Blog Archive: PR


How to Stand Out At Your Next Event Even If You Are Painfully Shy
Michele A Scism - Small Business Consultant and Marketing Strategist

Have you ever cried coming home from an event? You’ve spent thousands of dollars in hotel and plane fare. On the way home, you realize that although being at the event felt great – you really didn’t meet anyone who is a good potential client or who would be a good partner.

By Michele A Scism


New To Networking and Speaking? Start Locally
Fabienne Fredrickson - Founder of Boldheart.com (Previously ClientAttraction.com)

If you are just getting started and are looking for networking opportunities and speaking gigs, I have one very big piece of advice: start locally.

By Fabienne Fredrickson


Are You Ready?
Michele A Scism - Small Business Consultant and Marketing Strategist

Ever wonder how those people who “appear” of of nowhere or hit it out of the park on the first swing do it? Does is seem unfair that you’ve been putting your nose to the grindstone and working VERY hard, but you aren’t getting anywhere? Do you wonder why is it that some people have all the luck? Let me ask you an important question….

By Michele A Scism


Should I Do a Telesummit or More Networking?
Fabienne Fredrickson - Founder of Boldheart.com (Previously ClientAttraction.com)

When you are building your business, it can be difficult to know exactly what to focus on. There are so many ways to foster growth and sometimes you feel overwhelmed by the choices. I often talk with students about the “Bright Shiny Object Syndrome,” which means being distracted by every new idea or fun opportunity.

By Fabienne Fredrickson


Cherry Bomb: The Audition
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I was first approached online via email.

“I’m looking for speakers.”

I was excited. I had just moved to the area and wanted to start making my mark locally. After all, I have been speaking publicly for years, mostly on the east coast. Plus, I have a unique voice and message.

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Sales Tips For Speakers
Michele A Scism - Small Business Consultant and Marketing Strategist

As a speaker, have you ever found yourself in a position where you have had a great reaction from the audience, you make your offer at the end, and then no-one buys – leaving you wondering what went wrong? I witnessed something at an event that is a big faux pas for speakers and that will help YOU from ever making the same mistake at your speaking engagement. It is so simple you’ll kick yourself for not thinking of it. View the latest episode of my video podcast:

Entrepreneurs Take Action Podcast

By Michele A Scism


Cherry Bomb: Your Sales Focus Is So Loud You Can’t Hear What I’m Saying
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Recently at a networking event, I was a bit nervous. I barely knew anyone, being relatively new in the area – which was the reason I went to this event in the first place. In addition, I had been at a couple of events which I already knew were not a good fit for me, so I was dubious about this one.

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Are You Trying To Put Out A Forest Fire With A Garden Hose?
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I know many people try to get sponsors for their speaking or podcasting by using the ‘spray and pray’ approach.

And that’s a lot like attempting to put out a forest fire using a dribbling garden hose.

By Admin Text-Only Editing


Wild Idea: Media Spots That Still Pay Off!
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Here’s a gem from a series I created a while back called The Wild Idea That Paid Off.

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Entrepreneurs Can Get Sponsors – And Not Just For Events!
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By now, as a coach, consultant or entrepreneur, you’ve been to an event who has sponsors. Or perhaps you have seen it used as a vehicle for fundraising for not-for-profits. And then you can see sponsorships for PBS or NASCAR and other sports-related events.

By Admin Text-Only Editing

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