Category Archive: Marketing Essentials

Niche vs. Ideal Client – Which Is Better to Grow Your Business?
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

Which is better to grow your business - your niche or your target market? Michele Pariza Wacek explains that the distinction is an important one to know when marketing your business.

By Michele Pariza Wacek (Michele PW)

Making Your Impact with LOVE: 3 Keys to Success Through Love-Based Marketing
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

If you’re a conscious, mission-driven, spiritual entrepreneur, it’s likely important to you to want to make an impact. (Right?) Michele Pariza Wacek shares the 3 keys to success through love based-marketing.

By Michele Pariza Wacek (Michele PW)

How to Position Yourself to Get More Clients
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There are lots of vehicles through which you can get in front of people for positioning, but how do you choose? Monica Shah shares her marketing tips to help you avoid overwhelm.

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List Building – 3 Tips to Hosting a Successful Giveaway or Telesummit
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

There’s no question that engaging in activities that actively grow your list/community is crucial for your success as an entrepreneur. Michele Pariza Wacek shares 3 tips to hosting a successful giveaway.

By Michele Pariza Wacek (Michele PW)

How To Get Testimonials That Sell For You
(even if you don’t have any clients yet)
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To get killer testimonials, you have to be very clear about what you ask for. And, you have to actually make the ask. (Your current and past clients WANT to help you but lets face it: they aren’t mind readers.) Krista Martin shares tips on how to get testimonials that sell for you.

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Screw the Glass Ceiling
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Karen Yankovich shares 5 areas you can build upon using your passion to rocket yourself past any ceiling, glass or otherwise, in your way!

By Admin Text-Only Editing

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