Create A Product In 4 Super Easy Steps

By , Small Business Consultant and Marketing Strategist

Solo-E Certified Solo Entrepreneur Expert

Michele A Scism - Small Business Consultant and Marketing Strategist

Creating products is how you begin to move past the hours for dollars to a more leveraged income stream.  I’m going to show you how you can create a product in 4 easy steps.

Step 1 – Brainstorm and Decide on Price

Begin by simply gathering information on what your target market wants. What are the hot topics? What types of products are they purchasing already? What do you have that can be re-purposed?

Is this an entry level product? What price point? The price point is not in stone it is just an estimation at this point to help determine what pieces you will include in the product. What form will it take? Will it be an e-book or an audio series?

Step 2 – Sell the Product

Create the sales page! Market the sales page and sell the product! Once you have sales move on to step 3.

Step 3 – Create the Product

If creating an e-book do you have pre-written material you can use?

If it is going to be an audio/transcript program, do you have a call you have already recorded that can be transcribed or do you need to schedule a free teleseminar?

If it is going to be a home study course, do you have the material already or do you need to get in front of a live audience and record?

Step 4 – Implement

CREATE!!! And keep on selling it!

Michele Scism is a decisive, driven and committed entrepreneur who helps successful business owners create passive income streams so they can stop working so hard and start enjoying the benefits of entrepreneurship.

Michele’s business expertise has been highlighted recently on NBC, CBS, Fox, and She is an international speaker, best-selling author and the Founder of Decisive Minds.

She is a serial entrepreneur who knows how it feels to fail miserably at business, at one time the bank actually called demanding their $1.5 million back, and also knows how it feels to sign the contract to sell your company for $9 million dollars. For business building tips visit

© Copyright 2014 Michele A Scism

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