Monthly Blog Archives: July 2017


Marketing Essentials ‘Insider Tips’ – 7/24/17 Edition
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

Sales Tips for the Reluctant Entrepreneur – by Michele A Scism

Why do we continue to think we’re so bad at sales? Sales feels “icky”, so you may feel pushy or uncomfortable when talk turns to money. Michele A. Scism shares sales tips for the reluctant entrepreneur…read on

By Terri Zwierzynski


Why Most Authors Sell Few, If Any, Books
Kathleen Gage - The Street Smarts Marketer™, CEO and founder of Turning Point, Inc. and Maxwell Publishing

In talking with three authors recently, it was apparent all had spent a great deal of time writing their books. Not only time, but money for editing, cover design, layout, etc.

“But book sales are so slow!” all commented.

“What are you doing to market?” I inquired with each.

All proudly responded, “I put it on Amazon.”

By Kathleen Gage


Business Essentials ‘Insider Tips’ – 7/17/17 Edition
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

Decisive 6 Figure Revenue Template – by Michele A Scism

If you are a coach, consultant, author, speaker, trainer or want to be any of those things then there is an industry model that makes it easy for you to add 6 figures to your business if you don’t over complicate it. Michele A. Scism shares how she built her coaching practice to the $500,000 mark in less than 4 years and provides a complimentary template for you to use to build your own business…Get Your Complimentary Copy

By Terri Zwierzynski


Flip It! How Do You Know If You Should Quit? [Video]
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

“I quit.” Every entrepreneur I’ve ever known has fantasied at one time or another about quitting. (Yes, even the super successful ones.)

But, fantasy is one thing. What happens when you’re in the middle of the mess — working your fingers to the bone every day with no guarantee the work you’re slaving over will actually turn into the success you’re hoping and dreaming and sweating and bleeding for.

By Michele Pariza Wacek (Michele PW)


Mindset & Personal Development ‘Insider Tips’ – 7/10/17 Edition
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

Facing Fear – by Monica Shah

As an entrepreneur, there’s a reason you procrastinated this week on whatever it was that you wished you had gotten done. And here it is: It’s FEAR. So how do you deal with the fear when you know it’s causing you to avoid things? Monica Shah shares her suggestions…more

By Terri Zwierzynski


Finding Clients, Setting Rates, and Landing Gigs – 2017 Freelancing Trends
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

Don’t let the title fool you – this freelancing study by Hubstaff includes data that would apply any solo or small business owner who provides small-to-large businesses with design and development, sales and marketing, administrative support, writing, and other services.

Freelancer's average rates by countryDiscover some really interesting advice about setting your prices (having a website makes a HUGE difference!); getting clients (and how to weed out the ones not worth pursuing); and focusing on the types of projects that will bring you the best return on your investment (teaching/coaching may not be it!)

By Terri Zwierzynski


Content Marketing Equates to Visibility and Increased List Size
Kathleen Gage - The Street Smarts Marketer™, CEO and founder of Turning Point, Inc. and Maxwell Publishing

Most experts who conduct business online and offline know increasing their subscriber list size can equate to increased revenues. Increasing your list with qualified leads takes more than simply adding numbers.

ROI/Content Marketing Equates to Visibility and Increased List SizeIt takes a targeted effort including knowing who you want to reach, where they are at, and getting in front of them in a way that establishes your credibility.

It also takes consistent, and ongoing, effort. One of the best ways to position your expertise is through content marketing.

By Kathleen Gage


Love-Based Money with Michele PW: Luci McMonagle – Episode #35
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

Getting Physically Grounded in Money to Attract More of It into Your Life. In this episode, Michele interviews Luci McMonagle, Abundance Breakthrough Coach. On the podcast, she shares advice for getting physically grounded with money, in order to attract more of it into your life.

By Michele Pariza Wacek (Michele PW)


Business Building ‘Insider Tips’ – 7/3/17 Edition
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

The End of Feast or Famine by Monica Shah
The 2-Step Plan to Make Consistent Money Every Single Month

Complimentary Webinar Series on July 5 & 6 by Monica Shah

If you’re ready to end the cycle of Feast or Famine, then Monica Shah has created this complimentary training for YOU. In this 2-pat series, Monica will work LIVE with attendees to give them a Money & Business Makeover, right there on the webinars. Register Today

By Terri Zwierzynski


Top 10 Posts For Solo Entrepreneurs – June 2017
Terri Zwierzynski - The Solo-CEO: Content Marketing Strategist

June was a nice mix of practical (conversion, social media, financials) and big-picture (vision, boldness, authenticity, patience, starting over).

Man with balloons and backpack looking at city in the distance.“Building a viable solo or micro business takes time and varying degrees of rediscovery and redesign. And so it should.” ~Robert Gerrish

Just like building a solo entrepreneur business, which is a sometimes daunting exercise in too much to learn, learning to fail forward, but always keeping true to yourself. Heavy stuff. Not for the faint-hearted! But you wouldn’t be here if you weren’t in it for the good, the bad, the up, the down, the long-haul.

I think you’ll enjoy the variety – and please, share a comment on your favorite post!

In case you missed it: Top 10 Posts For May 2017

By Terri Zwierzynski

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