Blog Archive: PR


No Media Outlet is Too Small
Michele A Scism - Small Business Consultant and Marketing Strategist

As a small business owner, what is your dream media outlet? CNN? Entrepreneur.com? Inc. Magazine? Oprah? Whatever it is, you probably realize that the odds of getting an out-of-the-blue invite to join Anderson Cooper in the Green Room are slim…at least right now.

By Michele A Scism


How I Got Quoted on Entrepreneur.com
Michele A Scism - Small Business Consultant and Marketing Strategist

What are the big news sites and magazine sites for your industry? Where do your prospects get their news online? I work with entrepreneurs, so for me, it is sites like Entrepreneur.com and Forbes.com.

By Michele A Scism


Video Podcast: 4 Ways to Fill Your Events and Programs
Michele A Scism - Small Business Consultant and Marketing Strategist

“Results Lady” Michele Scism, Business Coach and Business Strategist talks about events. Whether that’s a live 1-day, 3-day event, or even a teleseminar or webinar, here are four ways you can make sure that those events and programs get filled – getting those “butts in seats”!

By Michele A Scism


How to Speak and Sell From the Heart

I just finished speaking at two major events.

The question I always get after events is:

“Monica, how do I become a better speaker? What do I need to do to so that people like me?”

It’s interesting because I’ve come to realize that there are really four main areas to becoming a better speaker.

By Monica Shah


Video Podcast: My “Be A Super Prepared Speaker” Checklist
Michele A Scism - Small Business Consultant and Marketing Strategist

After my recent series of podcasts on speaking engagements, a couple of people have asked me for a complete checklist of everything you need to be prepared for a speaking engagement. so that is exactly what I am giving you this week!

By Michele A Scism


Video Podcast: Profit from Speaking Gigs Even if You Can’t Sell
Michele A Scism - Small Business Consultant and Marketing Strategist

In a previous post, I talked about how to be prepared for any last minute speaking engagements that might come up. This week I will show you how you can benefit from a speaking gig even if there is a “no selling” restriction attached to it.

By Michele A Scism


Video Podcast: How To Be Prepared For a Last Minute Speaking Gig
Michele A Scism - Small Business Consultant and Marketing Strategist

During my last video podcast, I talked about when to turn down a speaking engagement. This week, I show you how to be prepared for any last minute speaking engagements that might come up.

By Michele A Scism


Video Podcast: How To Know When To Turn Down A Speaking Gig
Michele A Scism - Small Business Consultant and Marketing Strategist

In the previous 3 episodes, Michele outlined how to make a speaker sheet with an irresistible talk description and how to make speaking gigs worth it. But there may be occasions where you get offered the chance to speak but it would be wise to say “no”. In this episode Michele outlines when to turn down a speaking gig.

By Michele A Scism


How to Make Your Speaking Gigs Worth It.
Michele A Scism - Small Business Consultant and Marketing Strategist

In the previous 2 episodes I outlined how to make a speaker sheet and how to create an irresistible talk description.

But, when you land those speaking gigs you want it to be worth the effort. In this episode I show you the different types of speaking gigs and what you can expect to offer the audience on the back of them.

By Michele A Scism


How to Create An Irresistible Talk Description
Michele A Scism - Small Business Consultant and Marketing Strategist

In last week’s podcast, Michele talked about creating a speaker sheet. Part of the speaker sheet is a section where you describe what you talk about.

In this episode, Michele goes into greater details about how to create a talk description that will land you more speaking gigs.

By Michele A Scism

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