 of the tips for transition effectiveness in particular today.  They are very helpful, not only when you are going through changes, but ALL the time:

By Paula Eder


Should you lower your prices?
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

Today I read an article about a local man whose business recently went bankrupt, in good part because he gave a lot of breaks to folks who were in economic trouble. It reminded me of a lesson I learned 19 years ago as an engineering manager — an important piece of business wisdom.

By Terri Zwierzynski


Watching the Quails Again
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

Maybe I should have the quails come to me.

Recently, I had decided to start asking around for a business coach. I realized I needed a business coach after losing my steam about creating a business. I had wanted to get the word out about obedience classes being for humans, not dogs. I thought dogs would be beating down the door to drag their humans to obedience classes.

The squirrel told me the quails could help me find a business coach, but so far the quails weren’t letting me approach them, much less talk to them.

By Michele Pariza Wacek (Michele PW)


Membership Forums: Marketing Mess of the Week
Sandra P. Martini - Business Growth & Marketing Expert

Membership forums…a frequent benefit of continuity or membership programs — you know, a program where you pay $X per month (pricing varies greatly depending on program host) and typically get a couple of phone calls, a membership forum and other benefits (all dependent on the program host).

So, I was reading some posts on one of the paid forums I belong to (as opposed to free forums such as YahooGroups or GoogleGroups), noticed something and then hopped over to some other forums I receive as benefits of different programs.

By Sandra P. Martini


Watching the Quails from a Distance
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

“Pretend to be a quail,” I mused. “How would that work?”

Recently, I had decided to start asking around for a business coach. I realized I needed a business coach after losing my steam about creating a business. I had wanted to get the word out about obedience classes being for humans, not dogs. I thought dogs would be beating down the door to drag their humans to obedience classes.

I was trying to talk to Ralph, my outdoor friend. I don’t know what animal he is, I only see his eyes because he lives in the rocks.

Ralph blinked his eyes. “Well, you could start by watching the quails. How do they approach each other?”

I thought about this. “I don’t know. They usually don’t let me get close enough to them.”

Ralph blinked his eyes again. “Then why don’t you try watching them from a distance?”

(Michele’s Dog)

By Michele Pariza Wacek (Michele PW)


5 Tips for Finding a Great Virtual Assistant
Admin Text-Only Editing - Text Only Admin

I’ve been hearing too many stories of late from fellow business owners, clients, and colleagues who have had bad experiences when partnering with a virtual assistant.

So in this article I thought I would shake things up a bit and share with you my five tips for finding a GREAT virtual assistant for your business… and believe me, there ARE many great VAs out there; you just need to know what you want before you go looking!

1.  Decide what your requirements are.  What skills and abilities do you want your VA to possess? What projects/activities do you want them to be working on? Do they match your needs?  Check out their websites, view client testimonials, and examine their profile.

2.  One hat doesn’t fit all.  Although VAs primarily provide administrative support, many are now specializing in different areas of business support. If you’re a speaker, look for a VA that specializes in speaker support; if you need help with your online marketing activities, look for a VA that specializes in this area.  This might mean that you’ll work with more than one virtual assistant but each one has their own unique skills and abilities that they can bring to your business.

By Admin Text-Only Editing


Social Currency More Than Just a Fad
Sandra P. Martini - Business Growth & Marketing Expert

Included with the current social networking and Web 2.0 craze is a resurgence of the concept of “social currency”.
I first heard the concept described as the “whuffie” factor from Cory Doctorow several years ago.

When cut down to its barest essence, I think of “social currency” as essentially the trust and personal connection you create with people when you do things for the better good, or in service of others.

Building social currency equates to taking people on the journey of first being a disinterested prospect (MAYBE they’ve heard of you), to wanting to know all about you, to then becoming a client and, if you’ve done your job well, a passionate advocate.

By Sandra P. Martini


Pretend to be a Quail
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

“What do you mean that might be part of my problem?” I asked Ralph.

Recently, I had decided to start asking around for a business coach. I realized I needed a business coach after losing my steam about creating a business. I had wanted to get the word out about obedience classes being for humans, not dogs. I thought dogs would be beating down the door to drag their humans to obedience classes.

I was trying to talk to Ralph, my outdoor friend. I don’t know what animal he is, I only see his eyes because he lives in the rocks.

Ralph blinked his eyes. “Other animals eat quails. Like dogs. Dogs eat quails. So when you chase after the quails and yell at them, you scare them because they think you might eat them.”

I thought about this. “So what do I do? How do I approach them?”

Ralph blinked his eyes again. “Why don’t you pretend to be a quail. If you were a quail, how would you approach other quails?”

Wuff,

Nick, the border collie

By Michele Pariza Wacek (Michele PW)

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