Monthly Blog Archives: July 2013

Break Free. Cash Flow.
Justin Krane - Money Strategist for Business Owners

There are so many mornings where you wake up and realize that you just aren’t where you want to be in life. Something is inside you, telling you to be true to yourself.

Your conscience is telling you that it’s your time to get your mojo back. Time to make a change. (If not now, when? Right?)

By Justin Krane

Lessons from Gmail – 3 Tips to Improve Your Email Best Practices
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

If you haven’t heard by now, Gmail is rolling out a major change to how its users receive emails. Basically Gmail will be sorting emails for its users and putting them in pre-determined folders.

Why would Gmail be doing this? I suspect at least part of the reason is because a common complaint from people who have an email address is “too much email.”

So, as an entrepreneur who uses email in your marketing, rather than worrying about which folder you end up in, I think a better use of your time is to take a look at how you use emails in your biz so this is not an issue for you and your subscribers will want to receive your emails.

By Michele Pariza Wacek (Michele PW)

The 3 Secrets to Attracting Traffic To Your Website
Michele A Scism - Small Business Consultant and Marketing Strategist

On your mark, get set, go…. you’ve built your website, you have a few interesting posts, you’ve quit your job (hopefully not!) and now you can sit back, relax and watch the money roll in!

Oh, that’s not quite how it works?  Yeah… build it and they will come doesn’t work.  In order for people to come, you need to invite them to visit.  Attracting traffic (or inviting prospects to check you out) is the very first step in the perfect coaching customer lifecycle.

OK, getting traffic to your site is much easier said than done, right?  Actually, it isn’t rocket science – the key is providing value to your prospects.  At Decisive Minds, we get traffic to our site in three main ways:

By Michele A Scism

Simple Everyday Activities That Can Make You Happier
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Have you found yourself just sitting around wondering what makes the lives of others so great that they seem to be happy more often than not? You’ve probably come to the conclusion that they’ve been dealt a better hand of cards than you, right?

You might be surprised to find out that many people aren’t really happy because of their circumstances, but instead because they make the most of what has been given to them. That happiness you see is probably coming from a deeper inner peace.

How can you acquire that same peace?

By Admin Text-Only Editing

How to Make the Most of a Mastermind
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A Mentor or Mastermind – How Do You Choose?

I’ll never forget the moment I hired my first coach. It was right after I went to an event and realized that I didn’t have a clue what I was doing to grow my business online.

I was beginning to appreciate the power of the web and growing my business online but I was up to my eyeballs in decisions – what to choose for a niche, what to use for a free offer, what was the best website design, what was the best list building strategy and where should I be marketing my business online?

By Admin Text-Only Editing

The 6 Biggest Website Mistakes Business Owners Make
Christine Gallagher - Online and Relationship Marketing Mentor and Coach

Your website is the cornerstone of your online presence, but many business owners struggle to attract traffic, subscribers, and clients with theirs.

Even in the age of social media, it’s still vitally important to send your friends, followers and connections to your “home” on the web, in order to share your content and offerings with them.

By Christine Gallagher

I’m Over It: How a Little bit of Patience can Lead to a Lot of Success
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It’s been a little over four weeks since my mom passed away. I found myself coming home the other night and thinking, “I should send an e-mail to all of my clients and tell them all is well. I feel better and everything is back to normal.” Then I caught myself and realized how completely ridiculous that thought was. Nothing is back to normal. And it’s going to be a while before I find a new sense of what “normal” is.

I think I was just impatient with myself to make everything OK. To not have to go through this period where it feels like there are parts of myself that are scrambled and re-organizing in a new way. I wanted to skip to the part where everything is OK.

By Admin Text-Only Editing

This Is The Key To Doing The Work You Love
Cindy Schulson - Authentic Marketing Expert

I have a problem.

It’s one that affects me both personally and professionally…

I can’t fake it. Get your mind out of the gutter if you went there:)

I mean that I can’t pretend to like you if I don’t. I can’t even lie well. It’s just written all over my face, in my voice, in my words. My 8 year old is a far better liar than I will ever be!

By Cindy Schulson

How To Use Emails To Market Your Products
Michele A Scism - Small Business Consultant and Marketing Strategist

With a well-developed marketing approach, you’re probably going to have some promotion in the areas of social media, blog posts, sales pages, and emails. You want to be sure that the message is consistent across the various mediums because remember, a confused buyer NEVER buys.

For the email component, you want to make sure you’re taking advantage of the list you already have.  Be sure to develop a schedule that sends out several emails leading up to the launch to start with.  This is often where you can offer a special deal or incentive for signing up.  These people already know you and have some loyalty so providing an incentive for them reinforces the relationship and helps fill your programs.

By Michele A Scism

What Really Happens In Your First Year of Business
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I’m so excited to be welcoming people to The Money Club our yearlong business training program (check it out here – that kicks off in July and August.  Many of the Money Clubbers are either new to business, new to taking their business seriously, or ready to take a plateauing business to the next level.

Getting through that first 12-24 months of taking your business seriously can be painful (that is, putting a conscious effort into it and learning how to run it as a business, not a hobby).

Here’s why.  You are actually working on three different sets of skills at the same time – I call these three areas skill buckets.  I thought it might be helpful for you if I laid them out one by one.  That way you can see where you are now, where you are going and which skill bucket trips you up the most.

By Admin Text-Only Editing

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