Blog Archive: Marketing Essentials


Online Marketing Strategy: Got Your Cart Before The Horse?

What do all these questions have in common?

  • If I start a business, how will I market it?
  • If I write a book, who will publish it?
  • If I win the lottery, how will I protect my winnings?
By Marnie Marcus


Create Information Products: Leverage Your Wisdom-Serve More People
  • Are you ready to stop trading hours for dollars?
  • Would you like to create more revenue streams without taking personal time away from your family?
  • Would you like to reach more people with your work and your message?
  • Would you like to help more people with what you do best?
By Marnie Marcus


My FREE List Building Challenge is Coming BACK!

A list, a following, a community, a tribe.

People say you need this if you want to build a sustainable business online.

They talk about it as if it’s the Holy Grail.

By Christine Gallagher


10 Minute Blog Post System Part I

Question – What do you do when you can’t quite find the time to blog? You know you should be doing it at least 3 times a week, but before you know it, weeks have passed and you haven’t blogged. You need a way to write quick blog posts.

Answer – You pull out the old “10 Minute Blog Posting” system that I am so proud to have created!

By Michele A Scism


How To Use Your Essence Energy to Grow Your Business

Karen Cappello explains how you can use your essence energy in your business marketing strategy to attract the ideal clients for you.

By Karen Cappello


How to Write a Good Tagline (or Not)

I get asked this question a lot… “How do I create a great tagline for my business?”

In this week’s training video, I share some important things to think about, and some unimportant things, too…

By Fabienne Fredrickson


Quality Content Will Grow Your List Fast

Dog lovers would enjoy blog posts and information on:

* How to care for dogs

* What to feed specific breeds to keep them healthy

* Training a dog not to jump

By Michele A Scism


Grow Your List With Offline Promotions

The ways to promote your business offline are only as limited as your imagination. Here are 8 ideas to spark your own creativity. The best part: They are relatively low-cost and won’t break the bank.

By Michele A Scism


The Overlooked “Rule” That Will Boost Your Income More Than Anything Else

A couple of years ago, I decided to do something dramatically different in my business: I stopped putting equal effort and time into marketing everything, and I put more focus and effort into where the majority of my revenue was coming from.

On the surface it sounds logical, right?

Well, logical doesn’t always mean easy, and I had made my life very difficult by being busy, busy, busy – without the increased income to show for it. (Considering how darn hard I was working!)

By Christine Gallagher


How To Get Massive Visibility from Your Content

Do you have tons of content on your hard drive that is simply taking up space? Would you like to know how you can get massive visibility from your content? In today’s podcast Michele Scism shares with you what kind of content is the best content to share and then how to get others to share you and your content.

By Michele A Scism