What is Content Marketing? (Video)

By , Small Business Consultant and Marketing Strategist

Solo-E Certified Solo Entrepreneur Expert

Michele A Scism - Small Business Consultant and Marketing Strategist

When you think about content marketing, what is the first thing you think of? Blogging? Writing articles? What about visual content? I read a great article on HubSpot that expanded on the conversation about what content marketing really is. It had great statistics, and you know I love statistics! Here are a few that I thought were interesting:

“Cisco projects that global internet traffic from videos will make up 80% of all traffic by 2019.”

“Infographics are liked and shared on social media 3x’s more than any other type of content.”

“Tweets with images receive 150% more retweets than tweets without images.”

In today’s video we will cover different formats of content marketing and how to use them.

Video Highlights:

01:00 What is content marketing?

01:48 Different types of content marketing

02:22 How do you use blogs for content marketing

03:26 Other types of content marketing

03:47 How to use what you already have for your content marketing

Michele Scism is a decisive, driven and committed entrepreneur who helps successful business owners create passive income streams so they can stop working so hard and start enjoying the benefits of entrepreneurship.

Michele’s business expertise has been highlighted recently on NBC, CBS, Fox, Entrepreneur.com and Forbes.com. She is an international speaker, best-selling author and the Founder of Decisive Minds.

She is a serial entrepreneur who knows how it feels to fail miserably at business, at one time the bank actually called demanding their $1.5 million back, and also knows how it feels to sign the contract to sell your company for $9 million dollars. For business building tips visit http://DecisiveMinds.com

© Copyright 2017 Michele A Scism
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