Can Freedom Really Be This Simple?

By , Business Growth & Marketing Expert

Solo-E Certified Solo Entrepreneur Expert

Sandra P. Martini - Business Growth & Marketing Expert

Have you ever put something in the oven, only to get distracted and end up overcooking it?

I used to do it all the time — especially once I started my business.  In the oven went dinner, then I was off to check emails or write.

An hour later there was a burning smell (and “yes”, baking potatoes CAN explode in your oven!).

Then I discovered the freedom that a simple timer could bring.  Set it, off to do whatever and come back when it beeps.

I employ the same principle in my business using a Polder Digital Timer (it’s the visual of digital “sand” that makes this far and above other timers):

Love (or not-so-much) writing? Give yourself X time to get the writing done, set your timer and GO!
Coaching? Set your timer for the call time — when it beeps, call’s over. This keeps you on track with your day and helps you with  boundaries.
Spending too much time, or not enough, on Twitter, Facebook and Linked In? Set your timer. . .
Email? Set your timer. . .
My timer allows me to easily split my day into chunks, knowing that the timer gives me the freedom to completely focus on a task while  staying on track with my day.  After all, it’s been said that “work expands to fill the time allotted”.

It’s such a huge benefit to me, that it’s been a standard gift I send out to clients for years.

Try it. . .you may be surprised at the effect it has on your productivity. . .and your sanity.

Creator of Escalator Marketing, Sandra Martini specializes in showing small business owners how to create a business with multiple streams of revenue while living their lives.  Known for her "tell it like it is" yet nurturing approach, Sandy's clients benefit from her over 20 years in the start-up and marketing fields.

© Copyright 2010 Sandra P. Martini
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