Category Archive: Selling Online

How to Get Effective Social Proof That Sells
Michele A Scism - Small Business Consultant and Marketing Strategist

As an entrepreneur and a marketer, understanding how social proof sells will change everything. Social proof has a direct correlation to your conversion online. Michele A. Scism shares tips on how to get Social Proof that sells.

By Michele A Scism

How to Create a Sales Page That Helps Customers Buy From You
Michele A Scism - Small Business Consultant and Marketing Strategist

Going through the process of creating a page and having nobody buy is one of the newbie entrepreneurs greatest fears. Sales pages take readers through the entire buying decision making process step by step. Michele shares how to create a sales page that helps people decide to buy from you.

By Michele A Scism

How to Choose A Shopping Cart And Autoresponder for Your Business
Michele A Scism - Small Business Consultant and Marketing Strategist

How do you choose a shopping cart and e-mail autoresponder service. People get stuck at this point all the time. Although this is a “big decision” (after all to make money online you need to be able to collect the money and keep track of who has purchases from you) – it isn’t something that you can’t change as you learn and grow in your business. Michele offers 4 basic things you need to have in place to make money online.

By Michele A Scism

How to Write a Sales Letter That SELLS
Ali Brown - The Entrepreneurial Guru for Women

No matter what type of business you're in -- you've probably faced the challenge of trying to sell your products and services online. Maybe you have a brief description and hope the picture sells itself. Or maybe you went a little further, listing a few paragraphs, the price, and a few testimonials. If you're not getting the response you were expecting, it might be time try something new. And a VERY effective tool to sell online is to create a special sales page w/ a "slippery slope" sales letter.

By Ali Brown

Why Clients Sometimes Back Out and What to Do About It
Fabienne Fredrickson - Founder of (Previously

Sometimes, for some reason, the brand new client decides to back out and not go forward with working with you, even BEFORE starting the work. There’s nothing more frustrating. Do you let them just walk away, or do you DO something about it?

By Fabienne Fredrickson

How to Know if You (and Your Business) Are Ready for an Affiliate Program

Just because someone asks you if you've got an affiliate program in place doesn't mean you should run out and get one set up! There are some critical steps you need to take first to ensure that both you and your business are ready for this lucrative income stream. Read on to find out more...

By Tracey Lawton

10 Things to Help Your Business When Sales Are Slow During the Holidays
Ali Brown - The Entrepreneurial Guru for Women

As soon as Thanksgiving is over, many business owners slow down to a crawl, maintaining the bare minimum to keep things humming along until the New Year. But if you ask me, the holidays open up some quality time to evaluate your business and set yourself up for a successful first quarter. I’ve picked out 10 things you can do to help your business during this slow period.

By Ali Brown

A Holiday Sale Can Infuse Your Pocketbook with More Profits

If you are looking for a way to increase profits during the holiday season (and who isn’t?), why not hold a sale. A quick sale is a great way to gain instant revenue for your  business while at the same time, putting your best marketing strategy foot forward.

By Shannon Cherry

The Benefits of Holding Your Own Holiday Sale

There are several benefits to holding quick sales for your business during the holidays. Of course profit is number one, but there are many others on the list. Let’s take a look at some of the top ones.

By Shannon Cherry

3 Keys to Building a Successful Online Biz
Michele Pariza Wacek (Michele PW) - Love-Based Biz Strategist and Copywriter

After building a successful online business myself, not to mention being a part of my clients’ online businesses, I’ve found there are 3 main keys you need to have in place to enjoy a solid successful Internet business.

By Michele Pariza Wacek (Michele PW)

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