Is Your Business In That Awkward In Between Stage?

By , Small Business Consultant and Marketing Strategist

Solo-E Certified Solo Entrepreneur Expert

Michele A Scism - Small Business Consultant and Marketing Strategist

The start up phase is were most “dream” businesses are. Once the dream gets fleshed out and a foundation is beginning to be built, your business starts to hit the Implementation phase. This is that awkward in-between stage where the business does have shape and foundation but it still isn’t making money.

A lot of businesses get to this point – and are about to break through to the “good stuff” – the sustainable phase – and then the owners give up. Don’t be like that! Hang on… keep working… the best is yet to come.

So, is your business in the Implementation stage?

Implementation Criteria:

  • Has a business plan, revenue plan, marketing/visibility plan and sales strategy
  • Has minimal to no cash flow
  • Has minimal to no client base
  • Has minimal to no visibility or credibility
  • Has no products developed
  • Has undeveloped tools for servicing clients
  • Has no team
  • No consistent follow up
  • Not holding consistent sales conversations

Does it seem unfair that you have worked to hard and still aren’t “there” yet.  Here’s what has to happen to get your business past the terrible teen stage into a fully formed business.   Here what you need to do:

  • You need to be able to follow a business plan.  Step by step is what wins the race.
  • You need to bringing in leads every day – to do that you need a consistent system.
  • You should be starting to get clients and they should be starting to get amazing results.
  • Clients are starting to refer you because they are happy with the results they are getting.
  • Making money regularly although maybe not consitently
  • Starting to develop products
  • Holding a few sales conversations each week.
  • Have hired your first team members

Once you’ve done the above, you are ready to move on to the Sustainable business phase?

Michele Scism is a decisive, driven and committed entrepreneur who helps successful business owners create passive income streams so they can stop working so hard and start enjoying the benefits of entrepreneurship.

Michele’s business expertise has been highlighted recently on NBC, CBS, Fox, and She is an international speaker, best-selling author and the Founder of Decisive Minds.

She is a serial entrepreneur who knows how it feels to fail miserably at business, at one time the bank actually called demanding their $1.5 million back, and also knows how it feels to sign the contract to sell your company for $9 million dollars. For business building tips visit

© Copyright 2014 Michele A Scism

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