Category Archive: Niche

Find An Edge and Get More Clients
Admin Text-Only Editing - Text Only Admin

There’s no doubt about it, competition can be fierce. And it doesn’t make a difference if you own an online business or offline business, it’s tougher than ever. Add to the fact that consumers are smarter than ever before and holding onto their money more carefully, you need to find an edge over your competition. Shannon Cherry shares how you can find an edge and get more clients.

By Admin Text-Only Editing

Do You Need a Niche to Succeed as a Coach?
Cindy Schulson - Authentic Marketing Expert

Can you build a successful coaching business without having a clear niche strategy? Yes, but it will be much harder. Many coaches decide to focus on a particular area, such as relationships. Or they choose a target market, such as working parents. Cindy Schulson explains how you need both of the puzzle to have a true niche.

By Cindy Schulson

9 Reasons Why You Should Pitch Yourself as an Expert
Laureen Wishom - The Growth * Success * Acceleration Expert

One of the most cost-efficient means to get your message out is to write articles for magazines, trade journals, websites, blogs, and newspapers that reach your target clients. Even if you have average writing skills, if you can create compelling article topics that solve problems for readers, then you’ll find editors who will publish your ideas. And the best part about is that you become known as an expert and you gain exposure to thousands of people—for free! Your cost is the amount of time it takes you to  prepare the materials. Dr. Laureen Wishom provides a list of the 9 reasons why you should pitch yourself as an expert.

By Laureen Wishom

How to Narrow Down Your Target Market
Ali Brown - The Entrepreneurial Guru for Women

One of the most common mistakes I see business owners make is refusing to narrow down their target market, or decide on their market. When I make the suggestion, some people get very uncomfortable. The main fear sounds something like this: “I’m not going to turn people away—EVERYONE can buy my product/use my services!” You’re right to believe in the value of your product or service as something that will benefit many and all people. BUT, think of it this way.

By Ali Brown and Admin Text-Only Editing

8 Benefits of Niche Marketing
Laureen Wishom - The Growth * Success * Acceleration Expert

You must find out where your ideal clients are and then target them directly. Your ideal niche will make the best use of your talents, passions and expertise and enable you to work with people who will motivate and inspire you to do your best work. Here are eight main benefits of niche marketing.

By Laureen Wishom

How To Define Your Niche When Your Ideal Clients Are Women
Fabienne Fredrickson - Founder of Boldheart.com (Previously ClientAttraction.com)

The more you get clear on who your ideal client is, the better your marketing message can speak directly to them and their concerns. This will significantly improve your marketing results as you pull clients in and they can more easily self-select to work with you. Fabienne Fredrickson shares tips on how to define your niche when your ideal clients are women.

By Fabienne Fredrickson

Three Keys to Choosing The Right Business Niche
Fabienne Fredrickson - Founder of Boldheart.com (Previously ClientAttraction.com)

There are several reasons why it is important to choose a niche. The biggest one is it makes your marketing so much easier. Sometimes, people make the mistake of just going for clients who have plenty of money, and while it makes sense to select ideal clients who can afford your services, that cannot be the only qualification. You want to think about these three requirements to know you are choosing your niche wisely.

By Fabienne Fredrickson

Four Simple Ways to Discover Your Unique Selling Proposition
Fabienne Fredrickson - Founder of Boldheart.com (Previously ClientAttraction.com)

When you start working on your branding, one of the first things you need to determine is your USP (Unique Selling Proposition). Fabienne shares 4 ways to gather this information about your business.

By Fabienne Fredrickson

What Type Of Entrepreneur Are You?
Admin Text-Only Editing - Text Only Admin

Every woman entrepreneur has goals for her business that are personal to her, and that need to work with her lifestyle. No matter what your goals are, you can achieve them! What will help is knowing what TYPE of entrepreneur you are. Kendall has boiled it down to 3 entrepreneurial types to help you decide.

By Admin Text-Only Editing

The Best Way to Shift Your General Practice to Your Niche
Fabienne Fredrickson - Founder of Boldheart.com (Previously ClientAttraction.com)

If you’ve been in business for a while, you may have an assortment of clients and types of work that you do. But after working with the Home Study System, you have identified the one particular area that you really want to concentrate on. How do you make this transition to focus on your niche?

By Fabienne Fredrickson

Search
Generic filters
Match phrase exactly
Search in title
Search in content
Filter by Custom Post Type
Posts
Articles
Self-Studies
Free Templates