Monthly Blog Archives: June 2016


Business Building ‘Insider Tips’ – 6/20 Edition
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

How To Structure Your TimeFabienne Fredrickson

If you’re anything like most business owners, you eagerly start a new project, get it to about 80% completion and then…not much else happens. In this video training, Fabienne Fredrickson shares one of the most important messages about managing your time…Read on

By Terri Zwierzynski


The Un-Launch: Are you a Heart-Repreneur®?
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

First, a ramble on how to un-launch a book.

A typical book launch online is all about offering scores of bonuses, asking all your friends to review the book, sending an avalanche of emails and then obsessively checking Amazon on the day of launch to see when you get on the best-sellers list. So you can say you are a best-selling author.

That’s not how this book was launched. In fact, it wasn’t launched at all. At least not on purpose.

By Terri Zwierzynski


Marketing Essentials ‘Insider Tips’ – 6/13 Edition
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

How to Feel Good in Your Marketing “Skin”
No More Uneasiness! – Fabienne Fredrickson

If you are someone who feels a bit uneasy about marketing, you are certainly not alone. Fabienne Fredrickson believes that she can help you feel better about it in this video…read on

By Terri Zwierzynski


As a Love-Based Business Owner, What’s the Best Way to Handle Refund Requests?
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

Recently, in one of the high-level Facebook entrepreneurial groups I’m in, someone posted asking about handling refund requests.

In a nutshell, this entrepreneur had a very clear (and very clearly stated) guarantee policy on her sales letter, but she wanted to know what to do about people who wanted an “exception” made for them — specifically their lives changed since they bought the program (maybe they were in a car accident or their mother got sick or they had decided they decided they didn’t want to be an entrepreneur anymore and were getting a job) and now they wanted their money back even though it didn’t fit under the terms of the guarantee policy.

By Michele Pariza Wacek (Michele PW)


Internet Marketing ‘Insider Tips’ – 6/6 Edition
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

10 Ways to Publicize Your Event Using Social Media Christine Gallagher

Social media is a terrific channel to use for spreading the word about an upcoming event. However, I find that small business owners are often hesitant to do so for fear of appearing too promotional or “spammy.” Here are some ways you can do it…more

By Terri Zwierzynski


What My Novel “Mirror Image” Can Teach You About Biz
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

I’m launching my second novel “Mirror Image” — it’s a psychological thriller/mystery/suspense (you can grab your copy here). And, to celebrate, I thought it would be interesting to share “the story behind the story” about how that novel got birthed.

It was a long, difficult, painful, messy birth — I share it all on my fiction blog.

It’s a story about almost getting the gold to losing it all to having everything finally come together.

By Michele Pariza Wacek (Michele PW)


Roundup: Top 10 Posts For May 2016
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

No surprise that five out of the top 10 posts are specific how-to tools – 4 of our always-favorite free templates, plus Solo-E Certified Expert Monica Shah’s FREE Corporate Escape Plan ebook!

Download our special collection of “Take-Back-Your-Time” templates

By Terri Zwierzynski


Personal Development ‘Insider Tips’ – 5/30 Edition
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

How to Grow Your Confidence in Business Fabienne Fredrickson

One of the biggest things that affects your business and your income is your level of self-confidence. You’d think it would be marketing and yes, marketing is massively important, but if you don’t have confidence in your abilities, if you don’t have confidence in your business or in what you’re doing you’re not going to get anywhere in your business. Fabienne Fredrickson shares two simple things that allowed her to keep her confidence at a natural level…more

By Terri Zwierzynski


My Referral Partners Aren’t Referring!
Admin Text-Only Editing - Text Only Admin

With the summer coming upon us – I feel the pull more than ever to be outside in the sun, don’t you? Well, one of the easiest ways to get more sun time is to collaborate by referring people to others and having them refer back to you.

When it comes to referral partners, the question I often get asked is:

By Admin Text-Only Editing

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