Stranded, An Outcast…

By , Speaker, Author, Coach, Storyteller

Solo-E Certified Solo Entrepreneur Expert

Lisa Bloom - Speaker, Author, Coach, Storyteller

It’s late, really late.

I was thrown out of my home.

The technician promised that everything was working when he left.

By the evening, slowly but surely it all fell apart.

The phones. Internet.  The lot.

I have a deadline.  So, I’m a refugee. Happily only to the local cafי where I can get my usual great coffee and a wireless connection.

Oh how I love technology! Actually, I really do love technology.

I love that we have so many resources at the tips of our fingers.

I love that my business could not have existed 10 years ago because the systems and technology I rely upon did not exist then.

I love that I can connect with colleagues and clients all over the world.

I love that I can work from home!

I was trying to explain to the kids this week what it was like when you had to buy a record to read the lyrics of a song (we’d just found lyrics on our cell phone while listening to the radio – and before the song ended!).

I was trying to paint the picture of a childhood without internet, computer games and the memory of my father all excited by this new-fangled technology, the fax machine!

To remember a time when apple and blackberry were just fruit and on-line meant your handwriting was neat!

Laughing at the absurdity of hours spent in the university library researching where now you can have billions of documents available on your mobile device in an instant.

Yes, I love technology. But technology is useless without a story. You see you can’t connect unless there’s a story in there somewhere.

No amount of tools or resources can replace the simple, heartfelt connection through narrative. Every successful person and every successful business tells a great story, have you noticed.

Think about it, what story are you telling?  How are you showing up with or without technology?

The technology will continue to evolve probably faster than you or I can follow.  So we’ll struggle on trying to catch up with our kids.  But the story, the story always remains.

So, yes, go for the technology.  Learn it.  Use it.  Enjoy it. But don’t forget your story.

When you’re present in your life and your business by discovering and using your authentic, compelling story, it’s magic.

I don’t mean the whoo- whoo, abstract kind of nice-to-have magic.  I mean more clients, more success, better relationships and enormous clarity.

It’s all about the story.  What’s yours?

Lisa Bloom, founder of Story Coach Inc. helps entrepreneurs and business owners beat overwhelm, stress and discomfort with marketing to find confidence, attract ideal clients and make more money by finding their success story.  You can download Lisa's ebook "Using Stories to Get Great Clients" at

© Copyright 2011 Lisa Bloom

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