Category Archive: Copywriting

The Bullet Point: The Holy Grail of Copywriting
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

If there is one element of direct response copywriting that has the potential to get people to click that “Buy Now” button, it’s the mighty bullet point. Michele Pariza Wacek explains how a well-written bullet points, have the potential to close the deal.

By Michele Pariza Wacek (Michele PW)

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