Yearly Blog Archives: 2015


The Big Secret The Planning Gurus Aren’t Telling You
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You’ve seen it, I’ve seen it, heck, you may have even purchased one, two, or seven different products to help you lay out your road to success in 2016.

I do have to admit that I (almost) fell prey to all of the marketing hype. I started to panic and it went a little like this:

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Why It Took Me 10 Years to Publish My First Novel
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

Yes, you read that right.

I wrote “The Stolen Twin” over ten years ago. And it basically sat in a desk drawer until a few months ago when I pulled it out, dusted it off, and published it.

By Michele Pariza Wacek (Michele PW)


Are You Putting Your Dreams On Hold?
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

Back in 1998, I quit my job to become a full-time freelance writer/copywriter.

At the time, there were no coaching, masterminding or mentoring programs that taught you how to set up and run a successful business (or, if there were, I didn’t know about them as the Internet was still in its infancy) so I went to the Small Business Association (SBA) and got myself a counselor.

By Michele Pariza Wacek (Michele PW)


How a Blog Editorial Calendar Will Revolutionize Your Business in 2016
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Is your blog working for your business?

By that I mean, are you generating the traffic you want? Are your posts turning readers into buyers?

Is the amount of time you spend writing your content converting into dollars in your pocket?

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Inspiration is Unpredictable – How to Keep the Ideas Flowing
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It’s true! Most entrepreneurs somewhat dread writing their newsletters. The process of continuously coming up with ideas can be a daunting task to do week after week.

You sit down to start writing and you just stare at the empty page. Before you know it, hunger strikes. Then you notice that the laundry needs to be done. Now it’s an hour later and you still haven’t written your article.

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Why the Road To Perfection May Run Through Imperfection (A True Story)
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

This post is dedicated to all of you who want your “gift” to be perfect before releasing it to the world. I’m talking about those books and info-products and any other projects that aren’t quite ready and need “another round of edits” before they’ll be “perfect” and ready for the world.

By Michele Pariza Wacek (Michele PW)


Why Focusing On Your Goals Is Holding You Back (+ what to do instead)
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Gratitude is one of my most favorite superpowers. I love November because it’s a built in reminder (it comes every year!) to reflect, appreciate, and say thank you.

When we take a few minutes to focus on what we are thankful for, we don’t have time to complain or feel upset. Our whole being is filled with appreciation.

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How To Know When It’s Time To Fire Yourself
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Think of yourself as the two distinct roles that you play in your business – business owner and employee.

Personality #1: You as Business Owner/CEO.

Does being overwhelmed, unfocused, a slow decision maker and super busy describe you, as CEO?

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The Martian
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As we walked in to see The Martian, I wasn’t sure what to expect. As we walked out – it had become one of my top favorite movies of all time. I won’t spoil it for you – but I do think you should go see it. One of the messages behind it is all about problem solving.

The main character in the movie never gives up because he can’t. His life is at stake.

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How To Enjoy Every Day (Even The Hard Ones)
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Ever wake up, think of all you need to get done, and just want to pull the covers back up over your head?

A lot of business owners tell me they feel this way.

The enthusiasm and passion they had for their work has melted like ice cream on a hot August afternoon… and they are just left with a never-ending list of things they need to get done. Talk about a daily grind!

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